Lecture Notes: Interview with Stuart Hunter, Managing Director of Clarion Gaming

Introduction

• Welcome to the session with Stuart Hunter, Managing Director of Clarion Gaming.
• The discussion will cover ICE London 2023 and other major events in the gaming industry.

ICE London 2023 Overview

• Significance: One of the largest gaming events globally; huge anticipation after smaller April show.
• Size: Back to full scale, largest ICE event ever, sold out exhibitor content.
• Attendees: Expected to break previous records (~35,000 in 2020).
• Main Industries: Strong land-based industry representation, back to pre-pandemic levels.
• Themes: New product showcases, future planning for attendees.

Differences from Last Year

• Previous Year: Half the size due to fewer large exhibitors, still had 25,000 attendees.
• This Year: All major brands return, bigger displays, more diverse sectors.
• Experience: More immersive, akin to a mini Las Vegas.

New Initiatives and Features

• ICE 365 News Studio: Editorial hub, continuous content broadcast, educational tracks through Vox.
• Consumer Protection Zone: Emphasis on player protection, larger area, high industry engagement, central location.
• Educational Content: Master classes on regulations, emerging markets, adapting casino models post-COVID.
  • Content organized for efficient learning.

Major Themes in Educational Tracks

• Regulatory Issues: High demand, possibly more clarity with UK's white paper release.
• Emerging Markets: Opportunities and pitfalls.
• Casino Industry Evolution: Adapting to new market demands, future-proofing strategies.

Future Plans and Other Events

• IGB Live Amsterdam: Smaller but impactful, key focus on distilling essential industry interactions.
• New US Event: Scheduled around Nov-Dec, focus on sports betting and tribal gaming, formal launch in January.

Closing Remarks

• Excitement: High anticipation for ICE London 2023, first normal February date in three years.
• Final Note: Stuart Hunter predicts 2-1 win for England in upcoming match.
• World Cup Commentary: Positive impact on sports betting industry, great event overall.

Conclusion

• Recognition of the industry's resilience and excitement about future events.
• Encouragement to attend ICE London 2023 and other planned events.
• Watch this space for new developments in the gaming sector.