Have you ever noticed how some truths are so harsh that most people prefer to pretend they don't exist? What if I told you that it is precisely facing these truths that separates those who truly live from those who only survive on autopilot? Today you will learn the seven most brutal truths that no one has the courage to admit, but that can unlock a new version of your life. To dive deeper into this, I brought here a guy who isn't afraid to tell the truth, Alex Ormose. The guy started from scratch, built empires, lost everything, started over and today is a world reference in resilience, discipline and mindset. Get ready because there will be no filter or fuss. What you are about to hear now may hurt, but it will set you free. And I'm going to throw you a challenge. Comment here at the end of the video which of these truths bothers you the most, because only those who face discomfort can truly grow. Leave a like, subscribe and let's break these lies that hold you back together. [Music] One, do what you want, 'cause no one's gonna remember. Most people live in fear of judgment. It's almost a mental virus that makes us postpone decisions, avoid risks and pretend to be an edited version of who we really are. All to please an audience that, deep down, is so busy with its own problems that it won't remember us for more than 5 minutes. This may sound cruel, but it is liberating. It's the raw truth of existence. No matter how big your dreams or achievements are, one day it will all simply disappear. Take the Queen of England, for example, the woman ruled an entire country, accumulated more wealth than practically anyone else, had the entire world watching her steps and yet today no one thinks about her. When I mention the Queen here, it's probably the first time in months that she's crossed your mind. And if even someone of that caliber is quickly forgotten, imagine you and me. This doesn't mean that no one loves you or that no one misses you , far from it. But the emotional weight of your absence is a wave that hits hard for an instant and then dissipates. Do you know what happens at your own wake? People will argue about whether the coffee is good, whether the food could be better, whether the room is too hot or whether the decor is in bad taste. They will talk about pleasantries, complain about the traffic. Some won't even be able to go because something more urgent has come up. In the end, everyone goes to dinner and soon after the routine returns. Life doesn't stop. And that, as shocking as it may seem, is what takes the weight off of life. It's not disrespect, it's simply the truth about human nature. We think death will stop the world, but it only pauses the lives of others for a brief moment before everything returns to normal. If you accept this reality, if you see the true size of your impact, you begin to realize how you are living most of your life according to rules and opinions that make no sense at all. You sacrifice your time, your dreams and even who you are to try to please people who don't even remember your birthday without receiving a Facebook notification. All this because of an invisible fear of being rejected or judged. Deep down, you are afraid of not being accepted, of failing in public, of being the target of gossip. But you know what? People talk about you for 5 minutes and then move on, too busy trying to hide their own flaws. The world will not stop because of any of us. So do what you want in the way that makes sense to you. I used to be that guy who worried about every criticism, who suffered wondering whether my friends, family, colleagues, clients or strangers would approve of my decisions. I thought I needed validation from others to have peace. But there comes a time when the penny drops. When you die, your email inbox will still be full, with notifications piling up, unanswered bills, and people asking about you missing. Do you know what the answer is? Because you died. And the most that will happen is that some people will wonder why you didn't respond faster and that's it. Then a new cycle begins. New names take their place. New stories are written, while their trajectory becomes just a footnote in the book of each person's life. This sounds depressing, doesn't it? is liberating. It's the password to do what needs to be done without asking permission. When you stop trying to impress people who won't even remember your name, you gain the freedom to live up to your true potential. When the pressure to be memorable is gone, you start acting in a way that's right for you. I call this cosmic relevance. We are cosmic dust floating on a planet that revolves around an ordinary star, in a galaxy among billions, in an infinite universe. This can be scary, but it is also an invitation to create true meaning, not because you will be remembered, but because you exist now. When I go through difficult times, it is this thought that helps me get back to normal faster. The definition of resilience is the time it takes you to return to your baseline behavior after a bad event. There are people who think that resilience is never falling, but it isn't. Everyone breaks down once in a while. The difference is in how long it takes you to get up. When I look at the scale of the universe, at the insignificance of human problems, everything seems smaller, lighter, almost