Going to the United States is no longer the greatest opportunity in the world. Today, the greatest opportunity in the world is online. Studying crypto, it was going to come back. Decided to really start focusing on building businesses online.
Ended up doing $1,000,000,000 in revenue and e-com. Creating wealth, multiplying wealth, and then I cashed out at $59,000 Bitcoin, which is the preservation wealth. Where does that whole entrepreneurial spirit come from?
I didn't have a phone. I didn't have a computer. I didn't have a laptop. I didn't have any of these things. I was that poor.
I got a paycheck for $800. I just worked two weeks. I don't want to work for somebody else.
And I just decided to create the delusion of abundance. Today, you have access to what I like to call the digital gold rush. If you have access to the internet, you have access to a phone, you can tap into this global financial ecosystem. The internet doesn't care of your skin color, your history, and as long as you can provide value, it will reward you. So if I can do it, anybody can do it.
I'm not the smartest guy in the world, but I'm the most delusional guy in the world. I'll tell you that's for sure. Making money online is not just the single greatest opportunity of our lifetime.
It's the single greatest opportunity in human history. Luke, I want to thank you very much for coming on the podcast, my brother. This has been a long time coming. I'm glad we are finally sat in person together, finally meeting for the first time and on a podcast, which is sick. Thank you for having me, brother.
It's a pleasure. So we were just discussing content and the whole strategy. You only started content, you said, in late 2022. Yeah, I started in October of 2022. And you've blown up massively.
You're everywhere. Every podcast you go, when you get views, all your social media clips get views. Anything you put on Instagram gets views and clicks. What was your strategy behind it?
I mean, the first thing is you need to be somebody worth following. And I think that that's one of the big issues that people have is they want to be somebody else. And they look at somebody else's strategy, they see what somebody else is doing, and they assume that that's going to work for them. One is, are you worth following?
Two is, are you authentic? Yeah. And I think the reason why I've been able to do this content thing and still maintain my businesses and still be able to maintain a level-headedness when it comes to content is I'm me. Whether I'm me in front of the podcast or me outside of the camera, I'm myself.
Yeah. So when I started making content, I wanted to be somebody I was proud of. And I'm not perfect by no means.
I have a very long way, but that's the journey of progress. And I'm super happy to be able to display that on social media. But when I started creating content, I was like, Hey, like this is the type of person that I'm proud of.
And then obviously mastering short form distribution. I'm one of the short form distribution masters in the world. There's probably about four of us in the world that have really been able to master short form distribution.
I learned it from a guy in China that does about 50 billion views a year. He's kind of like the OG of short form because everything that rolls out on TikTok rolls out two years prior in China. So TikTok shops, for example, I think it was 2022. Okay, so everything starts there. Everything starts there.
And brought over to the rest of the world. In 2022, we started kind of getting glimpses of what TikTok shops was going to be. So I launched a store on TikTok shops. We did $1.6 million in a month.
But all of this is based off of being early and understanding that China's always ahead of the game. So China, I started seeing a lot of these influencers say, hey, I'm not doing long form content anymore because I have to kind of surrender to the algorithm. I have to post thumbnails in a certain way.
I have to click bait people. And I'm like, that's not my style. Yeah. So let me just create mass distribution systems. And we've been able to generate over two billion views in 2023, which is pretty crazy.
Over nine million followers. Third largest creator of all time. Yeah.
Which is pretty cool. So, yeah. happy to happy to be doing this content shit right yeah thank god bro thank god so when you came on there as you said authenticity what was the message you wanted to leave out for the world i think the most important thing is to become the best version of yourself to become and achieve your fullest potential so many people limit themselves based off of what somebody else has told them they are based off of the limitations of their parents their teachers their education the system but you can truly become whoever you want to be and i wanted to push this message of hope and I wanted to push this message of if you work hard, if you are consistent, and if you dedicate yourself to a worthy ideal, you can become whoever you want to become. And I've gotten messages from thousands of people all around the world. who are truly changing their lives whether developing better physiques whether making more money whether reconnecting with their partner and and having better relationships and it's being an example to people an example doesn't mean you need to be perfect and that's something that i'm really clear about it's i'll show my flaws i say some crazy shit i do some crazy shit but i'm me and through that authenticity it resonates with people and people resonate with truth right people resonate with truth yeah so when you understand something to be true when you know the truth and you resonate with it, you don't have to kind of convince somebody into your lifestyle.
They see it and then they like it. They like it. And then they fuck with it.
They resonate with it. And then they adopt it for themselves. And that's kind of what I always tell people.
Hey, don't judge my words. Don't judge my actions. Don't even judge my lifestyle. Just test it out. Just test out going to the gym a couple of times a week.
Just test out having a whole foods diet. Just test out building a business online. Just test out actually investing in going to networking events. go and build relationships go find mentors and see if it works for you and if it doesn't perfect you can then go back to your nine to five you can then go back to university these things these things will be there but the last thing you want is to live with the what if yeah and never have actually pulled the trigger because oh somebody told you out there how something was supposed to be yeah so yeah it's uh it's been working out very well so before you came online were you always this guy of trying to be the best version of yourself no not at all not at all so my journey started in argentina I grew up there at the age of 16, went to the United States with $200 in a suitcase. By yourself or?
Well, my uncle was a pilot. Okay. And he actually got me a seat in what's called the jump seat, which is where the flight attendants sit.
Yeah, it sounds like you're about to jump out of a plane. Well, the thing is you basically can get free travel and things like that when you work for an airline. Yep.
So I had my free flight. From there, worked all sorts of odd jobs from pressure washing basketball courts to cleaning toilets. Eventually.
went to a couple of universities, dropped out. University really wasn't for me. I wanted to start a business, went and tried learning international business.
And I tell people, you know, my international business professor had never been overseas. So I was like, okay, when you start evaluating what's important when it comes to building relationships with people from different cultures, different languages, different backgrounds, there's more to it than a textbook. So I was like, why am I sitting down with this dude that is in learning from him? Sure. He can teach me macroeconomics, microeconomics.
He can teach me finance. He can teach me tax. All these things, I get it, completely understand it. But I can also learn that on YouTube for free.
So I wanted to learn from somebody who had experience, started moving all over the world. Six months out of the year, I spend in hotel rooms. I've been to 60 countries.
I'm 28, right? So I'm in a situation right now where I actually have been developing, becoming an online entrepreneur. So I invest in companies all over the world, whether it's in Singapore, whether it's in Malaysia, whether it's in the UK, whether it's in the US, my portfolio is very vast. And that perspective would have not been achieved.
Had I not been able to break free from the illusion of, hey, I have to go learn from a specific person who doesn't have the actual experience. They just have a degree, which doesn't mean much when it comes to business. No, not at all. Not at all. Yeah.
Eventually in 2016, I heard about Bitcoin. I was waiting tables and my fellow server, it was like, hey, like, have you heard about Bitcoin? We were talking about the stock market because the stock market was starting to get hot.
I'm like, no. Okay. Like you should check in.
You should look into it. It was $588. I run, get my credit card, Wells Fargo credit card, buy my first Bitcoin on Bitstamp. Well, what was your first initial thought when you heard about it though? I just was trying to make some money.
Okay. I was just like, hey, I didn't understand the blockchain. I hadn't read Satoshi Nakamoto's Bitcoin white paper or the entire perspective of what it meant to live in a decentralized financial system. I was clueless.
I just knew that I wanted to make money. That led me down a rabbit trail of making money online. So I started with e-commerce. started with drop shipping because when you don't have money, you basically want to arbitrage things. Yeah.
And not only that, I also was flipping Instagram username. So, you know, a couple of these sheiks that you see around with four letter handles, five letter handles, I would like try and like finesse them, sell, sell handles here and there arbitrage that would build up meme pages or theme pages and then flip them and sell them to businesses when that kind of was hot and doing well. And then meme pages and theme pages would hit me up and be like, Hey, we'd like to run a promo on your page.
I'm like, okay, sounds good. And It was really funny because they're like, okay, like we want to pay you for a promo. How much?
Oh, a couple thousand dollars. I'm like, okay, I'll take it. But then I saw how many sales they got and how much traffic was generating for them.
