speech writing is an art a way of combining words ideas and emotions into a story that captivates informs and persuades the audience hello everyone I am ma'am honey and I'm excited to welcome you to another session in oral communication and context today we will explore the essential principles of speech writing a skill that can help you become more confident and impactful speakers premium.com the speech writing process involves crafting a compelling and effective message intended to be delivered orally it's about harnessing the power of language to create a coherent and persuasive discourse that resonates with listeners what are the steps in the speech writing process just like planning for any activities writing an effective speech follows certain steps or process processes the process for writing is not chronological or linear rather it is recursive that means you have the opportunity to repeat a writing procedure indefinitely Or produce multiple drafts first before you can settle on the right [Music] one here's a diagram of the speech writing process this diagram shows The Logical process a speech has to undergo before one can deliver it successfully each stage is composed of components which are all essential to the development of your pieace conducting an audience analysis this includes knowing your audience understand your demographics interests and expectations tailor your speech to resonate with them and address their concerns or interests the purpose for writing and delivering the speech can be classified in to tree to inform to entertain or to persuade you have to define a clear objective for your speech whether is to inform persuade or entertain ensure that your message is well defined and focused your purpose can be specific or general the specific purpose gives a clear direction to the speech guiding the content and structure towards achieving a particular outcome while the general purpose sets the broader tone or category under which the speech Falls in terms of its intended impact on the [Music] audience in the example benefits of waste management is the specific topic out of a general one which is Waste Management choose a topic that aligns with the audience interests and your expertise narrowing down a topic helps Focus the content and make it manageable within the speeches time frame in the example benefits of waste management is the specific topic out of a general one which is Waste Management data Gathering highlights the role of thorough research in collecting relevant data examples anecdotes and evidence this also includes discussing credible sources and methods to ensure accuracy and reliability in speech content selecting a writing patter pattern different writing patterns suit purposes and audiences understanding and employing a variety of devices allows writers to adapt their style to effectively communicate with different groups or for various intentions patterns such as transitions chronological order and cause and effect structures improve the flow of ideas within a piece of writing they create logical connections between sentences and paragraphs making the content easier to follow follow and understand writing patterns help highlight important ideas Concepts or arguments within the speech they enhance the effectiveness engagement and impact of the speech to the audience making an outline the outline is the hierarchical list that shows the relationship of your ideas experts in public speaking state that once your outline is ready 2/3 of your speech right is finished develop a clear and coherent structure for your speech including an introduction body and conclusion through the use of an outline outline main points and subp points that support your central message in this example a logical flow between the different concepts regarding waste was created creating the body of the speech.com expand of the main points established in the outline using evidence examples stories and persuasive arguments ensure that each point flows smoothly providing transitions between ideas for coherence to highlight your main idea you may present real life or practical examples show statistics present comparisons and share ideas from the experts or practitioners preparing the introduction the introduction is the foundation of your speech here your primary goal is to get the attention of your audience and present the main subject of your speech you can start with a compelling hook or attention grabbing opening to Captivate the audience interest you can also State the purpose of your speech and provide a preview of what will be covered you can use real life experiences and connect that experience to your subject use practical examples and explain their connection to your subject or you may start with a familiar or strong code and then explain what it means use facts or statistics and highlight their importance to your subject to tell a personal story to illustrate your point is also one way to prepare for introduction preparing the conclusion the conclusion restates the main idea of your speech furthermore it provides a summary emphasizes the message and calls for action summarize key points and reiterate the main message of your speech you can end with a memorable closing statement call to action or a thought-provoking remark here are some strategies in preparing the conclusion you can begin it with a restatement of your message use positive examples encouraging words or memorable lines from songs or stories familiar to your audience you may ask a question or series of questions that can be your audience reflect or Ponder editing and revising are critical steps in refining the content ensuring Clarity coherence and effectiveness of the speech you can edit for Focus Clarity concision variety impact and Beauty we open to making significant Provisions if necessary you can rewrite sections that seem unclear ineffective or require Improvement to enhance the overall quality of the speech by thoroughly editing and revising the speech you can refine its content structure and delivery ensuring it effectively communicates the intended message and engages the audience rehearsing practice delivering the revised speech multiple times this helps in internalizing the changes improving fluency and boosting cont confidence in delivering the final presentation in summary the speech writing process is crucial as it ensures effective communication audience engagement impactful delivery credibility and ability to leave a lasting impression on the audience all of which are essential elements for successful public speaking