comical. Was there an error printing my book? No one will call in a while. Has anyone complained about my content? That person has probably already forgotten about me. You begin to gain perspective and with perspective you gain power. That's my main mind trick. Whenever things go wrong, I remind myself of my true scale. I make a point of thinking, okay? We are spinning on a random planet, inside a random galaxy, and all this suffering is just an instant. This thought brings me back to center quickly. Another mental exercise I do is the veteran frame. I think, if this difficulty happened a thousand times, how would I react the thousandth time? If I wouldn't care the thousandth time, why can't I react like that now the first time? Life is repetition. It's just a matter of choice how you feel about it. The truth is that the more you complain, the less you understand reality. Complaining is a request for the world to change according to your expectations, when in reality it is you who needs to adjust your expectations of the world. The universe doesn't care about your wishes. If you don't learn this early, you will suffer twice as much. Every criticism, every complaint, is basically someone saying, "I would live differently." So when someone criticizes me, I think: "OK, this person would live differently than me, but I would also live differently than them. It's okay, everyone has their own life. This is the most liberating reframe I've ever applied. If there's one thing for sure, it's that all your dreams and ambitions will come to an end. One day you 'll simply stop responding to emails, messages, clients, family members. Your name will be erased from someone's WhatsApp, your password forgotten in the systems, your memory saved for a very short time. The universe is indifferent. Entropy is invincible, but for a few decades you have the chance to leave a mark, don't you? And the final question is: are you living for yourself or to feed expectations that aren't even yours? Every minute you worry about other people's opinions is one minute less invested in what really matters. What are you going to do with that? Are you going to wait until it's too late to be who you really are? Or are you going to use this awareness to take action today? Don't wait for your name to disappear to realize that no one but you has the right to write your life. story. While you exist, live your own way so that when the time comes to leave, you look back and realize that the only opinion that mattered was yours. Two, the greatest skill you can develop is to stay in a good mood, even without a reason. If there is a superpower that almost no one really trains, it is to maintain a good mood in the absence of any objective reason. Do you know why? Because the world, the circumstances, the people, everything around you is constantly trying to pull you down, forcing you to postpone happiness, waiting for something good to finally happen. But if you stop to think about it, adult life is made up of an absurd amount of ordinary days, dull moments, invisible challenges and a sea of small problems that drag on. If you condition your mood to what is happening outside, you have become hostage to chance. I discovered this the hard way between falls, injuries, bad days and frustrations that only increased as I tried to chase an idealized happiness. The game changed when I realized that my disposition, my energy and even my creativity increased drastically on the days when who, for some reason, managed to be in a good mood, even when nothing on the outside justified it. This is not alienation, it is not toxic positivity, and much less self-deception. It is a skill and can be trained like any other. How many times have you caught yourself in a bad mood for no reason? No one finds this strange, right? It is socially accepted. Now try to appear smiling, light-hearted, positive, in the midst of chaos. They will call you crazy, alienated, naive. Why? Because most people only believe that emotions are a reflection of the environment, never of their own choice. I started to test the opposite. If I can be in a bad mood for no reason, why can't I choose to be in a good mood for no reason too? The process is not simple. There is a natural tendency in our brain to look for threats, problems, defects. This is an evolutionary remnant. Our nervous system was designed to detect risks with much more precision than opportunities. Negativity is the default. A mistake at breakfast, a rude comment at work, a meeting that doesn't flow. Anything can serve as a trigger to sabotage the entire day. And even if something positive happens, the good feeling passes quickly, while the bad one keeps echoing in my head. How can I reverse this cycle? The first tool was to create micro-moments of satisfaction. If great moments are rare, then I need to learn to fuel myself with the little ones. A well- made coffee, a good song playing on my headphones, a productive conversation, a workout that went better than expected. I learned to identify these micro-moments and, more importantly, let them really impact me . It’s no use just noticing them mentally. You need to enrich the experience, feel them in your body, let the good feeling take over for a few seconds, imagine the emotion sinking in and becoming part of who I am. This isn’t cheap self-help, it’s