Journey of PRACTO and Shashank ND

Introduction

• Founder: Shashank ND, CEO of PRACTO
• Establishment Year: 2008
• Partner: Abhinav Lal
• Mission: To provide technological solutions in the healthcare sector

What is PRACTO?

• The first startup to offer both B2B (business to business) and B2C (business to consumer) services in India's healthcare sector.
  • B2B Example: Selling shampoo to hotels
  • B2C Example: Selling shampoo directly to consumers

Origin of PRACTO

• Shashank's father needed knee surgery.
• They faced difficulties consulting their doctor due to disorganized and handwritten documents.
• This problem inspired the idea of PRACTO.

Growth of PRACTO

• Monthly users: 40,00,000+
• Monthly appointments: 1,00,000+
• Website traffic: 24% monthly growth
• International presence: Singapore, Philippines, Malaysia, Indonesia, and Brazil

Business Model of PRACTO

1. PractoRay: A SaaS solution for doctors
2. PractoLabs: Lab test services

Use of AI and Machine Learning

1. Notifications for Future Appointments:
   • Sending SMS reminders to patients
   • Simplifying appointment management for doctors
2. User Ratings:
   • Patients can rate doctors' services
   • Highly rated doctors are shown first
3. Inventory Management:
   • Booking lab tests and report availability
4. Doctor Consultation:
   • Advice via video and voice calls
5. COVID-19 Update:
   • Free medical consultations during lockdown

Goal of PRACTO

• To connect all areas of healthcare
• To develop better technology for consumers, hospitals, pharmacies, and doctors

Conclusion

• Wishing PRACTO a bright future.
• Share your experience if you use the video or service.
• Thank you and Jai Hind!