Human Resource: Special resources linked to people, specifically employees within a company.
Human Resource Management (HRM): Focused on managing people within organizations to achieve objectives.
Definitions
Resource: Something needed to produce goods or services (material, money, etc.).
Human Capital: A more accurate term than human resource; implies that, if used correctly, capital can grow rather than deplete.
Main Questions Addressed
What is Human Resource Management?
Which megatrends determine future challenges in HRM?
Overview of HRM.
Megatrends Influencing HRM
1. Innovation
Importance of continuous innovation to avoid obsolescence (e.g., smartphones).
Companies rely on new products for revenue; 80% of revenue may come from products invented in the last four years.
Employees must adapt their skills and competencies to thrive in an innovative environment.
2. Demographic Change
Aging population leads to a talent shortage as experienced workers retire.
Shift from handwork to knowledge work requires different skills and competencies.
Statistical trends indicate a reduction in the younger workforce.
3. Globalization
Increased global trade leads to diverse and widely distributed teams.
Necessity for employees with international experience and cultural awareness.
Outsourcing and remote work have become commonplace.
4. Web 2.0
Shift from passive content consumption (reading) to active content generation (creating).
Social media platforms change hiring practices and knowledge sharing within companies.
5. Value Change
Changing values in society affect workplace dynamics, including communication and relationships.
Open communication and collaboration are becoming the norm.
Summary of Major Trends Impacting HRM
Innovation: Talent acquisition and management must focus on retaining innovative individuals.
Demographics: Addressing the needs of aging employees while attracting younger, skilled talent.
Globalization: Adapting to a global workforce and market demands.
Web 2.0: Utilizing social media for recruitment and knowledge sharing.
Value Change: Adapting to changing workplace values and expectations.
HRM Objectives
Acquire the right talent to foster innovation.
Provide competitive compensation and benefits.
Support lifelong learning and skill development.
Leverage employee potential and support diversity.
Shape attractive workplaces to retain talent.
Implement strategic changes within organizations.
Definition of Human Resource Management
Management refers to planned and controlled activities within an organization to build and maintain relationships between employees and the organization, aiming to meet both organizational objectives and employee needs.
Overview of Upcoming Topics
HR Strategy: Planning for future human resource needs.