neurology. People like Rick Hanson, who studied happiness and neuroplasticity, explain that intentionally recording these positive experiences literally changes your brain. Another point is that we get lost thinking that happiness is just a matter of achieving more, of winning big battles. But if you look back, you probably don’t remember 95% of your days in the last year. What remains are very short moments, some negative, Some positives that end up defining the perception of everything. When you think you had a bad year, in reality you had some bad moments that repeated themselves in your head so many times that they dominated your memory. If you are honest, you realize that it only took one small negative event to repeat itself mentally to turn an OK week into a bad season. The opposite is also true. If you make a point of celebrating the small victories, of giving weight to what would normally be disregarded, you can rewrite the narrative of your year, month or week. Another powerful lesson came from the business world. I have always been obsessed with thinking about risks, threats, possible failures. Charlie Munger says: "Reverse, always reverse". Instead of only looking for what could go right, train your brain to list everything that could go wrong. Then, do the opposite to grow. Professionally, I have been rewarded for this. The problem is that this skill that works in business destroys relationships, happiness and emotional health if used outside of context. You can't live all the time looking for mistakes in everything. This turns you into someone critical, rigid, incapable of relaxing and enjoying the journey. The secret is to separate where to be obsessive and where to be flexible, light, and able to celebrate. I also discovered that happiness is less about winning and more about what you pay attention to. If all you see are failures, your life becomes an emotional minefield. If you train your focus to notice victories, no matter how small , your brain starts to create a new pattern. What's more, you stop being a slave to circumstances. I'm not saying to ignore problems, but rather not to give them more space than they deserve. I myself was once the guy who despised people who said, "Be grateful," I thought it was superficial and forced, but in practice, gratitude is a practice. But instead of forcing yourself to be grateful for everything, try imagining what you would miss if you didn't have that thing. Imagine losing something important and then realizing it’s still there. This difference generates a wave of real satisfaction that feeds the feeling of achievement and well-being. It's almost a mind trick, but it works. When you learn not to depend on external factors to feel good, everything changes. Results come faster, crises seem smaller and life takes on a new rhythm. The worst poison is to hold on to happiness for later, as if you could be happy when you achieve everything. Don't do that. Enjoy every little victory. Create your own reasons to be in a good mood and discover that this is the real difference between those who build lasting success. Nothing I said here is distant theory. It has been tested on bad days, in periods of physical pain, financial losses, family crises, sleepless nights and a lot of fear about the future. Still, sticking to the firm decision that I would be the master of my mood changed the trajectory. I'm not saying it's easy, but honestly there 's nothing more powerful than training your mind to create joy out of nothing, because real life will test your strength in the silence, in the routine, behind the scenes, away from the cameras and the applause. Ultimately, being happy for no reason is the greatest mental hack there is, because most people will spend their lives waiting for an external sign that may never come. And while they wait, they miss the chance to live the best version of themselves in the only time that matters. Now, three, detach yourself from ego and the approval of others. Take 100% responsibility. If there is something that paralyzes dreams more than lack of money, it is not the market, it is not the crisis, it is not the family, it is the fear of judgment, it is the unconscious need to be accepted, to please, to belong. The problem is that most of this fear is an illusion. You grow up believing that you need the approval of others, that it will only be enough when others tell you that you are good. The truth is, no one cares as much as you think. No one is watching you as closely as you think. Every person is too busy trying to hide their failures, fight for their victories and disguise their insecurities. You know that anxiety you feel? Before exposing oneself, giving an opinion, starting a new project, everyone feels, but few have the courage to act anyway. I had to take a lot of beatings from life to learn this. With every project, every company, every failure, every talk I gave, there was always a little Alex inside me asking, "Will they like me? Will they laugh at me? Will they criticize me?" One day the penny dropped. The more I tried to please, the emptier I felt. The more I sought approval, the further away I became from myself. Liberation began when I stopped playing that game. When you realize that the only opinion that really matters is yours and that of a few people you truly respect, everything