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Global Pornography Trends

Jun 24, 2025

Overview

This episode analyzes global trends in online pornography consumption, focusing on demographics, viewing habits, and country-level statistics.

Internet Pornography Usage Statistics

  • Pornhub users watched 4.599 billion hours of porn in 2016, equivalent to 5,246 centuries.
  • The site received 23 billion visits in 2016, about 64 million visits per day, similar to the UK population.
  • 8 out of 10 men aged 18–30 view pornography at least monthly; 3 of those do so daily.
  • Over one-third of women watch pornography weekly; around 40% use it occasionally.

Device and Access Trends

  • 80% of women and 69% of men access porn via mobile devices.
  • Mobile and tablet usage for porn now makes up 72% of global porn traffic.
  • 78% of Millennials (aged 18–34) view porn on smartphones.

Country Rankings and Traffic

  • Japan rose to 5th place for porn viewership in 2016, up seven spots from 2015.
  • India ranked 4th, down from 3rd in 2015.
  • Canada, the UK, and the USA held the top three spots, with the USA responsible for nearly 40% of total porn traffic.

Viewing Context and Social Attitudes

  • Only 6% of viewers reported watching porn in public places; 16% did so in cafes or bars.
  • 38% of American men admitted to accessing pornography at work.
  • 43% of respondents believe it is acceptable for others to view pornography.

Audience Engagement

  • Viewers are encouraged to comment with their opinions and suggest future topics for the show.