Definition: Exigency is the need to make a message relevant and compelling to the reader, specifically at a particular time and place.
Purpose: It serves to hold a reader's interest by explaining why the topic matters now and for the intended audience.
Application: Useful in writing to invoke reader engagement and focus on the rhetorical context.
Importance in Different Contexts
General Writing: Exigency is about making the reader see the text as indispensable. It’s not just about logic and evidence but maintaining the reader's attention.
Classroom Setting: Even when writing for a captive audience like in a classroom, exigency helps stand out among similar topics and engages skeptical hypothetical audiences.
Strategies to Invoke Exigency
Audience's Agenda or Concerns
Connect the thesis with the audience's interests.
Use persona to align writer and reader concerns.
Gap in the Research
Find something new to contribute to an ongoing discussion.
Relate the argument to unanswered questions in the field.
Reframing the Subject Matter
Shift the understanding of the issue to fit a new context.
Example: Mayor Bloomberg used historical context to reframe a controversial issue about religious buildings.
Radical Reinterpretation
Present a bold claim or counterintuitive idea to capture attention.
Example: Titles like "The World is Flat" challenge traditional perspectives.
Application in Various Genres
Job Application Materials: Focus on the audience's needs and concerns.
Literary Analysis: Often involves identifying a gap in the research or reframing.
Business Proposals: Relate directly to the audience's agenda.
Term Papers: Choose strategies based on the topic's familiarity and previous discussions.
Teaching and Learning Exigency
Encourages deeper analysis of prompts and ownership of assignments.
Discussing exigency can enhance introductory and concluding paragraphs.
Using personas can help understand and connect with the audience.
Rhetorical patterns can clarify how to express exigency at various levels.
Discussion Questions
What other strategies might invoke exigency?
How to find purpose in writing when one struggles?