[Music] so mean ice is one of the biggest gambling game shows in the world you know it's where everybody comes together to celebrate you know and this is an industry that he's worth celebrating he's been around for many years i've certainly been involved in it for many years and he just does not stop you know he just gets the excitement never changes you know to see friends merchants new and you know it's just fantastic so i'm often asked why isn't yourself recognised for coffee back in 2017 we first exhibited ice n6 was the location and rather than hand out you know plastic pens and pads and other gimmicky things we chose to offer coffee but we didn't want to start for normal coffee we wanted to go for the best coffee so we invested in a barista we came along and what happened from that moment was just brilliantly it set the scene and became part of the personality brand every single day people would come the queue is as long as you like the most visited booth at the event something to be really proud of he was just all about the coffee you can recognize somebody who's been to the nearest booth because they walk around with the vivid pink cup in their hands which has taken new places [Music] think of thinking in yourself in the industry payments is sometimes you know seen as quite the the dull end of you know what we do in the casino world however having a payments company that has a personality and i think we deliver that with the branding the fact that we you know we're there talking to our customers listening to our customers evolving with our customers you know it's about taking those clients to new places destinations and building the right solutions you know to support today and tomorrow that's the kind of stuff that you know we do day in and day out [Music] [Music] you'll notice some on the vivid coffee cups that we offer to our guests um the words take new places um this is all about you know new destinations new markets japan the usa latin you know this is where where we've listened to our merchants we listen to our clients and these are the places that they want us to take [Music] [Music] we sponsored the near surf cup which was sponsorship of a game order that took place in london that was part of the sponsorship and diver worlds nicki team and it's part of our plans to level up we can't get a bigger booth for 2022 what we have done is extended our presence at ice with an esports breeze because you don't want to change the n6 position because people will be wandering around trying to find the coffee in the morning so we've got a new booth 2022 which will be concentrating on the esports industry and vertical so 2022 is about espresso martini it'll all be about esports and at 3 p.m in the afternoon espresso my teenagers will be served think off you think yourself [Music] so [Music] you