I'm like, okay, maybe I should figure out what they're doing. So let me just start dropshipping. My brother bought a first course for $1,997 from this Asian guy. And I started learning dropshipping. From there, participating in 2017, 2018 crypto bull run, my portfolio absolutely crushed.
But then I fell for the trap of, you know, at that point it was HODL. That's where the HODL message came from. In 2020 was the diamond hands, right? And the Wagme, we're all going to make it. But the 2018 was HODL.
But I got absolutely decimated because I held it the entire way down. But I knew at that point I was studying crypto. I was really involved.
I was in the trenches that it was going to come back. it was going to bounce back so I decided to double down on e-commerce really start focusing on building businesses online and ended up doing 16 million dollars in revenue in e-com didn't pretty well met one of my mentors who's now my business partner inside capital club how old at the time then I was like 23 I don't know whatever I'm 28 now so just do the math yeah yeah it's doing pretty good yeah But it was because I met one of my mentors by the name of Steve Tan, who did nine figures in e-com. He was posting six million dollar a month screenshots and he was absolutely legit. And I contacted him. He flew me out to Phuket for one of his masterminds because we connected.
We became homies and he pulled out his phone one day and he showed me an one hundred and eleven thousand dollar day on Shopify. Real live. Like it wasn't the screenshot where you have to figure out, is this person lying to me? No, it was real.
I'm like, OK, there's possibilities. There's potential. He had manufacturing, he had warehouse, he had supply chain connected to all of that. That really changed my mindset, took me to the next level.
I mean, he was selling on eBay in 2006. So he's like an OG of e-com. And now he's the president, excuse me, he's the CEO of Capital Club. I'm the president. We became business partners and kind of are building the network there. But that led me to investing into DeFi in 2019, 2021, 2020. And I owned...
1% supply of a very popular token known as PancakeSwap, which was absolutely revolutionary. And it did extremely well. I bought it when it was a $25 million market cap, put in $250K, wrote it to $2.6 billion, obviously sold on my way up, made a little bit over $5 million on that play.
And that just changed my entire perspective. So it was creating wealth, multiplying wealth, and then I cashed out at $59,000 Bitcoin, which is the preservation wealth. And obviously during the bear market.
continued building Capital Club, which is my network and my organization that invests in companies, that invests in entrepreneurs, phenomenal experience. And now pretty much full-time investing in crypto companies, private equity, and obviously my Capital Club organization. See, that's a great, great way to introduce yourself.
A man who's heavily, heavily indulged in building generational wealth by the looks of it, right? But I want to go back to Luke Belmar as a kid because coming to the US. and hustling and bustling your way through life, where does that whole entrepreneurial spirit come from?
Was it always there from the beginning or did it only come in when you landed in the US, when you had $200 to your name? The thing about South America and Central America, there's a lot of hustlers and a lot of entrepreneurs. Not everybody can get a job.
Not everybody can actually go and get a white collar job at an office. You'll see it. There is a big entrepreneurial spirit in South America and in Central America.
So it was always in the back of my mind, I want to do my own thing. But- the entrepreneurial spirit, I don't know if it was an entrepreneurial spirit, but it was always a spirit of, I don't want to work for somebody else. I remember I had a job for about two months.
It was a job, it was a desk job. And I worked, I had to walk to work because I didn't have a car. So I would walk about an hour. I would go in, I clock in.
First of all, they would tell me how I'd have to dress. Then they would tell me, hey, how I was supposed to behave and what I was supposed to do, which is fine. Like if you're working for an organization, you're supposed to comply. I get it.
There's rules. Yep. But it wasn't for me.
And then after two weeks of work, I got a paycheck for $800. What the fuck? I just worked two weeks for $800.
For $800. I was like, okay, let me go to Walmart. I go to Walmart, buy some groceries, spend 160 bucks, pay for my rent, which at the time was just a room, $350. I had no money left.
and no money. I was like, I cannot do this. So I instantly quit that shit and started figuring out how to, how to hustle and make my, my own way. And then at that point I went from working a desk job and then the U S which, uh, for a lot of people, they may not know you can actually get and make a lot of money waiting tables because it's a tip based system.
So that's where I learned how to talk to people. That's where I learned how to upsell so that people would get more expensive drinks or they would get the appetizers. So just to bank the bill kind of go up because you have the standard 20% tip. Oh, it's 20% across the bill.
Yeah, that's like the standard of like what people would consider a good tip if you have good service. I was like, I was there, I was learning how to make my money. I ended up working at high-end restaurants, made my way to Washington, D.C., worked at high-end restaurants. And the bills would be $700, $800, $1,000. We close a $1,000 table and make $150, $200 on tips.
I'm like, this is real money because I get to take it cash. And I would take the money, cash. I would deposit into the ATM and that would be my Facebook ads for the next day or my investment for crypto. So that cold hard cash that I would have was my kind of exit into being able to hustle my way to where I am today.
It's pretty good. Yeah. When you find out your, I suppose, the first real hustle, which is dropshipping, you were still working at the time.
Absolutely. And the money from that work was getting funneled into dropshipping. Yes.
Okay. So whatever I would take from the tips, half of it would go into our dropshipping ads because my brother was waiting tables at the same time. And then the other half would go into dumping it into Bitcoin, dumping into ETH. So this journey, has it all been with your brother as well?
Yeah, I mean, I was sleeping on his couch, you know. I remember getting my first contract when I started doing Facebook ads for companies on Wall Street. They would pay me $8,000 to $9,000 a month.
I was still sleeping on his couch, paying him $200 a month just to sleep on his couch. And that's how I started. I already had a six-figure income because I was getting all these deals. Yeah. writing Facebook ads for these companies because I got really good at it.
And yeah, we kind of been hustling from the beginning together. Damn man. What would you say is the biggest mindset shift or habit you've had to create in those years for you to be in the position you're in now? All right, let's take a quick 30 second break from this podcast to tell you about today's sponsor.
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You have to believe that it's possible because you can create your reality. the perception that you have of the world, if you think there's only scarcity, there's no opportunity, that's how you are going to interact with reality. If you think that there's abundance, if you think that there's opportunity, then these things will manifest themselves to you.
So you have to believe that you can, right? And the way that you believe and the way that you can get to that state, because a lot of people are like, I have a lot of doubt. So do I. I have it all the time.
Even at these levels, right? You're doing seven figure months. Dude, there's people doing eight figure months. That's hard to fathom.
That's hard to imagine, but it's still possible. Is it difficult? Absolutely.
But it's a mindset shift. So it's a mindset shift. One of, Hey, it's possible to it's an abundance mindset. You can either have a delusion of scarcity, which most people are like, Hey, you know, it's not possible, or this is not a reality.
And I get it. This sir, our lives are so far. We're dude, we're sitting in a, in a suite in Dubai right now. How old are you? 26. Okay.
I'm 26 for 28. This isn't normal. this isn't normal so like i i get it like i get it the people that are listening and watching and they're like bro is this actually real it's funny though because to us it's normal because we've lived this for a while because it's become the reality that we created yeah because it's the mindset that we've been able to determine achieve and establish yeah however for the average person they may not see it and i and i get it because you have to have a delusional mindset yeah you have to be so far out there to believe that it's possible Because I assume you come from the trenches just like me. Yeah, yeah, yeah.
So it's like, it's the same perspective. It's the same perspective. It's like you grow up, people are broke. I look at all my high school buddies. They're working very low paying jobs.
Some of them committed suicide. Some of them are divorced. Like I get it. Life isn't easy, but you can create the delusion of scarcity or the delusion of abundance.
And I just decided to create the delusion of abundance that it was possible that I could make more money. I could build better networks that I could actually provide value to people. And as time went on and I gained more experience and as I became more developed, these opportunities began to show themselves to me. And what I tell people is that money is a lagging indicator of success. Money doesn't come right away.
You have to be able to put in the hours and the work and have. the mindset of a CEO and have the mindset of a boss to be able to say no to the paycheck, because the paycheck is the instant gratification of your labor. The CEO is the last one to get paid. The CEO is the one that takes the risks, but no risk, no Ferrari.
And we know this to be true. If you want to win the game of life, if you want to take it to the top, you have to be able to sacrifice who you are today for who you want to become. And for a lot of people, they may... just be comfortable with their nine to five and I completely get it and I validate it. If that's what you want to live and if you're happy, so be it.
