for those of you who think selling is hard I'm going to tell you why it's hard and then I've got some guests today who's going to show you how to make it easy selling is hard because you don't know how to do it I remember one time my son came to me he said Dad math is really hard I said Son anything's hard until you learn how to do it that's right and on today I've got two guests with me that are going to show you easy emotional sales Secrets get ready to have your mind blown by these two women co-authored a book called persuade for good which I believe implies that's that title is like it's like a good country song what does that mean it has more than one meaning right persuade for good what does that mean once you persuade them they're persuaded from now on but what else does it mean it means also that when you're persuading you're persuading for a good cause and not an evil cause and you are going to learn some easy emotional sales secrets that will help you convert more sales and make more money let's jump into it welcome back to the channel Macy and Cat glad to have youall here thank you we're so excited to be here yeah it's good to have y'all here we have had some really really great sales conversations since our last interview though yeah you guys have hit an insane Milestone you had an event in Atlanta area is somewhere up there somewhere up there in Atlanta isness y'all had an event and I think if I'm not mistaken y'all generated over a million dollars in Revenue in a single day but it was actually really shorter than that talk to me yeah we did 1.2 million in an hour myin in an hour over lunch over Panera sandwiches $1.2 million in revenue for your business and it's crazy because it was the easiest most fun most natural experience that I've had in my selling career and you just can't go back wow well especially when you take into consideration I met y'all back in October of last year how much was your annual revenue then that's a good question it was $1.2 Million even so so a lot of times what you hear is you hear people talking about well I'm going to show you how to make your take your monthly income and turn or your annual income turn into your monthly income y'all took your annual income your annual revenue for your business and generated that Revenue in an hour that's exactly right it's honestly really hard to wrap your mind around but you were asking us over lunch like how does it feel and I'm like this just feels right yeah that's exactly what you said feels right it feels normal it feels fun and it feels like we're making way more of an impact than what we used to do in fact myin uh a lot of our language before we met you was all about like impact language which kind of came down to thinking about everything but the money right like the the students and the the numbers of people we were talking to but it felt so weird talking about the actual money but when we started thinking about money and talking about money it opened our minds to new ways of growing the impact start talking about money to your clients or between each other like what do you mean actually have money goals to have money to like have be pursuing a certain number like a million dollar day okay and when you pursue a number in a time frame you're just like wait okay that might not even be possible let's back up and find you know better ways to do it and what we found is is that the impact has been so much greater with the way that we're doing it right now and the craziest part is that when we were going into Q3 or Q4 when we got that had that talk Q uh four I believe so last year what was crazy is of course we want to grow the revenue like that's kind of an unspoken business goal right so the money it's not that it wasn't there we're a sales organization but what happened was at that quarter we took on a money identity so we decided we're not just going to have a $20 million goal we're going to be $20 million Macy $20 million cat meaning we had to walk different talk different think different because the math was not mathing we were working so much harder for the same result over and over and over again and finally we said we have got to change how we think so so it sounds like y'all had some level of apprehension of acknowledging that even though you had a business and you had employees and you had contractors and you had like business bills to pay y'all were still apprehensive about acknowledging the fact that well one of the reasons we do this is so we can make more money so what do you think that's where do you think that apprehensions come from apprehension comes from because I believe a lot of people watching us on YouTube right now they also have this re internal resistance to actually admitting that they have a financial objective I think I know a simple answer to this and that is because when you have sales skills and we do we're the sales girls money is a natural byproduct so we know how to get people into a ision they buy it's money in the bank that's all good but what we were lacking was the intentionality around making money so it was a natural byproduct and that can feel very passive so the money flowed passively not actively and we really believe in the actions around selling where we're actively selling and people are actively engaged in the conversation and we just became so intentional around making money that like Macy said we ended up making a bigger impact for a few reasons yeah and I had I had a resistance and I kind of want to speak to the resistance um and because I knew I've always like wanted to make a lot of money and I couldn't understand why I had that almost why you had that desire it was like a call I can't even describe it it was like a desire of like I want to have honestly receipts of what I can do and what I know and the wisdom that I have I'm like why do I want this why do I want this and honestly just through a lot of reflection like for me I have a one and three year old you have a newborn and a three 2-year-old and a and a 5-year-old