changes. You stop asking permission to be who you are. There is a phrase that has become one of my mantras: power follows the finger that points blame. This means this: as long as you keep blaming the government, your boss, your competition, your family, the algorithm, the weather, anything outside of you, you are giving your power away. You are saying, "I have no control." From the moment you take responsibility for yourself, and that hurts, because it means facing your own incompetence, admitting mistakes, accepting that you are the main person responsible for your situation, then the game really begins. It's not about ignoring injustices, nor about pretending that everything is under your absolute control. It's about realizing that the only variable you can change is yourself. There are three places where people place all the blame. in the circumstances, in others or in themselves. The first two are useless. Complaining about what is outside of you only keeps you stuck. Third, blaming yourself can be helpful if it makes you act differently. Most, however, use self-criticism to self-sabotage, to become paralyzed by guilt, instead of using responsibility as a lever for change. I experienced this up close. There was a time when it seemed like everyone had an opinion about my life, relatives, colleagues, followers, even strangers on the internet. Every week someone would come along and tell me what to do. how I should behave, how I should think. The temptation was to give in, to become a social chameleon, to try to please each audience. This only made me more anxious, insecure, and unhappy. Until I decided, from today on, I will only listen to feedback from those who have already built what I admire, from those who live what I want to live. The rest is noise. Do you know what happened? The criticism did n't lessen, but I stopped caring, because you're never going to please everyone. And most of the time, those who criticize you don't have the courage to live half of what you do. When you understand that your life is yours alone, that your time is finite and that no one will remember your mistakes and successes for a long time, you begin to act more boldly. You take on projects without needing everyone to approve. You allow yourself to make mistakes in public. You allow yourself to be authentic. And most importantly, you learn to filter advice. This is key. There is no universal advice. What works for me may not work for you. Therefore, it is only worth absorbing feedback from those who have already walked a similar path, from those who have experienced the pain, paid the price and still earned respect for what they built. It's easy to look at someone who won and think, "Oh, it was luck, it was timing, it was networking, it was privilege." I thought that until I realized that every victory requires sacrifice that no one sees. People see the stage, but not the backstage. Want an example? I have had employees who, when promoted, asked to return to their old position, even though they were earning less. Reason? They were happier with less money than under pressure from external expectations. That taught me. Happiness is not about external standards, but about internal alignment. You need to stop living trying to fit into other people's dreams, because their lives are already too difficult for them to handle. Imagine for yourself. What's more, learning to take responsibility gives you peace. When something goes wrong, you may feel bad at the time, but you quickly switch to action mode. OK? What can I do differently? What is in my control now? It doesn't matter what others think, it only matters what you can do here and now. The secret is to develop a thick emotional skin, but not an insensitive one. You learn to separate constructive criticism from empty opinions. Learn to protect yourself from the poison of comparison. Learn that the only measure of success that matters is yours. True freedom begins when you let go of the addiction to approval, when you realize that nothing, absolutely nothing, that you achieve will be enough for someone who is not happy with their own life. There are people who will complain even if you give them the world, they will even find fault with your generosity. It's part of it. The secret is to stop molding yourself to fit mediocre expectations. Stop asking for permission to do what you believe in. When you take ownership of the consequences of your choices, you become a real adult. And an adult is not someone who is always right, it is someone who accepts their own mistakes and moves on. In the end, those who live asking for approval end up empty, frustrated and without identity. Those who learn to be true to their own voice, even when hearing criticism, build a true life. Choose which side you want to be on. Four. Small victories are the foundation of great success. Master the boring, consistent, and invisible game. Everyone wants the stage, the applause, and the success story posted on LinkedIn. But the truth is harsh. Success is not an event. It's a long, tedious process, full of small, repeated actions. No one will tell you this because it doesn't sell. It's not sexy to say that the real winners are those who put up with the boring routine, who know that the game only starts when everyone gives up out of boredom, tiredness or anxiety for