Small differences in length (1-2 seconds) can drastically affect views.
Example: A creator changed video lengths and gained over 250,000 subscribers.
Recommended Video Lengths
8 to 15 seconds
31 to 35 seconds
55 to 60 seconds
Key Insight: The first two lengths are more likely to create viral posts.
Avoid lengths between 40-60 seconds unless it's the 55-60 seconds category.
Experimenting with Video Lengths
Create multiple versions of the same topic in different lengths to test which works best (e.g., affiliate marketing video in all three recommended lengths).
Shorter lengths often yield higher views.
Important Metrics for YouTube Shorts
Swipe Rate:
Needs to be 80% or higher within the first 24 hours.
Average Percentage Viewed (APV):
Must be over 100% for videos <30 seconds.
Must be at least 80% for videos â„31 seconds.
Analyzing Metrics
Check swipe rate and APV in YouTube Analytics.
Compare successful (high swipe & view rate) and unsuccessful videos to learn.
Finding the Right Audience
Research topics before creating videos (e.g., search for âhow to get six pack absâ and check the performance of existing shorts).
Use YouTubeâs ârecently uploadedâ filter to gauge current interest.
Add #shorts to filter results specifically for short videos.
Tips for Creating Competitive Content
Understand YouTube is a competition: better metrics mean better reach.
If a topic doesnât gain traction, create another video on the same topic but with improvements.
Aim to outperform other creators' metrics.
Recommendations for Growth
Continuous improvements: Iterate on content to improve metrics.
Learn from what works in competitor videos.
Additional Resources
Free YouTube growth course available (link in pinned comment).
Special mentorship programs to help you gain subscribers (30 days guarantee or money back).
Conclusion
Implement the shared strategies to maximize YouTube Shorts performance.
The organic reach won't last forever, so start improving now.