Understanding Revenue Sharing in Game Development

Apr 9, 2025

Sharing in Success: How to Compensate Your Team through Revenue Sharing

Introduction

  • Speaker: Kellen Voer, Video Game Lawyer
  • Focus: Representing independent game studios and creating revenue sharing structures.
  • Observation: Lack of understanding in the industry about revenue share structures and key considerations.

What is a Revenue Sharing Structure?

  • Definition: Legal or corporate structure for distributing game profits amongst everyone involved in game development.
  • Purpose:
    • Incentivization: Provides chance to participate in game's success, attracting talent.
    • Financial Relief: Decreases financial outlay by supplementing immediate compensation with revenue share.

Types of Revenue Sharing Structures

  1. Revenue Sharing Agreement

    • Definition: Written agreement to pay a percentage of game profits as royalty.
    • Types:
      • One-on-One Agreement: Individual basis, not ideal for large teams.
      • Pool-based Agreement: Set aside a pool (e.g., 15% of net revenue) shared among participants.
    • Simplicity: Important for understanding and managing the agreements.
  2. Equity-Based Revenue Share

    • Definition: Developers receive shares corresponding to revenue share.
    • Mechanism: Revenue share takes form of dividend on shares.
    • Considerations:
      • Complex and costly to create.
      • Suitable for raising investment.
      • Legal constraints on share classes.

Key Considerations for Structuring Revenue Share Agreements

  1. Percentage of Game Revenue to Allocate

    • No industry standard; consider startup stock option sizes (15-20%).
    • Factors: Number of hires, percentage willing to give away, publisher’s share.
  2. Calculation of Revenue Share

    • Gross Revenue: All revenue, no deductions.
    • Net Revenue: Gross revenue minus platform fees, returns, etc.
  3. How Revenue Share is Earned

    • Methods:
      • Time-Based: Proportional to time worked.
      • Milestone-Based: Earned upon completion of milestones.
      • Time-Passage: Vesting over time, possibly with a cliff.
  4. Treatment of Non-Game Revenue

    • DLC and Merchandise: Separate calculations and payments for those involved.
    • Equity-Based Difficulty: Complex due to inability to separate dividends easily.
    • Sequels: Create new plans or share classes.
  5. Termination of Revenue Share Agreements

    • Methods:
      • Fixed duration or monetary cap.
      • Mixed approach (e.g., 5 years or certain amount paid).
    • Situations for Termination: Company/game sale, financial difficulties.

Conclusion

  • Types of Plans: Revenue sharing agreement (individual or pool) and equity-based.
  • Recommendation: 95% use revenue share agreement.
  • Key Considerations: Percentage setting, earning structure, non-game revenue treatment, and termination planning.

Contact & Questions

  • Presentation concludes with contact information for further inquiries.