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Ch 9 - V1 (Changes in Demand)
Apr 13, 2025
Lecture on Market Dynamics: Prices, Demand, and Supply
Key Concepts
Market Pricing
: Determined by the intersection of demand and supply.
Demand
: Optimized by consumers within their constraints.
Supply
: Optimized by producers based on costs.
Equilibrium Price
: The price point where demand and supply meet.
Consumer Competition
: Drives prices up to equilibrium when too low.
Producer Competition
: Drives prices down to equilibrium when too high.
Arbitrage
: Ensures the equilibrium price prevails across the market.
Changes in Prices
Shifting Demand
:
Increase in Demand
:
Higher consumer incomes increase demand for normal goods.
Increase if the price of a substitute rises or a complement drops.
Positive consumer preferences or reduced purchase uncertainty boost demand.
Adding more consumers to the market increases demand.
Decrease in Demand
:
Lower incomes increase demand for inferior goods.
Reversal of any positive demand factors.
Impact on Equilibrium Price
Scenario: Prime Beef Market
Prime Beef is a normal good.
Rising incomes in the developing world increase demand.
Demand shifts right: At old price, market is out of equilibrium.
Consumers bid price up; equilibrium quantity and price rise.
Law of Demand
: Not violated as willingness to pay increases.
Law of Supply
: More production encouraged by higher prices.
Scenario: Select Beef Market
Select Beef is considered an inferior good.
Rising incomes lead to decreased demand.
Demand shifts left: Equilibrium price and quantity decrease.
Demand Flowchart Summary
Price Changes Due to Demand
:
Decrease in Demand
:
Consumers willing to pay less; buy less at each price.
Seller competition lowers prices; reduces quantity produced.
Result: Lower equilibrium price and quantity.
Increase in Demand
:
Consumers willing to pay more; competition increases.
Leads to higher prices and production.
Result: Higher equilibrium price and quantity.
Reflection
Consider recent price changes in products you buy.
Analyze if changes were due to shifts in demand.
Assess if consumer willingness to pay influenced the change.
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