But I'm willing to neglect the money in the short term and not get that paycheck just because I understand that if you plant enough seeds in due time, you will reap massive rewards. And it worked out. I say that to everyone. It's not just about getting the money as quick as possible.
It's about building the mindset, building everything around it first before you get that money. Because you're only going to get that money once you've built everything in your head first. And then eventually it will start paying off and start paying off. I want to ask you something, right?
I've never been to America, whether it be North or South. But I remember in my English classes in school, they always used to tell us and teach us about the American dream, the American dream of people wanting to hustle and people... Want to become rich, but they're always constantly trapped into this system. They're always constantly never going anywhere.
They're not living the dream. They're not being able to achieve the Ferrari. Now, you being brought up in South America and then heading to North America, how much of that is the truth? It's no longer true. Really?
And I'll explain why. Go on. What the US gave me was perspective.
But today, going to the United States is no longer the greatest opportunity in the world. Today the greatest opportunity in the world is online. Let me explain.
The U.S. government considers there to be five domains of existence. Space, land, sea, air, and digital space, which is the internet. They consider it to be a domain.
The year is 1848 in the United States in the eastern colonies. There's rumors being heard and rumors going around that in the North American River near California, they had found gold. The California gold rush.
As soon as the president confirms it, 300,000 migrants moved from east to west with the hopes of finding gold. However, they had to deal with thieves, dangerous terrains. Wild animals. But unlike 1848 today, you have access to what I like to call the digital gold rush.
Yeah. Which is, if you have access to the internet, you have access to a phone or a computer, maybe some free AI tools, you can tap into this global financial... financial ecosystem.
And as long as you can provide value, the internet doesn't care your skin color, your religion, your background, your trauma, your history, your belief system. If you provide value, it will reward you. And I see kids making tens of thousands of dollars a month flipping sneakers online i see kids online making money in crypto i see kids online making money providing agency services going to a restaurant being like hey i'll charge you two grand to run your instagram account and they're making money yeah man i mean it's a new opportunity one thing i can say on it as well is there's a massive massive surge right now of short-form content and you get a whole load of people making a whole lot whole bunch of money online just chopping up clips absolutely of podcasts or yourself or tate or whoever it may be be and they're making so much money like that but similar to what you just said there about people moving from the east coast to the west coast and they had to you know overcome the thieves or obstacles along the way on the digital age would you say there's any problems of the sort like that no the resistance is so minimal i mean think about it Let's say there's crypto projects that exist. A lot of them need community.
This is what I was telling somebody recently, so I'm going to use it as an example. They have the tech, they have the devs, but they lack community, they lack marketing. Why can't you go be in...
It doesn't matter if... I don't care if you're from Nigeria. I don't care if you're from Nepal. I don't care if you're from Malaysia, Paraguay, Mexico. You could go and moderate for one of these discords for $500 a month.
Yeah, of course. Go moderate for five of them. Bring one of your buddies. Give them 20%. Go moderate for 10 of them.
Oh, well, you can't? Okay, perfect. We're not going to get paid. But you can make a lot more money online because, dude, these companies have a lot of money. So you'd be surprised how much help these digital businesses actually need.
So all you have to do is one, identify opportunity to become the person that solves that by becoming good at what you do. You can't be just full of shit. You have to be able to actually provide value and eventually you'll get compensated. Two, you can build a good reputation online as somebody that's trusted. So now the internet also gives you access to.
a digital resume. So people validating and vouching for you. It's a phenomenal experience.
I mean, I generated 2 billion views. That's worth something. But instead of taking the deals, I just decided to build my own businesses with my own influence. But the opportunity is vast with TikTok shops or TikTok shorts and the ability to go viral online.
You can just take a dropshipping product that you see winning, go order it, cost you five to 10, maybe $20. Start posting some clips on it, see if it works, see if it goes. And I was been able to do $1.6 million. to organic traffic.
Yep. an e-com with TikTok shops. So if I can do it, anybody can do it. I'm not the smartest guy in the world, but I'm the most delusional guy in the world. I'll tell you that's for sure.
I don't know where I'm going to end up, but I have the delusion of abundance. And I think that that is better than having the delusion of scarcity. But no, I think the resistance is pretty much a mindset resistance at this point. It's never been easier to make money. It's never been easier to be wealthy.
I mean, when I was, I started in 2016, bro, eight years ago, this idea of making money online. was taboo. It wasn't necessarily seen.
It wasn't seen the same way. Today, making money online is not just the single greatest opportunity of our lifetime. It's the single greatest opportunity in human history. Because like I said before, it doesn't matter where you come from. It doesn't matter who you are.
It doesn't matter what you look like. You have the ability to succeed if you can provide value to the marketplace. For the first time in the world, no one has to go out and hunt and fight for their lives for a piece of gold. The gold's right on the screen on your phone.
I have moderators. I have moderators from Pakistan. I have moderators from Palestine.
I have moderators from all over the world. People that work in my companies. VAs from the Philippines making three, four times the salary that they would working a normal job in their countries.
The opportunity is vast. Yeah, it's amazing. It's amazing out there. So if you had to start from fresh right now, what would you do?
What's the step-by-step process? Because I'm trying to look at this from the perspective of someone who's looking up to Luke Belmar, who wants to get into the digital space, be rich. be in a position as you are in yourself was step one. Seneca famously said only the educated are free.
So this isn't a game about getting rich or a game about getting wealthy. It's about becoming free. That's the first step.
If you go into something being like, oh, I want to make money. I want to extract value instead of providing value. You already lost the game. You're in the wrong mindset because the name of the game is provide value for an extended period of time.
And eventually you'll get rewarded. So instead of saying, hey, what can I do? let's talk about mindset shift. Let's talk about perspective, which I think is a better topic of conversation.
How do I identify opportunity? I think the formula to make money and to basically guarantee your ability to make money in perpetuity is in three simple steps. One is whatever niche or skill or avenue in business that you want to pursue. it needs to be in high demand. You can't go into something that is no longer relevant.
So whatever you're going to select, whether it's TikTok shops at this point, whether it's starting an e-commerce business, whether it's getting involved in helping in the crypto space, whether it's building a personal brand, it needs to be in high demand. Two, you need to be irreplaceable. In an era where artificial intelligence is sweeping the world and where a lot of white collar jobs will be eradicated in the next couple of decades, you need to be irreplaceable. So you need to figure out what's the human touch and the human factor that you can incorporate. That computer.
Like look at copywriting. Okay, copywriting, you can utilize AI and you can utilize bots to come and help you, but they can't necessarily close the deal for you. So maybe instead of learning copywriting, you learn sales, right? And then you get a prompt engineer. So you need to be irreplaceable.
You need to be in high demand. And finally, you need to be the best at what you do. These are the three ingredients for success.
So you need to be the best at what you do. Now, AI gives you access and tools and the ability to really be at a God tier level when it comes to a lot of these white collar jobs. In fact, sometimes you see these anonymous posts on Reddit saying, hey, you know, I've officially become an accountant for companies overseas and, you know, I'm just using AI tools and they're paying me just as if I had a certificate or just as if I had a degree and it works extremely well. So if you're in high demand, if you're the best at what you do and if you're irreplaceable, you can always find a way to make money. So instead of going into specifics, it's more so building the frameworks in order for people to develop how to think.
But like Seneca said, only the educated are free. So you need to educate yourself as to what is in high demand, how to become the best at what you do. You can't just fall into becoming the best.
It takes a lot of work and a lot of dedication into becoming irreplaceable. That is the key. that is the mindset shift that people need to establish what was your education like growing up as a kid spanish and english school that's why i've developed a really good linguistic skills in english i was gonna say because you speak very very well similar to like how how tape speaks like there's no starting there's no ums there's no none of these butts or nothing like that and you're very smart man obviously to be where you are right now so i'm trying to understand what was your education like as a kid Yeah, my parents blessed me. At the time it wasn't a blessing, but it was six hours of Spanish school and then three hours of English school, five days a week. And I've been in the United States for over 10 years now, so I've kind of been able to shift that into one of my dominant languages.
