Maximizing Sales on Etsy for the Holiday Season

Introduction

• Presenter: Heather, former top 1% Etsy seller.
• Focus: Trends on Etsy for the upcoming holiday season.
• Content includes: Tips for print on demand and handmade sellers.

Membership Announcement

• New Membership: Bestseller Insider
  • Monthly trends and niche recommendations.
  • Community of sellers.
  • Monthly live sessions.
  • Challenges to encourage consistent listing.

Key Trends on Etsy

1. Political Trends

• Context: Upcoming presidential election.
• Caution: Trademark infringement with names like Biden or Trump.
• Opportunities:
  • Use creative, non-infringing content.
  • Personalization and customization in designs.
• Example: "Blank for President 2024" is popular but risky.

2. Coet Trend

• Description: Repeated graphics trend.
• Applications:
  • Use in various seasonal niches (e.g., Christmas gifts).
  • Examples include items like sweatshirts with repeated designs.

3. Cosmic Cowgirl Trend

• Elements: Stars and sparkles with a country/retro font.
• Usage:
  • Infuse into any niche, such as bachelorette party themes.
  • Incorporate into evergreen products for broader appeal.

4. Evergreen Products

• Importance: High sales potential in Q4.
• Strategy: Continue producing evergreen items alongside seasonal products.

5. Social Club Trend

• Description: Circular design with newspaper font.
• Designs: Includes EST/year elements.
• Potential: Add unique twists to stand out.

6. '90s Trend

• Features: Colors and aesthetics from the '90s, including bootleg t-shirts and tour themes.
• Applications:
  • Infuse into evergreen niches (e.g., teacher gifts).

7. Overlay Font Pattern Trend

• Description: Patterns (e.g., floral or checkered) overlaying fonts.
• Potential: Use in a variety of designs, adaptable for seasons like fall and Christmas.

Conclusion

• Call to Action: Join the Bestseller Insider membership.
• Engagement: Encouragement to leave comments and suggestions.
• Contact: Opportunity to learn more in upcoming videos.