and I'm like I want to be the the mom that my kids need me more as they get older rather than less like right now they need me to make peanut butter sandwiches but as my kids like they won't need you to make peanut butter and sandwiches forever they're going to be driving on the way to an interview and I want them to call me and say Mom can you coach me I'm going into this interview I got to sell myself can you help me sell myself and I coach them as they're driving all the way to the interview and then I just Envision them calling me saying mom I got the job like meet me at Brooks Brothers I got to go get you know this amazing suit and and that is the mom that I want to be and I know for a fact like if I don't have the receipts to prove that I can help them they're not going to trust me to be able to help them so so do you think well I don't think this is unique to women but but I I I'm I'm clearly a man and I have six Brothers No Sisters so women are like very mysterious H confusing would be a better word but I'll take mysterious um so do you think that a lot of women have apprehension around the idea of admitting that they desire to make more money so it's the desire is in there but they have apprehension about admitting it why if if that if you think that's true why do you think that's the case one of the reasons that it is probably true is that money would negate service so so you believe that women believe that if I get paid for this then it makes the service less value it makes it a selfish motive instead of the proof that you actually did help somebody and so women end up teaching and Advising and nurturing like oh did you understand that did you understand that forever and the person's like yeah I can actually do this without you and they never buy but that's just the tip of the iceberg with why women have such a tension with selling and making money and Marin it's so ironic we have sold thousands of our programs to thousands of women and I mean their lives are so drastically changed from our program okay we we have given our program away for free to two people two out of thousands to this day myin the two people those are the only two people oh I know I heard you before you drove up they haven't even cracked open in the portal we can see if they've logged in and can I tell you that was my that was my Epiphany moment where I said I will never ever ever ever ever do this for free ever again it if I love people I will take their money not only did I make that decision in that moment I'll I don't I don't care if it's Taylor Swift I don't care if it's my mom I don't care if it's my S I don't care who it is you are paying because I love you too much I just want you say Taylor Swift before you saved your mother I'm just going to say I don't care if you have all the money in the world or if you're my best friend or if you know you have no money like I'm just even my sister-in-laws they're 20 years old and they're like I learn how to sell if you want to play you got to pay I'm like pay up baby pay up I love you too much to to let you in here without you having to become the first I'm not interested in informing you I'm interested interested in transforming you I don't want to entertain you I want to change you and that requires you paying and so that's where that service comes in to serve you is my duty to take your money wow you're pretty intense for a young person you know that's you're not the first person that has called me intense by I'm sure you could have guess that no doubt what were you gonna say cat or no it'll come back to it'll come back to you so so it's it's it's fascinating to me that like you're like you're like Allin um yeah we sell stuff yeah we make money and there's a a lot of people have internal resistance to that I I'm like I would suspect that people watch this YouTube video right now like they're seeing me here you know I got my Gray beard you know they can tell I've been around for a while they look at y'all and they're probably like why is he talking to these teenagers or whatever right and so I know I want I want I want the women who are in their 40s 50s and 60s right now to hear what I'm about to say who are watching this video to hear what I'm about to say because I think I don't know if y'all want me to talk about y'all in your 30s so I won't say your age I don't know if I'll let y'all do that it's okay okay so y'all are 32 when I met you you were you were 31 years old okay now whether or not you think that they're old enough to know something or not whether y'all think they're old enough to know some or not here's what I know about these two young ladies when they were 31 they invested in themselves in a coaching program that I have for a million dollar a year and some of you well that's dumb they're not they might be young but they're not very smart well okay their revenue they generated since y'all came in the program you generated your annual revenue in an hour so maybe you're smarter than those people thought you were right but people have a lot of judgment I like to say jumping to conclusions is the only exercise some people get so I want to make sure that while people are watching this video right now and they're watching this interview that they're not getting the workout right because the fact is y'all are not good at sales neither one of you are good at sales y'all are remarkably great at sales the book that y'all wrote you know how I can tell if a book is really what I would consider a great book like I think I believe a book is great when I wish that I had written it right okay and I read your book I was like man I wish I had written this book this is so good the title is great the content is great and I could tell when I was you know how you can like when you're watching somebody do a seminar or you're reading a book you can tell if you're reading something that was written by somebody who knows about something and they're basically parake something they've learned oh yeah and so that's what I call a copy of