I did the whole programming and the, what's your dream job? The perfect question to ask an eight-year-old. But yeah, my parents just blessed me with allowing me to go to an English school. And now...
It's got you to a point where you've got Capital Club, right? So let's break this down because I'm not too familiar myself either. So what is Capital Club exactly? So the year is 2019. I'm making money with e-commerce, but I didn't have a network.
I didn't have a relationship with a lot of entrepreneurs. I was very focused on my own thing. I went through a period where I got scammed almost a million dollars was the situation. We'll go into it. Yeah.
And. I didn't have anybody to turn to. It was probably an easy problem to mitigate, probably an easy problem to solve, but I had no network.
I had no connections. I only had money, but I was kind of a loser. So I said, okay, let me launch a network.
At that time, I launched Capital Club 2019. I launched it from my bedroom. But at that time, I was already known in the e-commerce space because I was posting screenshots of e-com. uh people already respected me in the space so at that time it was just an e-commerce community yep but then the bull run rolled around i said fuck building the community let me just close it down so i closed capital club down for three years at the time i had about 7 000 members most of them were just in the e-commerce space were they paying members all paying members yeah at the time they were paying me 40 bucks a month i was one of the first people to ever launch uh paid paid communities in the entire world i saw it as a new meta So prior to any of these other ones that you see rolling around the internet, mine was one of the OG ones. And then I reopened it last year, 2023 in October.
I had over 650,000 people on my wait list. I decided to open it up. Every day people would compete to join Capital Club. And we allowed 369 people to join for $369. So for a dollar a day, because that's all I had at the time when I was poor, I would invite entrepreneurs for a cup of coffee.
It's all I could afford. So for less than the price of a cup of coffee every single day, you can be part of an online community, a digital community of entrepreneurs, aspiring entrepreneurs, business, entrepreneurship, biohacking, and finance. Today we have over 30,000 paid members.
It's only been open. I closed it again in December just because of the high demand and because I've been focusing on my investments, but it'll be reopening next month again. And my wait list is about a quarter million people. I'm going to... bump up the price a little bit because a dollar a day is a little bit cheap.
So maybe, maybe, maybe a dollar and 50 a day, maybe $2, something like that. But, uh, yeah, it's a great community. It breaks down into three aspects. Uh, first one is the Academy.
This is where I bring experts from all over the world to teach in four niches, business, entrepreneurship, biohacking, and finance, which I believe to be the four pillars to becoming a successful entrepreneur. The second one is my marketplace. So I go and partner with different companies from around the world.
and offer my members discounted rates. So my goal there is for people to be able to pay for their memberships for free and not have to have any expenditure just by utilizing services, whether it's third-party logistics services, whether it's 50% off on the Shopify subscription, whether it's getting access to lounges around the world, it's a marketplace that's curated for the members. Yeah. And then finally, it's the network.
So I do physical events and digital events all over the world. Yeah. I've done physical events from Amsterdam to Dubai to Singapore to... Paris to Miami to New York City. This is like the one you've done in Jordan the other week.
Yeah, so the one I did in Jordan the other week, I posted a story. It was a meetup for Capital Club members. And it was also, I did it in partnership with Jupiter Exchange, which is a crypto project that I'm involved with, as well as TAN, Telegram Open Network. I'm a marketing advisor for them.
And I did a collaboration between all of us with a two-day notice. 1,600 people showed up in Dubai. 1,612 people showed up, which is absolutely bananas. It's absolutely crazy to think about.
Yeah, how many people were around in one place in Dubai? Well, it's because of the internet. You'd be surprised. Yeah. So it's a place where people can connect, exchange phone numbers, do business, share what it is that they do and materialize these digital relationships into physical experiences.
So between the academy, the marketplace and the network, just really being able to connect everybody together. It's a great experience. And then for the high tier entrepreneurs, people doing seven, eight to nine figures, we meet together once every single year in different places in the world. We've done Mexico, we've done Mallorca, Spain, we've done Singapore, we've done Phuket, we've done Bali.
And it's sold out for two years from now. It's already booked out. But that's for like the higher tier people because obviously they want a more exclusive experience.
Of course, yeah. So we get together. Yeah.
And it's interesting you do that because even when I look at companies like... Bugatti or Ferrari, Lamborghini, the high high-end brands, what they do is they invite their customers who buy their products from them directly to experiences across the world. So Bugatti, they might invite their customers to a racetrack down in the south of France or something like that.
So these brands with such high influence and magnitude, they're the ones that are really, really engaged with, you know, wanting their customers to come on board and see this is what we're doing, this is what we're up to sort of thing. Meeting up with other people. I think it's a great thing as well to have an entrepreneur place because as you said there, that's something you would have wanted.
when you were starting out on your journey as well. I built Capital Club for myself. I didn't build it for anybody else.
I built it for me. And I built it into something that I needed when I was getting started, when I was either an aspiring entrepreneur, a developing entrepreneur, or even right now, you'd be surprised. People pay a lot of money to be part of high quality networks. People pay a lot of money to be in rooms with top dogs.
And if you can curate that experience and you can facilitate that. It puts you in a really good situation. Yeah, I mean, the guy who I literally just done a podcast with now, he hosts masterminds and people pay upwards of $10,000 per mastermind just to get into the room with people.
It unlocks a different type of mindset when you get in the room with someone else who has great ideas and then you just get back and forth by the time you leave that day. Your brain is fired up and you've got 10 billion different business ideas. That $10,000 investment is now going to make you $100,000. And you'd be surprised.
a lot of people, what they don't seem to understand on the internet is that not everything can be found on the internet. Yeah. This idea that you can find everything on YouTube is simply not the case.
Yeah. You could find an interview by a couple of billionaires and yeah, you could go find some great wisdom. But what I've come to realize about the world is that it's a pay to play game.
Like you have to pay your dues. And for example, in Puerto Rico, you have the Ritz Carlton reserve. The membership is a hundred thousand dollars. So in order for you to get into the club, in order for you to be part of the club, you just use the amenities.
You don't get anything for free. You just get to use the amenities and get in. Yeah.
But the people that are in there, you know that they're the real deal. They paid a hundred grand. Yeah.
So you'd be surprised. You're sitting with nine figure entrepreneurs. You go to the jacuzzi and there's billionaires sitting there.
They're having a good time. People are like, no, there's no way billionaires are there. They must be doing other shit.
I'm like, no, like there's billionaires hanging out and chilling. Just like you're chilling. They've just been able to build an economy.
their lives in a better way yeah and it gives you access so you have to pay for access just like you would pay to sit in a first flight or in a first or in a business class whatever it is and the people that you get to interact with or the caliber of people are extremely different than the people are sitting in coach it's just it's just the name of the game so you pay to play and it's the name of the game it's just how it works and it goes for the same thing with like when you buy nice watches or when you buy nice things it's not because these materialistic things are part of your identity But you realize that the more you level up your character, right, the more you level up your ability to get into certain rooms, it's going to give you access to new information, new people inside of your network, and it's going to open up your horizons as to what's possible in life. Dude, I sit down with a lot of high tier entrepreneurs, people are doing hundreds of millions of dollars a year in sales. I'm mind boggled every time because anytime that they talk, like it's just pure wisdom. It's just game.
It's just information on how to level up. And once in what I love about wealthy circles, when people have a lot of money and it's a collective group and money is no longer kind of the driving motivator, there's a level of defense that's been lowered. Right.
So it's like, it's no longer the question, does this guy have something that he's trying to extract from me? It's very much like, let's give, give, give, give, give. And everybody's just sharing. the information, everybody, not every room, but people are just sharing information.
People are sharing connections. People are sharing access to different opportunities. And that's what I've come to realize is a massive cheat code in the video game of business. Yeah.
A lot of people in together, those people that you're talking about who do like a hundred millions in turnover, do they have social presence? Some of them. Because a lot of them don't. What I've found as well, the people who I've met who have been on the same sort of lines as that, never have any social presence. They've got traditional businesses or unconventional businesses.
