Smart Agents Podcast Episode 182
Host
Guest
- John Tawfik, New Jersey-based agent with the John Tawfik Real Estate Team
Key Topics
- Building a successful real estate business
- Importance of sphere of influence
- Strategies: Personal connections, social media, community involvement
- Mentorship and support in real estate
Marketing Strategies
- Nurture leads and build relationships for long-term success
Resources Mentioned
- Smart Agents Magazine
- Insights and strategies for real estate agents
- Interviews, marketing tips, and practical tools
- Subscription details available
How to Access
- Podcast streaming on major platforms: Apple, Google, Spotify, Amazon, YouTube
- Contact for sharing stories: feedback@smartagents.com
Guest Introduction
- John Tawfik, real estate agent since 2019
- Previous Experience: Owned a restaurant, corporate wellness industry
- Licensed in April 2019, first deal closed in May 2019
- Market experience: Pandemic, fluctuating interest rates
Sphere of Influence
- Major component of John's business
- Derived from previous business connections in NYC
- 80% of his business from sphere of influence
- Growth through social media and word of mouth
- Events and networking to expand sphere
Marketing Tactics
- Social media: Facebook, Instagram, LinkedIn
- Community involvement and charity events
- Use of mailers, cold calling as additional strategies
Challenges
- Dealing with changing market conditions
- Adapting to pandemic restrictions and market shifts
Mentorship
- Importance of guidance and support
- Experience at White Grit Realtors and EXP Realty
- Mentorship offered to others, focus on helping agents grow
Business Goals and Tracking
- Emphasis on tracking and setting goals
- Importance of nurturing leads
- Strategies for maintaining and expanding client base
Final Thoughts
- John's success through adapting and leveraging personal strengths
- Ongoing development of business strategies
Contact
- For further information or to share your story: feedback@smartagents.com
These notes provide an overview of the podcast episode featuring John Tawfik and cover his approach to real estate, the significance of a sphere of influence, and his strategies for business success.