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Lecture on Venture Capital in Sports Betting by Lloyd Dantig
Jul 13, 2024
Lecture on Venture Capital in Sports Betting by Lloyd Dantig
Introduction
Speaker: Lloyd Dantig, Managing Partner at Sharp Alpha Advisors.
Specializes in sports betting and real money online gaming.
Background in finance and engineering; investment professional on Wall Street and data scientist.
Personal passion for casino gaming, sports betting, and fantasy sports.
Experience in fantasy sports, March Madness brackets, Master's pools, betting on sports and video games.
Repeal of PASPA allowed the overlap of his skills and passions in sports betting industry.
Sharp Alpha Advisors
Mission: Specializes in sports betting and real money online gaming.
Focus on 'Competitive Entertainment' (sports, betting, video games, etc.).
Investments include collectibles, merchandise, ticketing.
Invests in early-stage companies bridging innovation gaps for interoperability of adjacent sectors.
Examples: DraftKings (NFTs, tokenized experiences), Fanatics (betting, ticketing, merchandise).
Esports Betting
Esports betting is more popular overseas than in the US; slower adoption in the US.
Strong belief in the future rise of esports betting including betting on recreational gaming.
Comparison with traditional sports betting; likely to rival but not completely overtake.
Investment Criteria
Focuses on the founding team more than the idea alone.
Characteristics of billion-dollar founders: compelling solutions, uniquely qualified, right timing.
Looks for parallel vision congruent with Sharp Alpha’s macro thesis.
Selectivity in deals where Sharp Alpha can add significant value.
Importance of good working relationships with founders.
Successes and Case Studies
Betcha: Acquired by Vivid Seats; validation of convergence thesis.
Players Lounge: Peer-to-peer esports betting, significant traction.
Brand positioning attracts top entrepreneurs and companies.
Macro Trends in Sports Betting
Valuations pulled back, revenue multiples compressed due to sentiment, interest rates, profitability concerns.
Market share concentration among a few major operators (DraftKings, FanDuel, etc.).
Key trends: disparity between top operators and smaller companies, possible niche operators.
Special Purpose Acquisition Companies (SPACs)
Suitable for high-growth companies with future potential rather than past traction.
Recent pullbacks in public markets make fundraising harder for new SPACs.
Potential for non-traditional deals, roll-up strategies combining multiple smaller assets.
Industry Future
New opportunities in B2B side: esports odds providers, risk and trading teams, etc.
Challenges for new B2C entrants to compete with established brands.
Potential for specialty B2C operators focusing on niche markets (motorsports, MMA, etc.).
US Sports Betting Consumer Needs
US consumers prioritize entertainment and social value over ROI (return on investment).
DraftKings' customers see betting as entertainment, not capital investment.
Need for more intuitive, socially oriented, and frictionless betting experiences.
Examples: Las Vegas sportsbooks focus on socialization, unlike UK transactional models.
Future Plans for Sharp Alpha Advisors
Aim for portfolio companies to grow and raise future financing at higher valuations.
Plan to launch another fund due to demand from limited partners.
Goal for current companies to succeed and new fund vehicle to be operational within 18 months.
Conclusion
Lloyd Dantig sheds light on venture capital strategies within the sports betting industry.
Emphasis on innovation, the convergence of competitive entertainment, and the importance of strong founding teams.
The dynamic nature of the industry with unique consumer preferences and emerging trends.
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Full transcript