And you meet them in the most random ways. And then you get hanging around with them. Those are the type of situations where I think to myself, no one else can meet you or learn your stuff from YouTube. It's only a case of I have to be in a room with you. I have to know you in person to get your information.
exactly which is what i find the crazy thing is well that's what i do inside my academy i go to people that don't necessarily have social presences and i'm like hey i want you to come and teach sales marketing yeah uh i want you to teach logistics team management for an hour just come and just spit game for an hour so we have over 150 hours of netflix grade premium quality content inside of Capital Club. My goal there is to compete with Masterclass. Have you heard of Masterclass?
I believe so, yeah. But the issue with Masterclass is I don't want Gordon Ramsay teaching me how to make scrambled eggs, right? It's not going to benefit me in any way, shape, or form financially or in my business.
So I've decided to redesign that format, but just be massively packed with business content, entrepreneurship, biohacking, and business. So it's pretty dope. What is biohacking exactly? So biohacking, it's in the word.
Bio means life and the hacking is basically reverse engineering. So reverse engineering life and figuring out the areas in life that need improvement. So for example, okay, you go out partying and you drink, you get dehydrated.
Okay, well, what's the formula to rehydrate? What's the formula to detox? What's the formula to make sure that your kidneys are healthy? Perfect. That's a biohacking cycle.
Okay, you want to go into a situation whereby you want to reduce cortisol levels and you want to reduce stress. Okay, well, maybe you want to just jump into the cold plunge a couple times a week. So it spikes your cortisol levels and then you can throughout the day be very stoic or very mellow or calm minded when it comes to making decisions. Or you want to detox in general and just hit up the sauna with infrared and be in a good situation there. Learn some grounding, learn about a fluoride inside of the water that calcifies part of your brain known as the pineal gland.
which kind of dumbs you down, makes you stupid, and doesn't let you develop your awareness. So biohacking is about reverse engineering life and figuring out how to optimize it for peak performance. The best way as possible. Correct. Yeah, it makes sense.
It makes sense. Do you like challenges and stuff like that? Because just before this podcast, earlier today I'm going to tell people how this podcast was come about. Luke said, let's go for breakfast and then jump out of a plane. Right?
That's the most random thing anyone can ever do. And for you to jump out of a plane, we were talking about this off camera before, the first time you jumped out of a plane and done skydiving was three days ago. Such a spontaneous decision for you to do. I want to know your thought process as to why to do these things. Is it to challenge yourself and face fears because you mentioned you got a fear of heights or is it just something that was on the bucket list?
Just because you're afraid of something doesn't mean you're gonna neglect yourself from experiencing it and you'd be surprised. You jump from the sky and like I told you if you're in a roller coaster situation and you're looking down and you have that g-force gravity just shoot you straight down your entire guts gonna fucking go up and you're gonna feel that crazy sensation but when you're jumping out of a plane you kind of glide your way down right so it's not like this idea of you're just straight falling you're gliding and the surreal experience is all your problems all your difficulties all your challenges for the next 45 seconds they don't exist it's just you in the sky experiencing flying in the basically whatever form that exists and doing dope shit life is about experiencing life I don't want to neglect myself from experiences. That doesn't mean that I'm going to go do crack cocaine and go sleep with a prostitute by no means. But what it does mean is that I'm going to be in a situation where I want to experience healthy things.
I've gotten to the place in my life where thankfully I have enough money where I can experience these things. You can do so, yeah. So it's like, why wouldn't I?
Why would I neglect myself from experience? I'm a little bit scared. I'm like, okay, I go to my instructor. How many jumps have you done, bro?
23,000 jumps. 23,000 jumps. So I'm like, okay, like I'm in good hands. The likelihood of him dying on this jump is pretty minimal.
Yeah. So let me just jump out of the plane. Was there a thought ever in your head of like, what if?
No, who gives a fuck? I told my girl, you know, and I told my brother, hey, you know, my crypto keys are yours. If anything ever goes south.
If I don't come off this plane. Yeah, you're good to go. Damn, man.
Damn, that's crazy. But we're going to jump. We're going to jump. It's going to be a good experience this week.
I'm going to think about that one still. You can't think about it. You just have to jump. That's the whole point.
And then you're going to experience one of the most blissful experiences in existence. Oh, so I was just going to ask you this. So obviously there was fear going up there for yourself, yeah?
As you had landed now, the parachutes always come out, you've gone on the ground. Was it an amazing feeling? Amazing feeling.
Yeah, because it's a blissful experience that how many people in human history, not nowadays because it's quite common, but in human history can say, hey, I was flying in the sky. Very rare, 13,000 feet up in the air. It's an incredible experience.
Anybody that has fear of heights or... is insecure, double thinking about it, consider it. Face your fears.
I mean, most of the incredible things in life, whether it's in business or in your existence, they're on the other side of fear. They're on the other side of doubt. They're on the other side of that anxiety that's holding you back. And a lot of it is just the fight or flight response that we kind of attribute to surviving. And the reality is that a lot of it is just an illusion.
Yeah, man, I was having this conversation with a good friend of mine not too long ago, but we were talking about something along the lines of we're so accustomed to the fact that we have fears and we're just constantly running away from them and we're not facing them straight up. And if we did, where would our lives be? For example, jumping out of a plane is one of them. But now you just face the fear of heights.
Or tackling a business problem might have been a fear of something. But now you only face it straight on and you tackle it. Where can that lead you?
So I brought this up to the point of the fact that when you face these obstacles in life, how much further does it actually get you? Because I'm sure you probably had many obstacles in your life as well, right? Absolutely. I mean, the highest points of return are always in the highest points of risk. like high risk high reward situations i remember last year i told my community hey i'm i'm rotating my entire crypto portfolio out of crypto and everyone's like what the fuck are you doing just previous to the bull run and i'm investing 10 of my net worth into meta stock when it was at less than 100 now it's at 500 right so people are you know shitting on meta and saying hey you know they're investing too much money into the metaverse and losing money it's like okay i'm What do you think Mark Zuckerberg doesn't know how to play a chart?
Do you think he doesn't know how to persuade people and use the right keywords and say AI when the AI boom is happening in order to spike the charts? So yeah, mass market frenzy, mass market panic, that's when the best opportunities are found. You need to be able to do what the 99% are not willing to do in order to have what the 1% have.
Yeah, that's an incredible statement right there. And you must be analyzing risk and opportunities. Every single day, right? It's all, it's, it's, it's, all of it is risk reward ratio. Everything is risk reward ratio.
I don't gamble, right? I don't go to the casino. One is because the odds are always against me.
Yep. Two is because it's either an all or nothing type play. I'm not saying, you know, certain things like roulette or, um, uh, poker where you have a situation where you can kind of manage your portfolio or blackjack, but it tends to be a zero sum game.
You know, like if you miss that, that gamble, you lose your entire chips. In the markets, you can play spot positions and your market portfolio may go down 10%, 20%, 30%. Doesn't mean you're going to liquidate your portfolio. I always tell people never use leverage just because leverage is a situation that is another form of gambling. Everyone says use leverage.
People I talk to, they all say, yeah, leverage, leverage. Yeah, I mean, I would never recommend it because that's a very easy way to go broke and a very easy way to determine and build a bad habit. There's three ways that a person can go broke, a man can go broke in life. Leverage, liquor, and ladies. I was just going to say the ladies one for sure.
So you need to be able to control those three aspects. You need to be able to control addictions, you need to be able to control your gambling and your risk, and then you need to be able to control your... So you said right there, liquor.
Now Tan says you mentioned that you don't drink. I don't drink. How long for?
Many years. And that's purely because you just want the whole mindset? It was my biohacking kind of, and you know, I'll indulge in certain things, but it's just not, I don't like how it makes me feel personally.
I don't like being out of control. I don't like. like being in a situation. I can be happy without alcohol. People are like, I need alcohol in order to party.
I'm going to do whatever you want. Yeah, I mean, it's your body. It's your thing. I don't care. But you also have to look at the fact that not every alcohol, it's first of all, it's poison, right?
So your body's just, you're just fucking yourself up. So if your form of having fun is to inject yourself with poison and to, you know, be drinking poison, okay, like perfect. That's just something that an idiot would do.
So if you want to be an idiot, like that's fine, like respect. But they'll get. But just know that you're an idiot.
Like this is, it is what it is. And I remember I was in, I was, I was with Tristan Tate and we were drinking, right? We were drinking and like, I was, it was crazy. It was a crazy day, but I was in a situation whereby it was like, okay, like it was in the moment. I was in for it.
