Interview with Yoav Ziv of L Sports

Highlights of 2023

• L Sports experienced significant growth
  • Nearly doubled in size (employees)
  • Completed merger with Polish company Statco
• Increased revenue by 45%
• Signed numerous Tier 1 customers
• Achieved a prominent status in the industry

Challenges in the Sportsbook Industry

• Industry develops slowly and remains traditional
• Two main pain points:
  1. Coverage and Content
     • Operators need to stay competitive
     • Focus on content localization
  2. Customer Acquisition and Retention
     • Rising acquisition costs (e.g., up to $5,000 per customer for big names like FanDuel or DraftKings)
     • Need for strategies to retain customers (e.g., offering attractive bonuses)

Trends for 2024

• Increased focus on user journeys and customer retention
• Greater integration of technology:
  • Personalization, AI, and computer vision
  • Technologies similar to ChatGPT for better user experiences

Future Collaborations and Partnerships

• Several major partnerships to be announced
• Signed a deal with Infont Sports to distribute ITF tennis data starting 2025
• Plans to focus on strategic, value-driven investments rather than high expenditure

Main Goals for 2024 for L Sports

• Positioning as the "Google of sports betting"
  • Broaden content offerings
  • Target various websites (live scores, odds, news, content)
• Leverage unmatched data power
• Introduce new and unique technology
  • First to use computer vision for real-time data collection
  • Developed proprietary long language models for the "Sports Expert Chat"
  • Tool allows for interactive, educational sports betting

Conclusion

• Exciting developments ahead for L Sports
• Emphasis on innovation and strategic growth