Webinar: The Future of Telecoms in Africa 🌍

Welcome and Introduction

• Event: Webinar on the future of telecoms in Africa
• Focus: Innovations transforming the telecom industry in Africa
• Key Insights:
  • Enhancing monetization of telecom networks
  • Intelligent analytics for total experience and revenue generation
  • Loyalty and retention strategies
  • Innovative API strategies and intelligent applications
  • Personalized messaging and community engagement

Keynote: Profiling and Transformation

• Profile of One: Solution to unify telecom operations
• Transformation:
  • Fragmented data converting to unified insights
  • Delivering personalized experiences
  • Vision for a transformed telecom landscape

Key Points Discussed

Introduction by Priyanka

• Significance of AI in data monetization
• Engagement and interaction via Q&A
• Highlighting MTN's data monetization strategy
• Africa's growth potential in data-driven innovation
• Diverse community and cultural impact on technology

Panelists Introduction

• Tanya Lupulu: GM for Online T Sales, MTN Group
• Padma Ravichander: CEO, Technetree Corporation
• Enzo Scarcella: Chief Consumer Officer, MTN Group
• Ali Monza: CEO, MTN South Sudan
• Purushotham Dakar: GM IT Strategy and Architecture, MTN Group

Discussion: Intelligent Data Analytics for Revenue

Insights by Enzo Scarcella

• Evolution from CVM 1.0 to CVM 3.0
  • From segmentation to segment of one
  • Use of AI for processing vast data sets
  • Omni-channel offers through API integration
• Strategy for extending to Digital Services
  • Building machine learning models
  • Creating ecosystems via open API architectures

Discussion: Delayering Strategy

Insights by Padma Ravichander

• Importance of transitioning from vertical integration
• Addressing competition and achieving growth
• Examples of delayering benefits
• Strategies for standardized platforms
• Role of TM Forum APIs and data monetization
• Focus on AI-driven and predictive analytics

MTN's AI and Data Strategy

Insights by Purushotham Dakar

• Africa's significant data resources
• Private-public partnerships and geolocation data
• Evolving use cases beyond advertising
• Partnership with hyperscalers and local innovation ecosystems

Customer Retention and Loyalty Programs

Insights by Ali Monza

• Importance of customer retention vs acquisition
• Personalized rewards using AI
• Flexible and omni-channel loyalty programs
• Community engagement through emotional connection

Personalization Across Digital Touchpoints

Insights by Tanya Lupulu

• AI for enhancing customer engagement
  • Predictive analytics and chatbots
  • Consistent omni-channel communication
• Importance of maintaining trust and data security
• Customer satisfaction through proactive service

Creating the Telco Masterpiece

Insights by Padma Ravichander

• Long-term strategies and standardization
• Integration capabilities for seamless operations
• Automation and product-led mindset
• Collaborative innovation and strategic partnerships

Q&A Session

• Partnership Strategy: Collaboration with consortia and strategic partners
• Bias and Trust in AI: Responsible AI frameworks and human intervention
• Customer Experience: Aim for frictionless and personalized interactions

Closing Remarks

• Reflections on the significance of AI and data in telecom
• Highlighting the collaborative approach and future vision for MTN
• Acknowledgment of the diverse and rich contributions from all panelists and audience

Final Words

• Emphasis on continued innovation and leadership by MTN in the data economy
• Encouraging further engagement and participation in upcoming sessions

Thank you for your participation! 🌐