quick results. People overestimate the impact of a great moment and underestimate the destructive force of lack of consistency. Want an example? Every beginning of the year, millions of people promise: "This year will work." They sign up for a gym, start a diet, learn a language, make a list of goals, a week, two weeks, a month goes by and little by little their motivation dies. Why? Because boredom sets in. Because doing the basics, the simple things, the beans and rice is unbearable for those who are addicted to peaks of novelty. The secret of champions is to endure the ordinary without needing applause, without needing likes, without anyone seeing. This is what I learned in my worst years, in the moments when no one was looking when everything seemed stagnant. True success comes when you master the boring middle, that period between initial enthusiasm and extraordinary results. You know that gap that doesn't yield any posts on Instagram? Well, that 's where adults and children are separated in the game of life. When I look back, I realize that my biggest leaps came after months, sometimes years, of doing the simple things, writing every day, training every day, taking care of the basics in business, finances, health. Most people think they're going to achieve that big moment, that big goal, that turning point in their lives, because they had a brilliant idea or because they found the shortcut. But no one wants to hear that the real shortcut is to not stop. The math is simple. Those who never stop grow more than those who try to do everything perfectly and sabotage themselves at the first sign of fatigue. Great results are exponential, not linear. They seem magical after years of invisible repetition. The problem is that society idolizes the pinnacle and ignores the process. They show the before and after, but they don't show the during, because the during is ugly, tiring, monotonous. No one posts stories about bad days, about work that doesn't generate immediate returns, about negotiations that fail, about training sessions that you only go to because you promised yourself you wouldn't miss them. I lost count of how many times I got up to train without feeling like it. I wrote pages that were never published. I recorded videos that didn't get any views. I invested time in meetings that yielded nothing. But looking back, all of this formed the solid foundation that no one can steal from me. I learned to value small victories. Even if no one is watching. It is necessary to recalibrate the brain. If you only feel fulfilled when you achieve something huge, you will spend 99% of your life feeling like a failure. The secret is to celebrate the micro victories. That morning when you woke up early despite wanting to stay in bed. That training session where you didn't break a record, but you didn't give up. That day at work where you resolved a minor issue, but you resolved it. Whoever learns to derive satisfaction from these small deliveries creates a frustration-proof mental system. This not only boosts your confidence, but makes growth happen almost without conscious effort. There is a dangerous illusion, fueled by social media and hustle culture, that success is always epic, always painful, always on the edge. It's not what separates the real winners from the losers. It's not the intensity, but the consistency. Everyone can give their all for a day, a week, a month. But only those obsessed with execution can stand repeating the basics for years. Success likes the invisible. He falls in love with those who don't need an audience to give their best. When I talk about small victories, I'm not saying to settle for less, but to build a solid foundation. Every building that lasts begins underground. It's where no one sees that you define who will be left standing when the storm comes. I always ask myself, "Are you ready to do the boring thing today? Even if no one is watching? Are you willing to do what is necessary, not what is comfortable? If the answer is yes, congratulations, you are already ahead of 99% of people." Another important point, do not confuse constancy with rigidity. You have to be flexible, adapt your strategy, adjust your route, but never stop moving. If you think you will only be happy when you reach a giant goal, prepare yourself for a life of anxiety and dissatisfaction. Real happiness lies in being proud of the progress, not the end result. It is in the process, in the journey, in the daily sweat that you learn to trust yourself and respect yourself. Ultimately, what separates those who go far from those who stop halfway is the willingness to lose in the short term to win in the long term. It is giving up immediate pleasure for the lasting goal. It's understanding that no one is going to applaud you when you're doing what needs to be done. And honestly, you don't even need applause. Just the inner satisfaction of knowing that you are the type of person who keeps your promises to yourself. If you want to truly grow, stop chasing big moments and start stacking up small wins. In the end, they are the ones who build your empire inside and outside of you. Five. The environment controls more than your willpower. Change the place, change your habits. Everyone loves to tell that story of overcoming obstacles based on pure willpower. The hero who wakes up at 5 in the