a cliche there's a copy of a cliche there's a copy of a cliche or if somebody's actually teaching from their own experience and it's it's really weird because both of y'all are younger than my kids right so both of you are like I've got shoes older than you probably don't but I do have a guitar that's older than both of y'all right in my office right now I get a guitar that's older than both y'all and yet in in your 30s you're making millions of dollars okay that may not seem like that big of a deal to y'all cuz y oh yeah we're in 30s how okay I'm not even gonna ask yall that but yet I was in my 40s before I might have been 43 42 43 before I made my first million dollars and y'all in your 30s and made Millions dollars so yeah I get it you're older and you've got more years of experience doing what's not working mhm but they've got more experiences in their 31 years in generating Revenue than a lot of you who are twice as old have had in your whole life myin when we were on the private jet on the way to Boise I asked you a question about my age you probably don't remember this but I definitely don't remember I said I asked I said do you think it is a disadvantage like should should we try to portray ourselves differently H to be older come off more uh you know not not a Gray beard but some you know some and you said you know your perceived disadvantage is one of the greatest advantages that you have boom that's a good answer like if I if no I was thinking man I wonder what I said I wonder what I said I'll never forget it and then and then you said you have the greatest advantage of anyone I've ever coached do you remember saying that no I'll NE there are some things you say I will it is like engraved in my mind in your cerebral cortex I and I just looked I'm like what anyone you've ever coached like how and I started thinking about how many people has he coached why do you say that and you said cuz you spent a million dollars at 31 years old and can I tell you why I know that is true now the I've not I don't have anybody else I've coach to spend a million dollars on coaching at 30 years old or on anything I've been thinking about you know you talk about gravitropic growth and phototropic growth and you talk about how you have to go down before you go up sure and I think most people when they think about investing they think about investing just enough and so they have the just enough roots and so they want these this tree with these roots because they're like I did invest I did invest I did invest I didn't have time or a little bit of knowledge or a little bit of money but when I think about the million dollars I'm like our roots are they're deep like deep they're down there they're way down they're way down there and I feel I would like I'm like try me like please try try to push me over I feel unshakable maybe that's where my intensity is I about to say you're being intense again Macy that's literally what I was think like okay it's just like it's so and it's like we feel so so confident to charge whatever we want to communicate the belief in somebody the way that we feel belief in us from be a from being able to like push our trips in it's been a really transformative experience for sure and and for for me like watching your business growth over the last eight months or five seven months I don't even know how long it's been it's clearly clearly long enough for people who are great at sales to do what y'all have done um but I just I I feel kind of fascinated yeah because I don't think I've ever seen anybody body in fact I know I've never seen anybody at your ages like do what you've done and a lot of people say well yeah but it was easy for y'all because what well I will say and we what has been so like what I love about us being 30 32 31 and having you know relatively good at success at our age is it is a Dem I love how you said that yeah compared to what right but it is a demonstration of what mastering a skill set how it can speed up time unlike anything before so good because we were able to learn sales material that's 30 we we took 30 years of material that's already been refined and learned it intensely for 6 months because it's going to take time or it's going to take intensity maybe that's why I'm intense you get to pick both that so good we do a little bit of both and so I know you know you dropping bars today right I know like are you a musician like you dropping bars but I know that intensity speeds things up and so I just would rather I don't want to be 80 and thinking well it was worth it like I want it to be worth it now right and we've really have taken just a chunk of our time period a few years and just been like let's crank this up and get this Foundation where it needs to be and that's been huge I know you're about to say something it's been really painful before we met you only having sales skills and when I say painful we can make money which is awesome but it was by creating a new sales message every quarter and in between every quarter like well what can we do to create this and every often was a sales message and every email was a sales message because it was our only conversion mechanism was our sentences out of our mouth that drove action what does that mean you know people talk about like well if you can't market then you have to sell I'm like yeah that was us but guess what when you know how to sell like you say it's not the most important but it's the first most important when you have the first most important skill and someone teaches you a marketing strategy or business model shift that's when it's been so fun and in flow to do our thing because we had the first most important skill Mastery it's like oh we don't have to waste any conscious effort on sales skills because everything else is kind of hard enough you know and I would never discount that and so the fact that all that effort is saved and that's why that's why our program is called sales Mastery boot camp so that you can have an unconscious software running your