Notes from Presentation on UMKM and Kemenparecraft Support
Overview
- Kemenparecraft provides training and support for UMKM (Micro, Small, and Medium Enterprises).
- Programs include bootcamps and mentorships with top experts, including appearances by ministers.
- Target is to support 10,000 UMKM with upcoming training programs.
Key Initiatives
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Apresiasi Kreasi Indonesia (AKI)
- Offers bootcamps, mentoring, and exhibitions.
- Focuses on enhancing skills in production, branding, marketing, and legalities.
- Provides financial management training and helps register IP (intellectual property).
- Displays products in exhibitions, offering visibility and market access.
- Ministers participate actively, promoting products on social channels.
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Digital Economy and Creative Products
- Efforts to boost exports of creative products to achieve a target of $28 billion by 2024.
- Collaborations with the Ministry of Commerce, Ministry of Religion Affairs, and local governments for a holistic approach.
- Initiatives to integrate UMKM products into tourism and export markets like Saudi Arabia and Japan.
Success Stories
- Saladin Potato Chips: Beneficiary of AKI, successfully expanded to international markets (Japan and potentially Saudi Arabia).
- Bambu Arum: Experienced significant growth through AKI mentorship, gaining substantial market recognition.
Upcoming Plans
- Bootcamps: Scheduled in 12 cities, with open registrations closing on March 30th, 2024.
- Mentorships: Experts and practitioners guide participants through various aspects of business development.
- Exhibitions and Pameran: Products displayed in major events, bringing market opportunities.
- Future Collaboration: Proposal for influencers and experts to join as super mentors and sponsors.
How to Participate
- Registration: Open via the official website aki.kemenparecraft.go.id.
- Cities for Bootcamps: Includes Bekasi, Magelang, Denpasar, and others.
- Mentorship Duration: Bootcamps last for three days, followed by ongoing mentorship and support.
- Pameran Events: Held in major cities, providing a platform for visibility and sales.
Strategic Importance
- Economic Impact: Enhances PDB (GDP) contribution from creative economy sectors, increases employment and product diversity.
- Regional Focus: Special attention to less represented regions like Papua, promoting regional creative economies.
- Market Adaptation: Aligns UMKM products with international market demands, enhancing competitiveness.
Key Challenges and Solutions
- Skill Gaps: Addressing the lack of business and management skills through comprehensive training modules.
- Market Access: Facilitating international market access via collaborations with foreign trade entities and participation in international exhibitions.
Closing Remarks
- Call to Action: Encouraged registration for upcoming bootcamps and mentorship programs before March 30th, 2024.
- Collaboration Encouraged: Open invitation for influencers and industry experts to participate and support the AKI program.
For more detailed information, visit the registration site: aki.kemenparecraft.go.id.