morning overcomes tiredness, ignores temptations and single-handedly defeats all internal enemies. It's beautiful in the movies, but it's a cruel lie in real life. Most people fail not because they lack motivation, but because they try to fight their own environment using only willpower. And here's the truth that no one wants to hear. The environment always wins. The difference between those who build solid habits and those who stumble is not genetics, nor the number of self-help books read, nor the secret of a miracle coach. It is about consciously mastering the surrounding context. Your brain is designed to conserve energy, repeat patterns, and adapt to the path of least resistance. In other words, he will always do what is easiest and most automatic. No matter how much you promise that this time it will be different. If your house is full of distractions, if your cell phone vibrates every 5 minutes, if your refrigerator is full of junk, if your social circle only drags you down, there's no point in thinking that you 'll overcome everything based on discipline. You are fighting the odds and you will lose. I've tried to be the superman of willpower. I wanted to believe that with the right mindset I could ignore any temptation, be productive anywhere, focus even with chaos around me. I discovered in the most painful way possible that my mental energy is limited. Everyone has a tank of willpower that dries up throughout the day. And when it's gone, you go back to the old pattern, to what's easiest, to what's within your immediate reach. The balcony. Instead of relying on discipline alone, build systems and environments that force you to do the right thing, almost without thinking. Changing your environment is the fastest and most efficient way to change who you are. If you want to train all day, prepare your training clothes the night before. If you want to eat better, remove what is bad for you from your home. If you want to work with focus, eliminate visual and digital distractions from your workspace. If you want to get rid of addictions, change your social circle. Yes, it's hard to hear this, especially if it involves people close to you, but the environment dictates more than your desire to change. You are not stronger than your context. Nobody is. If your routine is stuck, if you feel unable to move forward, the first question should not be: what am I doing wrong, but what environment is holding me back? For many, this means making uncomfortable decisions. I've had to cut off friendships, move to another city, reorganize my house, cancel subscriptions, block social networks. It wasn't easy, but it was necessary. When I changed the environment, I changed my posture automatically, almost effortlessly. The secret is to eliminate the automatic triggers that sabotage your progress. If you want to stop checking your phone, uninstall the apps that distract you the most or leave your device in another room. If you want to save money, make it harder to access your credit card. If you want to be more productive, create a start and end routine for work, if possible, in a space separate from the rest of the house. Don't underestimate the power of small physical changes. They have a direct impact on your behavior, much greater than any motivational phrase. There is an important detail. Changing environments can cause initial discomfort. It's natural. Human beings are terrified of the unknown. The brain interprets any change as a threat. But it is precisely in this discomfort that you find growth. Every time you change environments, your brain is forced to switch off autopilot and build new connections. And that's where the real transformations happen. I have seen hundreds of people in my business completely change their lives, simply by changing their environment. People who were never able to train started going to the gym just because they started going to a place with committed friends. People who were addicted to fast food lost weight because they changed their work route to avoid temptation. Entrepreneurs who could never concentrate began to produce absurd results just because they organized a workspace without noise, without distractions, with everything at hand to facilitate execution. Therefore, if you really want to change, stop looking for magic formulas and start transforming your environment. Make the right path the easy way and the wrong path the hard way. Don't fight yourself all the time. Use the environment to your advantage and you will find that change happens almost without conscious effort. Stop romanticizing heroic discipline and focus on creating systems and contexts that push you in the right direction. Ultimately, the greatest test of intelligence is not trying to be stronger than your surroundings, but being smart enough to create an environment where being disciplined is almost inevitable. Change the place, change the life. Six. Learning to say no is more powerful than seeking new opportunities. No one tells you this when you start moving up in life, but the more you grow, the more people appear trying to sell you opportunities disguised as favors, invitations and irresistible promises. You think that when you are recognized, when you finally get there, you will be able to say yes to everything you've ever dreamed of. But the truth is just the opposite. True