Notes on Creating High-Quality Videos Using AI

Introduction

• Speaker: Manuel Suarez, Episode 23 of the Manuel Suarez Marketing Channel.
• Aim: Teach how to create high-quality videos using artificial intelligence (AI).
• Importance of video content in social media for brand building.

The Importance of Video Content

• Businesses must produce high-quality content frequently.
• Higher volume of content leads to better engagement and standing out from competitors.
• Understanding AI tools gives you an "unfair advantage" over competitors.

AI Video Creation Tools

Tools Demonstrated

1. Cana
2. Runway
3. Hyper

• Tested using a prompt: "A girl walking through a field of sunflowers."
• AI-generated videos can be difficult to differentiate from real videos.

Examples of AI-Generated Videos

• Different styles tested:
  • Realistic video
  • Anime style
  • Old black and white film
  • Lego style
• Notable observation: AI can add unexpected elements (e.g., rain).

AI-Assisted Video Editing

Tool Highlight: CapCut

• Acquired by TikTok, offers various AI-powered editing tools.
• Key Features:
  • Text-to-speech conversion
  • Viral clip generation from long videos
  • Video background removal
  • Free translation services.

CapCut Features in Detail

• Script to Video:
  • Facilitates faceless content creation.
  • Ability to generate scripts or use provided bullet points.
  • Customizable tone and theme.

Video Production Steps in CapCut

1. Select script type (e.g., motivational stories).
2. Generate script based on selected theme.
3. Edit video by choosing aspect ratio (916 or 169).
4. Use AI-generated voiceover or add a custom voice.
5. Make any necessary edits and generate the final video.

Example Output

• Sample video produced in approximately 127 seconds.
• Emphasizes that higher attention spent will improve quality.

Creating Short-Form Content from Long Videos

• Importance of converting long videos to short clips for platforms like Instagram Reels and TikTok.
• Steps for Conversion in CapCut:
  1. Select "Long Video to Shorts."
  2. Drag and drop the video file.
  3. Choose duration options for the short video (60 seconds, 90 seconds, etc.).
  4. Click "Convert" to generate short-form content.

Key Tips for Successful Short-Form Content

• Use videos with speaking content for better AI performance.
• Ensure videos are at least 10 minutes long for more content opportunities.
• Avoid using videos with existing text to ensure clean editing by AI.

Conclusion

• Video creation is increasingly important in the current social media landscape.
• Businesses must adopt AI tools to stay relevant and competitive.
• Encouragement to train on AI tools and learn more through advanced courses.
• Call to action: Subscribe and engage with the speaker for additional support and value.