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04: Steps to Create a Virtual Tour

May 7, 2025

Creating a Virtual Tour

Introduction

  • Discussion on creating a virtual tour.
  • Previous section covered hardware and capturing 360 photos using cameras like REO Theta Z1, Insta360, or Trizo.

Capturing and Transferring Photos

  • Capture 360 photos using your camera.
  • Save photos to your phone or camera roll.
  • Transfer photos from your phone to your computer for better editing and uploading.

Building the Virtual Tour

  • Use Cloud Pano's app to create virtual tours.
  • Tours can be created entirely on mobile but are better built on a computer.
  • Aim to get the virtual tour on Google Street View for better visibility.

Uploading to Google Street View

  • Transfer photos to Cloud Pano.
  • Use the Google Street View upload feature to connect business listings.
  • Ensure accurate business listing name is used for uploading.

Enhancing Photo Quality

  • Importance of high-quality photos to represent the business well.
  • Options for editing:
    • Third-party Editors:
      • Many based in Vietnam, Philippines.
      • Cost: $1-3 per photo.
      • Can edit JPEG or raw files (DNG).
    • Software Editing:
      • Use Photoshop, Lightroom, or Affinity Photo.
      • Cloud Pano working on an automatic enhancement tool.
      • AI tools like Topaz Labs for image enhancement.

Publishing the Virtual Tour

  • Create an account on Cloud Pano (free for account creation).
  • Subscribe to upload to Google Street View.
  • Connect photos to the business listing and publish.

Outsourcing and Assistance

  • Option to hire teams to assemble the virtual tour.
  • Cloud Pano offers a service to handle uploads and create tours.

Conclusion

  • Simple process: upload decent photos, make customers happy.
  • Initially focus on getting a tour published; refinement can happen over time.
  • Example: author's first tour was done for free for a friend to gain experience.

Future Content

  • More detailed videos available on uploading to Google Street View.
  • Encouragement to grow the business using virtual tours.

Note: Always ensure high-quality photos to leave a good impression on Google Maps.