Social Media Strategy Course Summary

May 19, 2025

Fametonic Academy Course Overview

Introduction

  • Instructor: Ariana
  • Objective: Transform social media presence into a successful income stream.
  • Promise: Learn strategies to crack algorithms and grow influence.
  • Commitment Required: Application of strategies is key to success.

Importance of Social Media Strategy

  • Social media requires strategy, consistency, and first impressions.
  • Proper account setup is foundational to success.

Setting Up Social Media Accounts

Username

  • Impact on Performance: Username does not affect algorithm but affects audience perception.
  • Best Practices:
    • Clear, memorable, and aligned with brand or niche.
    • Use real names for personal branding.
    • Avoid complex names, numbers, or special characters.
  • SEO Consideration: Ensure itโ€™s not used by major brands or personalities.

Profile Picture

  • Importance: Creates first impression and emotional connection.
  • Recommendations:
    • High-quality, well-lit headshots if comfortable.
    • Alternatives include logos or avatars.
  • Consistency: Avoid frequent changes to aid recognition.

Bio

  • Role: Elevator pitch that conveys value.
  • Content:
    • Reflects niche and personality for influencers.
    • Includes call to action for businesses.
    • Use relevant keywords for searchability.
    • Enhance readability with emojis and line breaks.

Account Types

  • Instagram:
    • Creator Account: For influencers, offers analytics and collaboration tools.
    • Business Account: For businesses, supports ads and contact options.
  • TikTok:
    • Personal Account: Recommended unless running paid ads.
  • YouTube:
    • Monetization possible with any personal account upon meeting partner program requirements.

Conclusion

  • Setting up profiles correctly is vital for long-term success.
  • Next Steps: Learn about algorithms and how to leverage them for content visibility.