Importance of Production and Operations Management
Definition: Production is the creation of products and services by turning inputs (natural resources, raw materials, human resources, and capital) into outputs (products and services).
Role of Operations Management: Manages the conversion process.
Customer Satisfaction: A key aspect of effective production and operations; involves understanding and meeting customer needs.
Quality Focus: Post-1980s, many U.S. industries lost customers due to inadequate quality; current focus is on meeting quality demands to stay competitive.
Role of Operations Managers
Responsibilities: Manage and supervise the conversion process.
Asset Control: Control about three-fourths of a firm’s assets including inventories, wages, and benefits.
Collaboration: Work with marketing, finance, accounting, and HR to ensure profitable and customer-satisfying production.
Decision Making: Involved in development and design of goods, determining effective production processes.
Key Decisions in Production and Operations Management
Production Planning:
Purpose: Balance competitive environment and strategic goals to find optimal production methods.
Conflicting Goals: High-quality service vs. low operating costs, high profits vs. sufficient inventory.
Phases:
Long-term Planning: 3-5 years; focus on what, how many, and where to produce.