Everything New is New Again - Hub and Spokes Audio Collective

Introduction

Three New Releases: Aligned, Diplomat, and Successor from Commercial Type.
Unified Library: Commercial Type and Commercial Classics now under one roof.
Streamlined Licensing: Improved and simplified licensing agreements.
Case Studies Added: Vanity Fair, Bloomberg Businessweek, and others.
Website Update: Visit commercial dot c.

Print Focus: Core belief in the power of print, contrary to the digital-first trend.
Expanded Print Offerings: More magazines, newspapers, books, and special editions.
Confidence in Print: Customer and partner preference for print, continuing to grow.
Print is Dead, Long Live Print: Podcast title reflecting the magazine industry's strength and evolution.

Founder: Tyler Brûlé, launched Monocle in 2007.
High Standards: Commitment to quality, bookish format, niche content.
Strong Media Presence: Special edition newspapers, coffee table books, travel guides.
Family Business Model: Independence from large media conglomerates.
Modest Circulation: Approximately 100,000, focuses on quality readership over scale.
Global Perspective: Lean towards global affairs, business, culture, design.
Permanent Features: Less celebrity-dominated, high production value, localized bureaus.

Independence: Not influenced by parent companies or cost savings.
Entrepreneurial: Pioneering yet stable approach, described as a family business.
Journalistic Integrity: Describes self as a journalist focusing on observing, interpreting, and communicating.
Global Reach: Maintains international offices/bureaus to stay connected globally.
Balanced View: Commitment to no political agenda, pragmatic and balanced reporting.
Sustaining Print: Firm belief that print offers branding and engagement opportunities not found digitally.

Background: Earlier career in journalism, admired Peter Jennings.
Advice from Jennings: Importance of getting global experience, essentially shaped his career.
Influences: Personal drive stemmed from love of news, commitment to journalistic excellence.
Views on Digital Media: Prefers terms like 'radio' over 'podcast', 'television' over 'video'. Mindful use of traditional terminology.
Travel and Insight: Frequently travels, informs editorial content through direct engagement with global developments.

US Market: Largest market, providing a non-US centric perspective.
Creativity & Innovation: Central to Monocle's identity, celebration of creativity and ingenuity.
City Perspectives: Views on how cities like NYC have changed for creatives.
Scaling Thoughtfully: Careful about growth to maintain quality and intimacy in reader relationships.

Succession Plan: Framework for continuity, team’s commitment to Monocle’s ethos.
Family & Trust: Stakeholders include family offices, emphasizing quality and shared vision.
Continuous Improvement: Goals to enhance the impact through innovative printing and targeted editorial focus.

For more information: Visit Monocle.com for full articles, films, radio content, and products.

Support the podcast via donations or by becoming a sustaining patron at print is dead. c/support.

Monocle's Mission: Maintain quality, independence, and a global perspective in all its print and multimedia endeavors.
Engagement with Audience: Cultivates an intimate, informed, and dedicated reader base.