I think that was the last time I drank actually. It was a couple of years ago. Yeah.
Yeah. I got fucked up with Tristan. You went to the house, right?
Yeah. Yeah. It was a good time.
Good guys. How did you meet them? Online. So Tate had some issues with his social media presence.
So he would come to me and I would kind of facilitate some services that would enable him to remain online. Yeah. And we just built a business relationship.
We did business online. So I rolled around. I was hosting an event in Albania with the head of the central bank for Capital Club. He hit me up and he's like, hey, come over. And I made, I'm like, okay, let me take my cameraman.
It was the first vlog I created. Luke Belmar visits Andrew and Tristan Tate. Did over 3.3 million views.
And I'm like, hey, maybe I just do this content thing. So ever since then, I've kind of been rolling. Yeah, it's amazing, man. How many, you know, like from you coming online and having a social presence? doors must have just been open in left right center for you right yeah tell me about that sort of experience influence it must have made you richer as well to be honest with you yeah i mean my portfolio now in crypto just from like deals there's over 20 million what do you mean deals like just partnering with coins yeah just no not partnering with coins is it's projects being like hey we need advisory when it comes to distribution of content when it comes to marketing and uh we want to invest in your systems and we want to invest in in uh in learning these things so they're willing to pay a lot of money because they have a lot of money yeah but i don't do any of these like uh i'm not for sale right you can't pay me to to tweet or you can't pay me to talk about something just It's not how I work.
I don't need the money. But the opportunities have come in multiple formats, whether it's connections, whether it's just building phenomenal relationships with followers, just a lot of smart people, being able to hire people that want to come and work for me simply because they know I'm around, or simply people willing to pay for the skills that I've developed simply because I'm readily available on the internet and I'm the path of least resistance for them to learn that skill. So yeah, it's been working out extremely well. Another thing you said there was the fact that an addiction can also be in the form of ladies, right?
Now, I've never had an issue with this or a problem with this. And I understand that you also have a girl, right? But have you ever seen men on their downfall purely because of women? Absolutely, all the time.
They're a distraction. Many times they're a distraction. But just like to women, men can be a distraction.
Women can be a distraction to men. I see a lot of entrepreneurs, they utilize their time, energy and attention. towards pursuing short-term relationships or, you know, in order to gratify their sexual desires. And even though I sympathize with it and I completely agree, it's also a distraction.
So if you want to pursue your fullest potential, you can't be out here sharing your time and your energy with toxic relationships, with one night stands. It simply doesn't work. I've been with my girl for over a decade, ever since I was broke.
And she would drive me to work, you know? So we built a really good relationship, a good friendship. great bond and you know i don't need there's plenty of beautiful women in the world you'd be surprised you know the dms are full of girls all the time hitting you up uh but what if you're traveling around the world yeah but what is it that they want you know and that's at the end of the day like lifestyle do you want me to pay for your lifestyle do you just want me to take you on a trip is it it's it's never something to give to me it's very much a selfish yeah hook towards something so i'm not entertaining any of that it's not my cup of tea and uh i know a lot of people like to do their you know red pill go sleep around with a new woman every single day and that's their lifestyle they can do whatever they want i've just uh been able to hone in my my craft focus on developing myself and that's why at the age of 28 i'm farther than than most men will ever get now i rate that bro and being with one woman i rate that highly as well because i'm not on that red pill thing of go sleep around with different women all that sort of stuff at the end of the day You're Christian, right? I'm a follower of Jesus. I don't like using the label Christian because different people have different perspectives with Christianity.
So I'm a Muslim and we believe as well, shouldn't be sleeping around and all that sort of stuff and anything. So it's kind of sounds like personal advice, so I'm pretty sure there'll be other people asking as well. When you've got a woman by your side throughout your entrepreneurship journey, how do you make that last and how do you make that, you know? in the times when you're busy and you've got so much shit to do you're traveling the world or whatever the case may be how do you make sure that relationship's still lost because there are women out there who'll be like luke spend more time with me do this do that we never go out blah blah blah the whole lot do you know i mean yeah i mean that's not necessarily a bad thing you want you want your woman to want you you know so so first of all is it's not a bad thing it's not a bad thing most women they don't want all of your time but women need to be constantly reassured that they matter.
So you could go and hang out with your girl for 20 minutes and give her full undivided attention instead of taking her to the movies, spend six hours and think that that's building a relationship. Women want to be reassured that they are important in your life and they want to fight for that first place. That's a woman that actually cares.
Two is communication and boundaries. As much as I love my girl, I have things that I need to do, right? So there's different priorities at different times. And that's what most people haven't come to realize is that even in a marriage, even in a long-term relationship, priorities change.
If you're broke, cuddling and watching Netflix on the couch shouldn't be your priority. Why? It's not because it's a bad thing to do.
It's because it's not the right thing. And a good thing at the wrong time becomes bad. Yeah. So the goal is to understand how to shift priorities. If you're on a date and you're having a good time, don't be on your date.
on your phone because it's just rude. Be fully there. Be fully present.
But when you're grinding and you're working, hey babe. Not right now. We'll connect later.
Yeah. Priorities work. Yeah. And you establish communication and you'd come to realize a lot of women are more level-headed in understanding than you would imagine, but you also have to go through that process of, of having that communication and having that relationship that's built on trust.
Yeah. Two is there's no sort of insecurity or no sort of doubt when I'm traveling, doing my thing as to what I'm doing. Right. Because I'm very straightforward as to my belief system. Full trust.
Exactly. And it goes two ways. So communication, transparency, and being able to realign different priorities at different times as the world shifts and as different needs arise.
Yeah. You know, you mentioned there just now about the fact that you're a follower of Jesus and not necessarily saying you're a Christian. To my understanding, places like Argentina and Brazil have a heavy, heavy Christian following.
Catholic, yeah. Catholic, yeah. So what is your relationship like with God if there is one? all that sort of stuff you know do you the bible the bible jesus jesus said you shall know the truth and the truth shall set you free it's not you shall believe in something or you shall believe what a speaker says on a stage and then you will force yourself to believe that because you have fear of going to hell and then that will set you free no you shall know the truth so about building relationship i mean only a fool would deny the existence of a creator And I just happen to align very deeply with Jesus as God, without going into the entire trifecta of how Muslims think about Jesus. Because we can go back and forth on this.
It'll be an eternal conversation. We can have an argument on the podcast. But I look at Jesus as the most important figure in human history.
I align with his values. I align with his principles. I've yet to hear somebody say something poorly about Jesus, about how he conducted himself, about how he thought about women, about how he thought about society. He was an anarchist against the priests in the temple, and he was an anarchist against the status quo, and he preached love and acceptance.
Love for God and love for the Father. So I resonate deeply with him, and I've chosen to believe in his worldview, and it's played out extremely well. We can definitely have conversations in the future. or off the podcast as to what it looks like at a you know at a divine level whether he's he's god or whether he's a prophet and that's one of the differentiations between christianity and islam yeah but that would be a really long conversation yeah no definitely that wouldn't be for ceo cast tune in for a god cast coming soon no but you know what i'm not going to question you about on this podcast we may speak about it off camera because i know after you've said that people are why didn't i say this back and forth to luke but I respect people, but what I will say is you will never catch a Muslim saying a bad thing about Jesus, of course, as you may know as well.
And the thing is, I also think people have a terrible perspective in the West about Muslims because it's been propagandized as a bad thing. But here's the thing, a true Muslim. You tell me, how is it portrayed in the West?
I mean, terrorists, basically people that, you know, are out here trying to take over the world and things like this nature. And it's just not the case. But I can tell you one thing for a matter of fact.
A true Muslim that practices the Quran and truly believes in it will never screw you over. Have you had experience with that? I know it to be a fact and it's true.
You will have a brother for life because it's built in the philosophy and in the way that they believe. So when I do business, I do business with Muslims and I do it with full confidence because Because if they're true Muslims, I'm not talking about the ones that say they are, but they're not. By name and all that, yeah. But the ones that are true believers, they won't screw you over. And I've had this firsthand experience and that's why I trust them.
