Lecture Notes: Building and Selling AI Chatbots
Introduction
- Instructor: Liam Otley
- Background: Built and sold chatbots worth hundreds of thousands using no-code platforms.
- Goal: Teach comprehensive AI chatbot building for freelancers/business owners.
- Recap: Hundreds of consulting calls, conversations within Discord community – no existing comprehensive course for AI chatbots until now.
Course Agenda
- AI Chatbot Opportunity
- Macro factors: Trends driving AI chatbots.
- Types of Chatbots: Overview of chatbot types and their pros/cons.
- Software Analysis: Best tools and software for building chatbots, from prototyping to fully-fledged builders.
- Key Concepts: Core principles of AI and chatbot building.
- Practical Builds: Building nine different chatbots from basic to advanced.
- Selling Chatbots: Strategies to sell chatbots to businesses.
AI Chatbot Opportunity
- Market Growth: AI, and chatbot sectors are booming.
- Applications: From new communication channels to personalized shopping experiences.
- Trends: Moving from point-and-click to natural language interfaces due to AI’s understanding of text and voice.
- Psychological Basis: Humans prefer energy-efficient methods – speaking/chatting over manual input.
- Business Impact: Chatbots reduce costs, increase revenue, 24/7 availability, customer satisfaction.
- Knowledge Gap: Business owners need experts to build and integrate chatbots.
- Historical Contexts: Similar to the adoption of websites, mobile apps, social media.
- No-Code Platforms: Accessible skills for non-developers.
- Career Paths: Become a chatbot developer or start an AI automation agency.
Types of Chatbots
- Old School Chatbots
- Decision trees, binary choices.
- Examples: ELIZA (1966).
- Pure AI Chatbots
- Freeform conversation, based on large language models.
- Examples: ChatGPT, using GPT-3.5 API.
- Modern Chatbots
- Combine old school + AI features, perform external actions.
- More flexible, valuable for businesses.
Software for Building Chatbots
- Prototyping Tools: Chatbase, Dante AI, Kodi AI.
- Complete Builders: Botpress and Voiceflow.
- Tools and Integrations: Zapier, Make, Stack AI.
Key Concepts
- Knowledge Bases: Store data in chunks, retrieve relevant info to answer queries.
- Fine Tuning: Chat models (GPT) can’t be fine-tuned yet.
- Prompting: Instructions for the AI to behave in certain ways.
- Intent Classification: Identify user requests and route them to specific actions.
- Chat History: Use previous messages to maintain context.
- Deployment: Web chat, WhatsApp, Facebook Messenger, SMS.
- APIs and Agents
- APIs: Application Programming Interface, allows apps to talk to each other.
- Agents: Autonomous programs to complete tasks.
Practical Build Sessions
- Prototyping
- Chatbase: Quick AI prototyping from documents/websites.
- Dante AI: Similar to Chatbase, but with more customization.
- Kodi AI: Add folders and integrate with Slack, Discord.
- Voiceflow Builds
- Customer Support Chatbots: Basic loop + Advanced using intents.
- Staff Training Chatbots: WhatsApp deployment, basic + advanced features.
- Lead Generation Chatbots: Add placements, lead capture.
Building Customer Support Chatbots
- Basic: Pure AI chatbot with knowledge base loop.
- Advanced: Adding intents for specific actions (order tracking, leave a review).
Building Staff Training Chatbots
- Basic: Training document integration.
- Advanced: Incident reporting, API integration, deployment on WhatsApp.
Building Lead Generation Chatbots
- Basic: Knowledge bases for niche-specific questions.
- Advanced: Ads, lead capture automation, API integration using Make.
Selling Chatbots
- AI Automation Agency: Combine chatbot building and automation skills.
- Niche Focus: Specialize in specific industries, create packaged offerings.
- Community & Resources: Discord, free Hub, premium accelerator, newsletters.
Final Thoughts
- Comprehensive Skill Development: From building to selling chatbots.
- Community Support: Opportunities to join discussions, access templates, and continuous learning.
- Promotional Activities: Offer consulting calls, tutorials, keep engaging with community.
Note: All templates and resources available on the instructor’s resource hub.