success is built on the no's you say to everything that could take you off your path. Yes can open doors, but it's no that keeps you moving in the right direction. When I started to get some recognition, what I received most were invitations. Come here, take part in this, join this project, let's do it together. At first it seemed like a blessing. After years of hard work, being called up for everything was almost a trophy. But in practice, most of the opportunities that appear are nothing more than disguised distractions. These are tasks, meetings, events, partnerships and business that, in the end, only divert your focus from what really matters. The problem is not the lack of options, it is the excess. And excess paralyzes. Every time you do this out of vanity, out of fear of missing out on an opportunity or out of guilt, you are, without realizing it, saying no to what really makes sense to you. What's more, each new commitment takes up mental space, time, energy and, most importantly, takes you out of the zone where you could be giving your best. The secret is to understand that saying no is an act of courage. is knowing that if you say yes to everyone, you will end up saying no to yourself. You can't be everything to everyone, nor should you try. There is a subtle trap here. The culture of networking, of infinite collaboration, of a busy schedule. We live in a time where being busy has become synonymous with productivity, but being busy is not production, meetings are not results, and partnerships are not necessarily progress. It took me a lot of work to realize that my busy schedule was actually a list of things that were taking me away from what I really wanted to build. I learned to cut without mercy. When I started to refuse more than I accepted, life became easier, the business grew and I started to enjoy what I did again. The question you should ask yourself when faced with every invitation or opportunity is: does this bring me closer to my goal or does it just satisfy my ego? Will it work for me or will it just take up space? Does it bring results or just noise? I've gotten into the habit of auto-responding. Let me think. I'll be back later. I only accept what matches my purpose. I discard the rest without guilt. It may sound arrogant, but it's honesty. You don't owe the world any favors. Your time is your greatest asset. Don't waste in exchange for approval. Another common mistake is saying yes to please. fear of hurting, of appearing rude, of being excluded from the group. But every time you say yes, meaning no, you are teaching others to disrespect you, to take up your time and energy as if they had no limit. And that's not being kind, that's being permissive. True kindness is respecting your own boundaries and teaching others to do the same. It's not easy at first, because it will hurt. You're going to disappoint, people. You will be criticized, they will call you selfish, ungrateful, a starlet, but in the long run you will attract respect. The respect of those who understand that focus is more important than popularity. In the business world, I've learned that the best partnerships arise precisely when you have the clarity to reject what does n't make sense. When everyone is saying yes to everything, the market values those who know how to choose. It's the famous less is more. I'd rather have 10 partnerships that actually work than 100 that just waste my time. I prefer two projects that move quickly than five that remain eternally unfinished. And this applies to everything: projects, friendships, habits, social commitments. The biggest challenge is not saying no to what is bad, but to what is just OK. What is bad is easy to refuse. What is great, you already know that it is worth the effort, but what is just good, just so-so, that is where the danger lies. Because more or less is comfortable, but it doesn't transform you, it doesn't make you grow, it just keeps you busy. A life full of so-so is a recipe for frustration. If you want to grow, learning to say no is your main weapon. Saying no is closing doors, it is making room for what really matters. Ultimately, life is too short to waste it on things that don't move you forward. Be selective, focus on the essential and remember, the no you say today could be the yes to your freedom, your purpose and your true evolution tomorrow. Seven. Pain is inevitable. It is necessary for your evolution. Everyone looks for shortcuts to avoid pain. The entire society was built around the promise of comfort, remedies for any discomfort, apps that avoid effort, instant entertainment to escape boredom, ultra-processed food to fill the emotional void. But there is a brutal truth, one that almost no one accepts. There is no true evolution without pain. Every real achievement, every lasting growth is a direct result of physical, emotional and mental discomfort. If you run away from pain, you are running away from the next stronger version of yourself. I had to learn this the hard way, taking hits, getting my face burned, dealing with failures that hurt more than I would like to admit. Every growth cycle in my life has been marked by a period of pain. There is no magic. You only expand your capacity when you face discomfort head on, when you face what scares you, when you truly feel the pressure . And that's exactly where