The reason why I bring up the topic of religion is because I present this question to you of, do you believe that this is all written by God and you're... Your destiny was written by God, yeah, and God's given it to you. Do you thank God for where you are right now? If we think about a divine creator outside of time, space, and matter, so he operates in past, present, future at the same time, then it makes sense that...
There is a knowledge as to what is going to happen and what is going to come. But we also have decision-making power. We have free will.
We have the ability to choose and determine our actions on a daily basis, what we want to do. God isn't putting a gun to your head saying, Hey, you need to come and pray to me. Hey, you need to develop a better relationship with yourself. Hey, you need to stay away from addiction. These are choices that you have the ability to make.
Yeah, God may know the future and the consequences of your actions, and he may know the path that is destined for you, but you still have to walk it. You still have to take the steps. So there's a duality between divine knowledge and human nature that has to kind of come and converge.
And that's where the journey of faith comes in, where you trust that God has everything under control. But under control doesn't necessarily mean that it's not going to be painful. And under control doesn't necessarily mean that Life is going to give you exactly what you want.
Because what you may think to be good, what you may think to be healthy, what you may think to be right, is based off of your finite human mind and what you know. But God knows everything. So God may test you with things that in the time they may feel like pain and they may feel like suffering and they may feel like hurt, but eventually they'll flourish and they will be lessons that will teach you how to become better, how to get closer to him, how to deepen your faith. It's very interesting.
What I've come to realize is that suffering is the greatest of teachers. And that you look at whether it's the greatest of prophets, whether it's Jesus, whether it's the saints or whether it's the apostles. And you begin to see their life and their life was riddled with suffering, which is something that we tend to avoid.
But behind suffering is the greatest of lessons and behind suffering is the biggest growth. And Jesus preaches suffering and he teaches this life of surrendering earthly desires to achieve a higher level of spirituality and closeness to the Father. So I think, yeah, I'm still figuring it out.
I'm a work in progress. There's a saying that God says in the Quran, which is, I said it to Andrew as well when I linked up with him back in February, which is, God won't burden a soul with more than they couldn't handle. There may be something like that in the Quran, sorry, there may be something like that in the Bible as well. Say that one more time.
The exact quote is, I will never burden a soul of which it can't handle. So I will never bring pain or agony. upon someone knowing that they can't handle it so for example let's just say you take a big L in your life God already knows you can handle it that's why the L's there in the first place it's about it's a test of as you said of how you come out of that how that shapes you do you go down the wrong path do you go down the right path and also in Islam it's a test of Will you stick by God or will you do the wrong thing? Do you know what I mean? I've seen friends around me go broke.
And then when they go broke, they turn to drugs or they turn to alcohol. They turn to women and all that sort of stuff. But then I've seen people who go broke who stay on the path of praying and reading, growing and staying by God.
And they're the ones who come out of it. There's a very good book in the Bible. The Bible is comprised of 66 different books. It's the book of Job. And Job is this man that had everything.
had all the cattle, all the land, very successful at his time. And the story goes that Satan approaches God and says, Hey, you know, I see your servant Job. And the reason he serves you is because you've given him everything. You give him all the land, you give him all the success. And you know, God is interacting with Satan.
And he says, well, what do you think about my servant Job? Well, the reason he has what he has is because you've blessed him. God says, well, okay, we'll take everything away except his life. You have my permission.
So he strips him of his family. Family dies. Strips him of all his possessions.
Strips him of his health. And throughout that entire book, all of his friends, his wife comes in and they're like, you should be cursing God because he took everything away from you. He said, I can't curse God. Stayed faithful to him.
In one encounter, he's praying to God and he questions, why is this happening to me? And God answers, who are you to question me? Am I not the creator of everything?
And in the same way, even though I hope not to live a life where everything is stripped from me, the lesson and the moral of the life of Job is that God will test you with suffering. God will test you with challenges. God will test you with difficulties.
God will test you with hard times. But that is when the proof of your faith is manifested. Not when everything is given to you. Not when it's easy. Not when times are simple.
But in the challenges. Do you curse God or do you bless him for giving you the opportunity to experience these challenges and experiencing difficulties to become better? and to get closer to him.
And then the story finishes with God blessing Job with more of everything, which is very interesting. And it's a great story. You should read it.
The reason why I bring this all up in the first place is because sometimes you hear, you know, people get very, very successful. They get the money, they get the fame, they get the women, they get the cars, they get everything they want. And then somehow in the end, they're still lost and they feel like a lost cause. They feel like their soul is just...
disappeared they don't know what to do in life and the common trait that you find within those group of people is that they're not a man of god they haven't got something by their side to look forward to outside of this life so it's good to see that you're a man of god bro it's good to see that it's the it's the assumption that the things of the world are going to satisfy something that is finite that is something that is infinite you're an infinite being you're you're not bound to this three-dimensional world if you're going to try and satisfy your soul with the things of this world you will always fail if you're going to satisfy it with luxury what is the fuck is luxury what a nicer watch a nicer house more cars more houses, better food, more women. None of these things will satisfy. They may make you happy for a short period of time, but the void will still be there because the void is a spiritual void.
It can't be filled by materialistic things in the three-dimensional world. It doesn't work that way. That is why any person that desires to build success, that desires to build...
Something in this world needs to understand that you take none of it with you. You don't take the money. You don't take the success.
You don't take the accolade. You take nothing. But what you will take is, was your devotion to God in check? What you will take is how you treated other people? Did you love God more than you loved the things that God gave you?
And you will be tested with these things. Of course. But to whom much is given, much is required.
So if God's going to give you a lot, he will demand a lot from you. And yeah, I think... we're in our way it's a it's definitely a journey in a in a path of self-development so i'm still trying to figure this entire thing out but you know what luke yeah i actually like you a lot and the reason for this is because speaking of these whole worldly desires and things that satisfy you when i go through your instagram page there's not one thing in there there's not one post that makes me think this guy just wants to show off his money there's i don't even think there's a picture of a lambo or anything on there though you can afford all these luxuries yeah you gotta watch You like to travel, I see that, but there's no typical thing of when an entrepreneur first gets money, all he does is buy a Lambo, go to the bar and get an apartment, do this, do that, and the whole lifestyle is on Instagram. You're not like that, and it's a very, very clean image. Why is it that you've kept it like that, or how have you kept it like that?
Because you can afford 10 times more than what any of these fake gurus or people who want to be this guy actually can afford, you know what I mean? Because none of these things make me happy. Simple answer. None of these things satisfy me. What does?
You know, how many cars can you sit in? One. How many beds can you sleep in? One. Why would I show off these things?
They don't bring any value to people. sure I might do some stunt and go buy a super car with meme coin money I'm gonna do that yeah just for fun yeah but the car doesn't it has nothing to do with my identity it has nothing to do with who I am it doesn't represent it doesn't represent my character yeah nor does it bring any value to anybody. And yeah, I get it. Like certain people got the lifestyle and there's ways that the lifestyle sells and it helps you.
But I don't want these things to be why people follow me. I want people to follow my content if they choose to follow it because they resonate with the message and they resonate with the fact that maybe I have something of value to provide beyond just materialistic things. And I've come to realize that usually the people that follow for those reasons, aren't necessarily of people that I want following me in the first place.
I want people with substance. I want people that are grounded. I want people that love their families. I want people that love God. I want people that are focused on purpose and value and providing for others because these are the things that matter to me.
These are the things that have made me happy. You know, I'll go and sponsor. orphans in Thailand before I go and spend money on a supercar.
That doesn't mean I'm not going to go buy a supercar, but me talking about these things, it brings no value to anybody. It provides no substance to anybody. Now, on the flip side, I understand the business game.
You pull up to a private dinner in a nice car with a nice watch, dressed nicely. You will be taken at first glance. with more respect and more consideration than somebody that pulls up in a Honda Civic.
As much as the brokies like to say, oh, you know, billionaires don't have cars or billionaires don't have the Rolls Royce. There was that cliche thing of Mark Zuckerberg and Bill Tate of, oh, they're not wearing designer or nothing like that. It's a lie. I mean, Bill Tate, you can look it up.
Warren Buffett has 60 jets inside of his company, right? Of course, he doesn't own them all. But who do you think's buying the Ferrari and the Maserati?
