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Insights from The Uncut Pitch Episode
Sep 21, 2024
Key Points from The Uncut Pitch Episode
Introduction
Host:
Josh Muccio
Show:
The Uncut Pitch, featuring unedited real pitches.
**Investors Present: **
Paige Fendorti, Genius Ventures
Neil Bloom, Analog Capital
Elizabeth Yin, Hustle Fund
Mark Phillips, 11 Tribes Ventures
Charles Hudson, Precursor Ventures
Company: Handle
Founder:
Chase Robbins
Business Model:
Vertically integrated dark stores near college campuses.
Service:
Delivery of curated 700 SKUs to students in 12 minutes profitably.
Average Ticket Size:
$17, $4 contribution margin per order.
Locations:
USC, University of Oregon, University of Alabama, UC Davis.
Funding Goal:
Raising $3 million seed round.
Market Size:
500 U.S. universities with over 10,000 students each.
Comparison:
Generates more revenue and higher margins than a typical 7-Eleven.
Financials and Operations
Profitability:
First two locations cashflow positive.
Current Run Rate:
$1.2 million.
Profitability Goal:
Stores to reach $500K in profit per year.
Previous Funding:
$1 million pre-seed round from angels.
Current Burn Rate:
Less than $10,000 per month.
Employee Structure:
Part-time student delivery couriers and recent graduates as managers.
Expansion Plans
Use of Funds:
Launch 11 additional markets, build corporate team, and invest in engineering.
Customer Acquisition Cost:
Under $1, significantly lower than competitors like Gorillas.
Product Mix:
Mostly non-perishables, less than 1% perishables.
Delivery Fee:
$1.99 flat fee, not surged.
Competitive Analysis
Main Competitors:
GoPuff, DoorDash initiatives, but Handle focuses on impulse purchases, not meals.
Unique Selling Proposition:
Quick delivery within college campus, low customer acquisition cost, leveraging student workforce.
Trust and Safety:
Use of student IDs for delivery access to campuses.
Challenges and Future Considerations
Valuation Concerns:
Investors found valuation high ($15 million pre-money for $1.2 million run rate).
Personnel Management:
Issues with managing and retaining student workforce as they graduate.
Potential Risks:
Rapid expansion could dilute operational quality.
Investor Feedback
Elizabeth Yin & Neil Bloom:
Interested in personal checks, but fund valuation too high.
Overall Investor Sentiment:
Impressed with the business model and profitability, concerned about valuation and market expansion strategy.
Future Considerations:
Focus on optimizing current campuses before rapid expansion.
Closing Remarks
Outcome:
Angels interested, but Chase sent an email causing the deal to fall through.
Next Episode:
Details about what happened will be in the next podcast episode.
📄
Full transcript