most people stop, because pain isn't just physical, it erodes your pride, crushes your ego, makes you doubt who you are, makes you question whether you 're on the right path. No one wants to admit it, but most people give up, not because they are not capable, but because they cannot handle the discomfort of the journey. Just look at the physical training process. If you go to the gym expecting to just feel pleasure, you won't last a week. Muscle growth happens in micro-pain, in the effort that tears the fiber, in the discomfort of going beyond your limit. And this applies to any area. Learning something new hurts because it forces the brain to abandon old patterns. Building real relationships hurts because it exposes your vulnerabilities. Entrepreneurship hurts because it involves the fear of losing, being rejected, failing publicly. All pain is an invitation to grow or to give up. I'm not saying you should seek out free suffering, nor glorify pain as if it were a trophy. But to deny that it is part of the process is to sign a certificate of mediocrity. People think that you can only evolve on the good side. Motivation, inspiration, beautiful videos, catchphrases. But the truth is that the moments that shape you the most are the ones you'd rather avoid. You know that project that failed? That difficult conversation you ran away from, that painful rejection, that crisis that seemed unbearable. It's these breaking points that teach you what no book can teach. One of the greatest traps of the 20th century is the search for a pain-free life. And the more you try to run away, the weaker you become. The brain, when not exposed to discomfort, becomes lazy. The body without challenge atrophies. The mind without conflict closes itself to new ideas. The less pain you are willing to face, the more sensitive and reactive you are to any problem. The generation that most avoids discomfort is also the most anxious, insecure and emotionally fragile. This is no coincidence. I learned to view pain as a kind of strict but fair teacher. It points out exactly where you have not yet grown. If it hurts, it's because you 're touching a real barrier, a limit that needs to be overcome. Instead of running away, I started asking: "What does this pain want to show me? What do I still need to learn here?" And most of the time, that was exactly where the biggest jump was. What challenges you transforms you, what accommodates you paralyzes you. So if you are going through a tough time, instead of asking yourself why is this happening to me, start asking yourself what can I take away from this that will make me stronger. It's not about romanticizing suffering, it's about understanding that the easy path always leads to the same place, mediocrity. The great conquerors, the innovators, the ones who change their own lives, they all learned to tolerate and even more to use pain as leverage. Do you know what the biggest danger is in avoiding pain? You start accepting less than you deserve, to diminish your dreams so as not to become frustrated, to settle for less just so as not to face the difficulty of the process. I see talented people throwing their lives away because they don't want to take risks, they don't want to expose themselves, they don't want to feel the discomfort of trying something big. And that for me is the worst defeat, losing before even getting into the game. You will only discover who you really are in moments of pressure, crisis and uncertainty. Everyone looks strong when everything is going well. True character shows up when it hurts, when it 's lacking, when nothing seems to work. That's where you build the emotional thick skin that allows you to weather any storm. In the end, pain is not the enemy. The enemy is accommodation. It is the desire to always remain comfortable, protected and safe. Growth hurts. Progress hurts. Evolving is, by definition, going through discomfort. The sooner you accept this, the sooner you will stop wasting time complaining and start investing energy into building the strongest version of yourself. Use pain as a compass. Where it hurts, there is the way. Don't run away. Go ahead. If you've made it this far, congratulations. You are already part of the select group that faces the truth head on and chooses to truly evolve. Most people will still shy away from these uncomfortable truths, but you're already one step ahead. Remember? There is no growth without discomfort and only those who accept the challenge of change can create a life of meaning. Now it's your turn to act. Comment below which of these seven truths from Ormose touched you the most. Which one will you apply today. Leave your like and subscribe to the channel so you don't miss the next content. This is not just a video, it is the beginning of your transformation. The simple fact that you watch, reflect and share already puts you on a different path than most. Act now, because great things always start with small steps. Believe in yourself and build your own story. And it doesn't stop there. Now click on the next video that is appearing on the screen or enter the special playlist to continue growing your knowledge. Here, each content is a new step towards your evolution. Don't leave your transformation for tomorrow. Start now. And remember, great achievements start with a simple step, believe me.