Starting a Pooper Scooper Business

Introduction

• Pooper scooper business has great potential:
  • Recurring revenue
  • Low startup costs
  • Low competition
  • Large market of dog owners
  • High earning potential (up to $100,000/year for solo operators)
• William, the speaker, is the president of a multi-million dollar pooper scooper business

Business Model and Revenue

• Average customer pays $100/month for subscription service
• To earn $100,000 annually:
  • Need approx. 85 clients
  • Gain about 7 clients per month
• Business can scale quickly with investment

Equipment and Setup

Transportation

• Options: Fuel-efficient car (e.g., Chevy Spark) or a truck
• Waste disposal methods:
  • Centralized dumpster or transfer station
  • Double bagging and using customer's trash can

Scooping Equipment

• Corona garden rake and lobby dustpan (ergonomic setup recommended)
• Trash bags and clamp for efficiency
• 1G garden pump sprayer with kennel-grade disinfectant (essential to prevent disease spread)

Business Setup

• Need business license, EIN number, insurance
• Costs vary by state ($200-$300 in Washington)

Additional Items

• Business cards, flyers
• Software like Canva, ChatGPT for marketing materials
• Professional email and website

Client Relationship Management (CRM)

• Important to have a CRM for managing customers and operations
• Recommended CRMs: Sweep and Go (industry-specific), Jobber, Yard Book
• Setup pricing based on the number of dogs and service frequency
• Determine service area and route optimization to minimize drive time

Marketing and Customer Acquisition

Free Methods

• Facebook Groups: Engage with local buy/sell/trade groups to promote service
• Google Business Profile: Set up and optimize to appear in local search results

Paid Methods

• Google Ads: Pay-per-click advertising to drive traffic
• Facebook Ads: Use Meta Ads Manager to create targeted campaigns

Business Growth

• Achieving $100,000 revenue:
  • Aim for 85 customers
  • Consistently use free and paid methods to attract clients
• Customer acquisition cost ranges from $50 to $300
• Total startup and marketing cost can be less than higher education, offering high income potential

Community and Resources

• Poop Scoop Millionaire Community offers networking and resources
• Access to courses and weekly live calls

Conclusion

• Pooper scooper business is a viable and profitable venture
• Encouragement to like, comment, and subscribe for more content
• Invitation to join the community for further support