operating system is a s o sales girl operating system just running running so that every room you walk into opportunity you can step into it and actually let yourself shine it's so fascinating to me like some of the stuff that y'all have done well first of all let me back up um I remember you being on the challenge I know you were on the challenge the month before but were you in the VIP you were in general that's why I didn't I I like how did I not see you okay CU you weren't seeable okay all right and then you're in the you're in the general Mission and you I mean in the VIP as a platinum and you asked a question and I asked you some questions about your business I don't know if you remember seeing my reaction do you remember my reac action like like why are you I I I felt like why are you doing all of that for that little bit of like said why are you mad at you I for the rest of my life is that what I said why are you mad at you that's a really good question why so mad at you yeah and you probably thought what are you talking about no I knew I knew I was like thank you for describing how we feel which is like why are we punishing ourselves yeah for doing something good right exactly having no growth killing oursel killing honestly the team I mean you know the first page of you squared price pritchard's book so good the fly and how there's an open door right there but he's just watching this fly and it is going all of it Life Energy I sent it to a team a picture of that to the team member on the last launch when I was on your challenge we were in the middle of a launch making no sales by the way but that's a story that ended really well and I sent it to her and she's like wear the Fly Wear the fly on the window sill not because we can't make money but because something has got to give to make this thing like really grow and that's why when you apply the right skill set into the right mechanism which has been a real gift coming into your program yeah I I was just going to say people are always looking for the strategy and we say any sales strategy works when you have sales skills any it all all work works as you say it does indeed indeed and when you have the skill it's just gasoline on the fire without the skill it's gasoline on dirt wow okay do you have to keep doing that I'm just saying okay someone someone has taught me wow you like want rapid fire bars okay so I was talking to y'all earlier when we were having lunch you started when you were 26 MH like when you started at 26 was the objective okay we're going to become millionaires did did the thought of becoming millionaires even enter your mind at 26 what was like what were your thoughts then yeah because here's why I'm asking you that question because there are people listening to us right now and they're hearing you talk about making $1.2 million in in an hour and they don't have any way to wrap their mind around it because if they're making $25,000 a year and they work for 40 years they won't make $1.2 million in their lifetime yeah there's some really important context here for sure so yes I learned sales skills at 26 I had my first child and that but the background was I really was disappointed in my dietician career that I worked so hard to get into then I was like oh I'll do my own Freedom thing through network marketing MH and you know I'm hard working I'm a high achiever I am not going to fail no sir so I'm getting on the phone with people I'm hosting events I'm doing everything that they told me to do I'm in the Facebook groups like studying D and I just it would be momentum would get me here but then it just nothing was maintainable because there was no skill involved it was all just following a strategy host the event get on the phone call do the three-way right and it was so exhausting that when I had my first child Lucy I was just like you know maybe I'm not supposed to do this maybe the successful person I thought I saw out in the future is just a mirage and God actually just like just wants me to be a mom and that was really devastating because the seed my mom planted for me in high school was oh you could be the Today Show dietician so I thought oh I'm like supposed to be successful this is going to be the it that's why I'm going to work hard the difference is business isn't a hardworking thing it's a skill set thing and so at 26 is not when I started business it was when I had a bunch of context of business I had context of getting on the phone I had context of people oh yeah that sounds really good you crying on calls crying on sales calls being like this is lifechanging so embarrassing myin and then I learned sales skills and finally I said oh now I know what to do with my hands because you know a synonym for skill is handiness it's like oh I can I can take I can do it I can play it's application you're doing something app it yes and so what was really cool is all the context all the failure finally made sense I like oh that's where I went wrong it all clicked really fast so all that had started at like 24 right so two years of failure finally having the right fertilizer on it the right soil all that good stuff and that was thanks to her and her dad training yeah so so getting in the game yeah I'm supposed to be successful but making millions like most people don't like even like when I got started as an entrepreneur the IDE becoming a millionaire was not on my radar yeah like making a million dollars in a year accumulating a million dollars certainly not making a million dollars in a month or a million dollars in a day or a million dollars in an hour none of that was on my radar when I first got started as an entrepreneur but what happens is as you have an experience you're like oh that was pretty good and it was way easier than I thought it was going to be I I find it fascinating that when that when people have jobs where they have to go to work and they work really really hard like I did when I was pulling sorghum or like I did when I worked in an auto body shop or like I