User-Friendly Marketing System Overview

Feb 22, 2025

Creating a Marketing System

Goal

  • Objective: Develop a user-friendly marketing system for multiple organizations.
  • Key Features: Streamlined and simple for both users and hosts.

System Components

  • QR Code:
    • Allows guests to scan and access essential information.
    • Directs to platforms like Popl or Flowpage.
  • Networking Apps (Popl & Flowpage):
    • Hosts comprehensive restaurant info:
      • Location
      • Menu
      • Phone number
      • Store email
      • Google and Yelp links
    • Includes personal contact details.
    • Contains a schedule for guests to book a 'spirit night'.

Spirit Night

  • Concept:
    • Creates exclusivity and demand by offering limited meeting times.
    • Central to generating revenue.
  • Application Process:
    • Emphasize the importance of sign-ups to create urgency.
    • Facilitate follow-ups and meetings with applicants.

Purpose of Spirit Nights

  • Community Engagement:
    • Aim to give back to the community.
    • Example: Partner with schools for events at "Fajita Pete’s Firethorne".
    • Promote events to increase participation and awareness.
  • Financial Incentive:
    • 20% of sales from a designated time slot are donated back to participating organizations.

Community Impact

  • Objective:
    • Foster community support for local businesses.
    • Recognize and appreciate community contributions.
  • Post-COVID Goals:
    • Restore and enhance community connections.
    • Spread appreciation and gratitude within the community.