The poor people? no it's the rich people's rich people toys yeah so i understand that game and i play that game but that doesn't necessarily mean that i'm going to play that game in front of my audience because it does it's not the necessary source of value that i think is going to nurture them in their careers that you want to leave with yeah i hear that what's the biggest challenge or biggest struggle you've had to face throughout your life like i said belief believing that you can Well, you're saying that's a struggle. Yeah, I mean, yeah, it's a daily struggle.
It's because there's levels to the game. Like there's levels to the game. Perfect, we're in a suite, but there's a penthouse upstairs. Yeah, goddamn, make me feel broke one time.
I mean, think about it. Like the penthouse upstairs, this hotel is probably eight grand a night. Yeah.
Somebody's staying there. Yeah, facts. But do you think it's empty?
No, it's not empty. If it was empty, it wouldn't exist. So somebody can afford it.
Somebody has the mindset that, oh, it's rich. Daddy's money is, no, that's cope. You look at the royal family here.
Last hundred years, they built this, they built Dubai, they built the Emirates from the ground up. Yeah. From the ground up. Like, it's not a joke. So, these dudes that are absolutely rolling in money, oil money, people are like, oh yeah, oil money.
as if it was easy to extract oil from the ground and sell it across the world as if it was some sort of monopoly game. Dumb idiots that actually have these comments that haven't actually provided any value to the world. You get paid in proportion to the value and the difficulty of the problems that you solve.
So you guys provided a massive value. They were able to stabilize the dollar, create the petrodollar with the US government. They got rich in the process.
Somebody's paying for the $8,000 penthouse up top. What's the mindset? What's the perspective?
Is it worth it? I don't know. If you're making $100 million a year net profit, you won't really budge an eye.
So. It's the belief of how to get to the next level in the game, how to get to the next level in your health, how to get to the next level in your relationships, how to get to the next level as an owner of a business, how to make more money. All these things, you know, you make a million dollars a year.
It's dope. But there's a guy making 10. Yeah, that's a lot. There's a guy making 100. And it's a different mindset that takes you from A to B and from B to C.
And it's shifting those mindsets and always being grateful, but never being content. And content doesn't mean that you're always selfish. and desiring for more, it's saying, hey, there's more potential. There's more levels to this life. There's more levels to the game.
Yeah. And that's always the example that I use is you're in a hotel situation. You're staying in a nice hotel. Well, there's somebody staying in suite up top.
And that's somebody that has a different mindset than you. And what I've come to realize in the education system is that they teach you how to think like a slave. That's a big one.
They teach you how to think like a slave. Scarcity mindset, nine to five employee. You clock in.
Second grade, what's your dream job? That's what they ask you. What do you mean what's my dream job?
Well, I'm five years old. What do you mean? What do I want?
Like, okay, what are you going to say? An astronaut? You're going to think about the craziest thing because you have dreams and ambitions.
And then they want to crush it. But somewhere along the line, that gets decimated. Now, obviously, not everybody's going to be an astronaut, but the perspective still stands, which is the programming and the education that the peasant receives is very different than the one that the king receives.
That's why you won't see the elites. going to public school because the public school is based off of the prussian school system which was a school system designed in the industrial area to create workers that's why you have the bell go off that gives you access to recess or the bell goes off and gives you access to the break time and then you have to go down the corridor in a single line go down the fluorescent lights and the you know the cement walls and you have to go to the cafeteria and you have to raise your hand To ask a question and you better not question the authority and you don't even know who the authority is. Yeah.
And then you have to get a hall pass to go to the bathroom. And hopefully the hall monitor doesn't stop you along the way because, well, then you're going to be in trouble. So from the moment you're born and you're put into a system that everything is, I have to bow down to authority, even though I don't know if the authority is right. I can't question the authority. Yeah.
And the bell has to go off in order for me to be able to be validated from doing A to B, from B to C. Yeah. All of this is programming.
And from the ages zero to seven, it's called the theta state. And it's the years of programming. That's when they want to get you, because that's going to determine a lot of how you're going to live the rest of your life. So it's all this deep programming that people need to start being aware of and snapping out of this and glitching out of the matrix.
You haven't got kids, have you? No. You would want kids one day?
Who knows? Not sure yet. Let's say you do have kids one day.
How would you want them to grow up in the schooling environment? I want to get to the place where I can raise them myself. Probably private tutors.
Teaching logic, arithmetic, mathematics. Yeah, absolutely. The same way that a king would raise a prince, bring private tutors.
You look at Alexander the Great, he was raised by and tutored by Aristotle. By one of the greatest teachers of all time that is still teaching and educating all of us through his literature. But he was in direct connection with Alexander the Great.
And Alexander the Great became the greatest conqueror of all time. By the age of 30, he'd conquered the entire known world. In fact, he cried because there was nothing left to conquer.
That's a mindset. That's a mindset you need and want. I'm going to go back to the point that you said about, you know how you talked about the Dubai royal family once they found oil and got, everyone's talking about oil money. There's one thing that people forget to fail, forget and fail to mention, which is the fact that anyone, you can give anyone money.
Anyone can find and discover billions of dollars, right? But it's what you do with it. And the Dubai royal family, they had vision.
They created Dubai as we know it, and they brought in a whole lot more money. So it always goes down to, as we're talking about perspective and vision, where do you vision? Understanding that there's levels to the game. Understanding that there's more to life than what you've just currently found or discovered.
And utilizing what it is you've found or discovered to unlock more, more, more, more, more. Which is why I rate Dubai as a city, because they've utilized what they had, what they found, what they discovered. and i'm taking it this far dubai is one of the meccas of opportunity i said this to you before i mean it's one of these places where you come and you realize the the capabilities and the human potential it's dude they're making man-made islands in the shape of a palm that you can see from space that's not a joke that's that's human engineering that's vision it's a big deal that's when i tell people hey you know i've been able to make millions of dollars in a day obviously not every single day but there's days where cash cash out of a company Sell some equity, make $5 million.
They're pulling out billions of dollars, extracting billions of dollars of oil out of the ground every single day. There's levels to the game. And once you understand the levels by exposing yourself, traveling, getting involved with network situations, you begin to see how big the world is and how big human potential actually is and how far it can actually take you.
It's pretty amazing. You know, for the people watching this right now, to kind of wrap up the podcast, what would you advise them and what would the message be to them? If you had to speak across the camera and you're talking to 10 years younger Luke Belmar, what would you say to him? That it's possible.
I've said it once and I'll say it again. That the life that you have is the life that you chose. That where you are today is based on the decisions that you made in the past. So if you want a different life, you have to be able to make different decisions in the current present moment.
But the life that you envision has been given to you. It's been given to you by God. That dream, that life, what you want for your family, the impact that you want to make. It's not a causality.
It's not there by. by chance. It's there by design.
So it's possible, but you're going to have to sacrifice effort. You're going to have to sacrifice long nights. You're going to have to sacrifice bad relationships.
You're going to have to sacrifice that nine to five check in order for you to get to the next level, but it's possible. And what I've come to realize in life is that it's risky in general. It's so risky that all of us are going to die.
So why not just actually go for the fullest potential and the fullest. possibilities that life has to offer you. Expand your horizons, expand your mindset, develop new networks, develop new connections, develop new friendships, develop new business opportunities, study, learn from the best in the game, go study the mentors of old, go read the holy scriptures, get involved in developing your mind, get educated.
And in a few years time, you'll look back and you'll realize you're a completely different person. Definitely, definitely. Luke, I want to thank you very, very much for coming to the podcast.
Like I said, we've been waiting to do this for a long, long time, and I'm so glad we can do this right now. And for people who want to follow you, who don't already follow you, where can they find you? Luke Belmar, anywhere across the metaverse.
I mean, if you watch one video, you'll be caught by the algorithm. You have nowhere to go. Yeah, just indulging Luke contentfully. Well, guys, I'm going to leave all the links in the description to Luke and myself. And if you're new around here, make sure you subscribe.
All we do is specialize in business and entrepreneurship conversations like the one you just heard today. So until next time. I'll catch you lot in the next episode of CEO Cast every Sunday 7pm peace lovely how's that good shit yeah good shit good shit good shit alright good shit what do you think