Creating Quality Merch with Vogue Grace

Aug 28, 2024

Lecture Notes: Creating Merch with Vogue Grace

Introduction

  • Exciting news about creating merch after 3 years.
  • Vogue Grace contacted the speaker to help produce merch products.

Overview of Bowgris

  • Well-known online merch manufacturer.
  • Offers a wide range of products:
    • Acrylic charms
    • Stickers
    • Washi tapes
    • Fabric goods
  • Known for its accessibility and customization options, especially for acrylic products.

Today's Project

  • Creating a baby wonder acrylic charm inspired by Jetsune Impact.
  • Planning to make a lanyard keychain for this concept.
  • Basic sketches of the acrylic part and lanyard design already made.

Design Process

  1. Final Design
    • Addition of a semi-transparent color layer to the acrylic charm.
    • Not many local vendors can do this customization.
  2. Creating the Semi-Transparent Layer
    • Create a new layer below the design layer and fill it with the desired color.
    • Options for flat color or gradient.
    • Avoid selecting colors that are too light.
  3. File Preparation
    • Change design file from RGB to CMYK for printing.
    • Save as PSD file for acrylic charm submission.
    • Include lanyard design file and mockup image in the upload.

Ordering Process

  • Upload combined files to the "upload artworks" section on Vogue Grace's website.
  • Add cards and check details before finalizing the order.
  • Include customization requests in the order notes.
  • Discount codes can be applied at checkout.

Promotions and Discounts

  • Vogue Grace has monthly promotions with discounted items.
  • VIP program for additional discounts.

Finished Product Review

  • Impressed by the smooth and sharp printing quality, no graininess or white outlines.
  • The semi-transparent blue background enhances the design.
  • Colors printed closely match screen colors, especially dark shades.
  • Additional orders:
    • Epoxy holographic charm
    • Gold edge charm

Washi Tape Production

  • Created regular and stamp washi tape (pre-cut like postage stamps).
  • Good sticking power, can be re-stuck after peeling.

Overall Impressions

  • High-quality merchandise with correct customizations.
  • Importance of organizing files and providing visual explanations.
  • Production took approximately 2 months, longer due to washi tape production.

Conclusion

  • Positive feedback on the experience with Vogue Grace.
  • Store opening planned for mid-April with merch availability.
  • Thanks to Vogue Grace for the sponsorship and opportunity to create quality products.