[Music] Netflix founded in 1997 by Reed Hastings and Mark Randolph began as a DVD by male service inspired by Hastings frustration with late fees initially struggling Netflix revolutionized its business model in 1999 by introducing a subscription-based service offering unlimited DVD rentals without late fees this model improved customer attention and set the stage for future Innovations in 2007 Netflix launched its streaming service watch now marking a pivotal shift towards digital content delivery Partnerships with Hardware platforms like Roku Xbox and Playstation expanded Netflix's accessibility while a major database corruption incident in 2008 spurred the company's migration to Cloud hosting enhancing scalability and reliability a significant content licensing deal with stars in 2008 provided Netflix with a diverse Library bolstering its streaming service the launch of original programming in 2013 beginning with House of Cards marked another major Milestone establishing Netflix as a leading content creator Netflix continued to innovate with its sophisticated content recommendation system enhancing user experience and retention by 2016 Netflix had expanded its streaming service to 190 countries becoming a global entertainment Powerhouse today Netflix stands as a testament to Visionary leadership and strategic innovation in the evolving landscape of video streaming [Music]