Discussion on top business majors in 2023 based on salary, demand, and new factors.
Rankings derived from a college degree ranker.
Advertising (Rank 7)
Early Career Pay: $43,700
Mid-Career Pay: $86,700
Salary Score: 39 (low for business degrees)
Number of Jobs Available: Over 19,000
Demand Score: 106 (very high)
Meaning Score: 32%
Graduates per Year: 4,300
Entry-Level Salary (Glassdoor): $70,000
LinkedIn Entry-Level Jobs: 96,000 results
Key Point: High demand at the entry level; many entry-level jobs are automated due to AI and automation.
International Business (Rank 6)
Early Career Pay: $50,000
Mid-Career Pay: $96,000
Salary Score: 53 (decent)
Number of Jobs Available: 435
Demand Score: 49
Meaning Score: 39%
Graduates per Year: 5,600
Glassdoor Salary: $93,000
LinkedIn Entry-Level Jobs: 25,000
Key Point: Good salary and demand, but degree not essential to work in the field.
Marketing (Rank 5)
Early Career Pay: $48,000
Mid-Career Pay: $89,000
Salary Score: 46 (decent)
Demand Score: 146 (highest demand)
Meaning Score: 39%
Graduates per Year: 35,000
Glassdoor Salary: $79,000
LinkedIn Entry-Level Jobs: 694,000 results
Key Points: Colleges do not effectively teach digital marketing, which is the most valuable skill. Demand is high, but practical experience is crucial.
Supply Chain Management (Rank 4)
Early Career Pay: $58,000
Mid-Career Pay: $94,000
Salary Score: 61 (very good)
Demand Score: 105 (very good)
Meaning Score: 41%
Graduates per Year: 5,100
Glassdoor Salary: $93,000
LinkedIn Entry-Level Jobs: 85,000 results
Key Point: High demand; valuable skill despite not being the most exciting field.
Finance (Rank 3)
Early Career Pay: $55,000
Mid-Career Pay: $98,000
Salary Score: 60
Demand Score: 133 (high)
Meaning Score: 40%
Graduates per Year: 37,000
Glassdoor Salary: $96,000
LinkedIn Entry-Level Jobs: 321,000 results
Key Point: Suitable for competitive personalities seeking lucrative jobs.
Accounting (Rank 2)
Early Career Pay: $51,000
Mid-Career Pay: $88,000
Salary Score: 48
Demand Score: 127
Meaning Score: 41%
Graduates per Year: 50,000
Glassdoor Salary: $55,000
LinkedIn Entry-Level Jobs: 317,000 results
Key Point: Stable and flexible career path; opportunities in various roles including executive positions.
Management Information Systems (Rank 1)
Early Career Pay: $60,000
Mid-Career Pay: $105,000
Salary Score: 70
Demand Score: 113
Meaning Score: 42%
Graduates per Year: 7,800
Glassdoor Salary: $96,000
LinkedIn Entry-Level Jobs: 48,000 results
Key Point: Combines business and technology skills; highly favored due to the mix of skills.
Conclusion
Emphasis on digital marketing and practical experience.
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