Historic Convention and Gen Z's Role

Introduction

• Historic convention with significant involvement from Gen Z voters.
• First-time voters from Gen Z showing serious commitment to voting.

Gen Z Engagement

• Gen Z is highly active in the convention, especially after President Joe Biden dropped out.
• Increased activity around Vice President Kamala Harris' campaign on social media.
• Viral memes and cultural references (e.g., Charlie XCX's green brat album) associated with Harris' campaign.

Gen Z's Influence on the Campaign

• "Brat Summer" and "Coconut Tree" themes prevalent at the Democratic National Convention.
• Young Democrats ranging from recent high school grads to mid-20s voters are actively participating.
• The withdrawal of Biden led to increased enthusiasm for Harris.
• Surge in participation in "Voters of Tomorrow" chapters post Harris' announcement.
• Unprecedented momentum and energy for Harris among young voters.

Issues Important to Gen Z

• Gen Z feels a responsibility to address inherited issues.
• Key issues include student loans, rent, women's rights, and voter suppression.
• Harris' economic plan resonates with young voters (e.g., $25,000 down payment assistance program).

Social Media and Campaign Strategy

• Harris' campaign skillfully uses social media to engage young voters.
• Gen Z sees itself as the driving force for change, pivotal in potentially electing Harris.

Conclusion

• Excitement and energy among Gen Z at the convention are palpable.
• The convention vividly reflects Gen Z culture and the internet's influence.