Notes on Alshamosey's Presentation

Introduction

• We are one decision away from changing our lives.
• Good decisions lead to power and better outcomes in life.
• Presenter: Alshamosey, owner of acquisition.com, has seen significant life improvement over 10 years.
• Speaking at Coaching Con about decisions that made a difference in his life.

Understanding Power

• Power is neutral; it can amplify good or bad traits.
• Aspiring for more power in our lives is essential.

Decision Making and Influencing Others

• Three types of selling styles: emotional, aggressive, and logical.
• Alshamosey identifies as a logical seller.
• Importance of helping others make decisions for themselves.

Definition of Power

• According to the dictionary: the ability to influence or direct events/people.
• The aim is to help others step into the person they want to be.

Selling and Decision-Making Process

• Selling occurs all the time, not just at the point of closing.
• Importance of rational decision-making and addressing both emotional and logical sides.
• People want to believe in you and want to buy; help them justify their decision.

Beliefs About Selling

1. People want to believe and buy; assist their logical justification.
2. Selling happens before soliciting a sale; closing is separate.
3. Handling obstacles is easier than dealing with objections.
4. Expect no; it’s part of the process.
5. Selling is the first step in coaching; it’s about helping others.
6. If your price doesn't get a gasp, you're not charging enough.
7. Successful selling is about prioritizing the prospect's needs, not just closing sales.
8. Seek to understand rather than argue; maintain curiosity.
9. Closing should be a collaborative and supportive process.

Key Concepts in Selling

• Sales is a transference of belief and requires building trust.
• Conviction and belief are critical for successful selling.

The Role of Logic in Sales

• Logic helps in decision-making and creates a solid foundation for relationships.
• Address both emotional and logical components for lasting decisions.

Overcoming Objections and Obstacles

• Distinguishing between obstacles (external issues) and objections (internal concerns).
• Five common excuses: time, money, fit, authority, and avoidance.

Overcoming Time Issues

• Counter arguments for "I don’t have time":
  • Busy now, will be busy later; start now.
  • Aligning actions with future goals is crucial.

Overcoming Money Concerns

• Discuss the value of the investment: what will it yield?
• Options: paying in time or money; both have costs.

Overcoming Fit Concerns

• New identity comes with new priorities; must align spending with future goals.

Overcoming Authority Issues

• Shift focus from needing permission to seeking support for decisions.

Addressing Avoidance

• Help prospects confront their fears and indecision.
• Use hypothetical scenarios to clarify decision-making.

The Cost of Inaction

• Not deciding is still a decision; inaction has consequences.
• Consider the long-term impact of staying in the same place vs. making changes.

Final Thoughts

• Investing in yourself leads to greater rewards and is the safest investment.
• Knowledge and skills are invaluable; they cannot be taken away.
• Decisions shape your future; make choices that align with who you want to become.

Conclusion

• Encouragement to take ownership and responsibility for decisions.
• Always be willing to invest in your education and skills to reduce ignorance and increase success.