4.6- Markets in Action: Turkeys and Roses

Sep 16, 2024

Economics Lecture: Price Fluctuations of Turkeys and Roses

Introduction

  • Exploration of economic phenomena: price falls and rises during specific holidays.
  • Example: Price of turkey during Thanksgiving and roses during Valentine's Day.

Turkey Pricing at Thanksgiving

  • Demand Spike
    • 1 in 5 turkeys consumed at Thanksgiving.
    • Total: about 750 million pounds.
    • Demand increases significantly, yet price falls by 10%.
  • Demand Curve Analysis
    • Demand becomes less elastic.
    • New demand curve shifts out and becomes steeper.
  • Supply Factors
    • Turkeys can be frozen, increasing available supply.
    • Over half a billion pounds in storage by October.
    • Supply increases more than demand, leading to price decrease.

Rose Pricing at Valentine's Day

  • Demand Spike
    • Valentine's Day accounts for about a quarter of annual flower sales.
    • Demand significantly increases, price almost doubles.
  • Supply Constraints
    • Roses cannot be frozen and stored.
    • February is not optimal for rose production in the US.
    • Imports offset domestic production loss from climate.
  • Demand and Supply Curve Analysis
    • Supply curve does not shift significantly.
    • Higher costs due to imports and temporary production increase.
    • Result: Significant price increase.

Economic Explanations

  • Substitution and Signaling
    • Substitution to other gifts (e.g., chocolates) is possible.
    • Expensive gifts can signal high investment in relationships.
  • Main Conclusion
    • Turkeys are storable, allowing supply to meet demand increase.
    • Roses are not storable, and supply is less responsive to demand.

Insights

  • Understanding these phenomena involves applying economic principles.
  • Market behaviors are economically driven and not random events.

Closing Thoughts

  • Encourage applying economics to real-world puzzles.
  • Future discussions on labor market effects and gift signaling.