Building a Compelling UX Design Portfolio

Oct 3, 2024

UX Design Portfolio Presentation Notes

Overview

  • Presenter shares their first UX design portfolio that led to a UX intern position.
  • Portfolio was initially created using WordPress.
  • Emphasis on not overthinking the platform choice for portfolio creation.

Homepage Importance

  • Key to creating a strong first impression.
  • Visual branding (fonts, colors, logo) is crucial.
  • Simplicity was prioritized in visual design.
  • Brand consistency across homepage, contact, and about sections.

Portfolio Projects

  • Importance of showcasing varied projects:
    • Mobile app design
    • E-commerce design
    • Redesign within existing frameworks
  • Projects can be from personal or boot camp work.
  • No need to explicitly label projects as personal unless asked.

Creating a Personal Tagline

  • Tagline centered around a design philosophy, e.g., empathy.
  • Align tagline with potential employers' values.

Case Study Structure

  • Hero Section: Project date, title, summary, role, project duration, case study length.
  • Research: Understanding the user and problem.
  • Design Scope: User flows and wireframes.
  • Ideation: Exploring different design concepts.
  • UI/Visual Design: Showcase logo and branding development.
  • Validation/User Testing: Highlight testing process and usability insights.
  • Challenges & Solutions: Discuss design challenges and potential solutions.
  • Handoff: Explain how designs could be used by engineers.
  • Measuring Success: Baseline metrics and hoped-for outcomes.
  • Next Steps and Lessons Learned: Future improvements and reflections on learning.

Additional Portfolio Sections

  • About Section:
    • Personal biography and photo.
    • Design philosophy and personal interests.
  • Contact Page:
    • Simple contact form linking to personal email.

Final Thoughts on Portfolio Success

  • Branding consistency attracted companies with similar aesthetics.
  • Design philosophy was a strong differentiator, leading to further opportunities.
  • Focus on a clear, consistent theme or value in your design philosophy.