Mailchimp WooCommerce Integration Overview

Dec 4, 2024

Mailchimp for WooCommerce Plugin - WordPress.com

Overview

  • Developer: Mailchimp
  • Category: Ecommerce, Email
  • Description: Connects WooCommerce store to Mailchimp audience, enabling sales tracking, targeted email campaigns, abandoned cart emails, etc.
  • Active Installations: 400K
  • Last Updated: September 30, 2024
  • Version: 4.4.1

Key Features

  • Audience Sync: Automatically sync purchase data and new subscribers to Mailchimp.
  • Marketing Automation: Set up automated emails to remind about abandoned carts and follow-up post-purchase.
  • Product Recommendations: Showcase recommendations based on customer behavior.
  • Customer Segmentation: Segment customers by purchase history and frequency.
  • Integrated Ads: Use Facebook, Instagram, and Google remarketing ads to attract and convert customers.
  • Pop-up Forms: Convert website visitors into subscribers with embedded pop-up forms.
  • Discount Codes: Add WooCommerce discount codes to emails and automations.
  • Landing Pages: Create landing pages for promotions and audience growth.
  • WPML Compatibility: Works with WPML for multilingual sites.

Important Notes

  • Uses API 3.0 features.
  • Can run alongside existing Mailchimp for WooCommerce integrations.
  • Compatibility limited to WordPress.com's Business tier users.

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