did when I drove a trash truck or I was a house parent at a children's home like when you get used to doing hard things and you go and you step out of an arena where you are the leverage yeah into AR an arena where you get to use the leverage the payoff comes way faster in way bigger amounts and it's like it's like why did I why did I like flop around in mediocrity for so long when all this was available but you didn't know it was available so what would you say to the ladies that are watching us right now and maybe um she's a mom but she sells real estate parttime or she's a mom but she does multi-level marketing or network marketing parttime and or she's a mom and she sells Insurance part-time or maybe she's a full-time insurance agent or maybe she's a full-time sales car sales person like what would you say to the women out there right now who are listening to you who that million dollar year is not even on their radar yet but I don't even know that you have the ability to get it on your radar until you get the sales skills what would you say to them yeah you know especially if you're like in a CO like have a coaching program or um you're creating an offer it can feel like like even even like the make more offers challenge you hear make and you think oh let me go like in the back kitchen and make something right let me go in the back and let me go in my in my little office and make it that is not what you mean you mean go make the offer to people two people two people put it out there go have some like it feels like it needs to be tightened up and beautiful and perfect before you can sell the offer I know it feels and in reality you have to go out and make the offer before you can tighten it up and make it beautiful that's right and people and people are this is why kind of like emotional selling is so cool people are like but how do I know what to sell if I don't have the process you never sell the process anyway you always sell the payoff so as long as you have just at a hint of an idea of what the payoff could be and not even just the payoff but what is the the payoff of the payoff of the payoff that's all you talk about anyway so good that's all you talk about so literally today today you could get on the phone and start selling the payoff and back into the process as you do it so I'll give you a quick example someone um actually called us she was one of our students and she said hey this is so good she said would you like for people to remember what you say more and I it got my attention it was the payoff the payoff and I was like what do you mean and she's like well you know women sometimes when they talk their tone isn't quite as powerful as men and so their their tone kind of goes in one ear and that out the other and there's a way for you to communicate so that your words last in people's minds o that's really good payoff and I was like yes I'm interested turns out it was voice coaching now if she were to have said hey do you want voice coach coaching I was like no I don't need voice coaching I'm not a singer I'm not a singer right and so instantly I'm like see we thought the same thing I'm like I all of a sudden I care about voice coaching which I never would have in the first place right and so every in a package that you cared about and she's a sales girl so she knew and um so she said okay let's just meet once a week I'll pay you know I'll charge you this per call and every week I could tell she was kind of orienting herself of what her product would become and I loved it because guess what I was getting the most attention I was getting first class attention because I was her only client and cat was meeting with her as well and I knew she was creating it along along the way but I was not mad about it at all right well yeah if it works it works and over time it was very clear I had what I needed and she had her program and now she calls it arisma coaching how beautiful right and this offer she's made like over 80 grand with this offer from getting paid to create at the same time so good and that is how you start like chopping the tree of becoming a millionaire is you start selling immediately and create along the way we call it earn as you learn earn as you learn get paid while you play that's right that's exactly right and I know it feel it I I hear people thinking Macy how Macy how like I just I know CU it's like if you don't have the skill if you don't know what to do with your hands how do you do it and especially and here's here's where I notice especially where women go wrong they either there's two sides of the spectrum they're either overly emotional about their offer because when you love something and you make it like your child this is my child look how beautiful it is nobody cares about your kids like you do okay it's kind of like right it's it's it's it becomes like a word salad when it's overly emotional so then people avoid being emotional and then they go overly logical and they have to find that that middle ground of how can I get like the logic and the emotional and pull it together in a poised way that is what persuasion is what you go ahead so like we titled this video easy emotional selling Secrets right and so I've said if I've said it once I've said it a quadrillion times human beings are singularly motivated yeah oh yeah they do things for one reason and one reason only and that's because they feel like it amen and as sales girls I know y'all do this but as sales girls you in order to be as good at sales as you are clearly you're not begging convincing pleading congealing people to buy heck no but you're creating an environment that makes them feel like buying so what are some of those easy emotional sales secrets we got plenty of them this is too easy myin well this is too easy too easy too easy so the coolest thing and not only did when I say that we've done so much like manual I call it manual labor selling which is conversations we've had so many conversations that fueled the webinars and fueled the inet and the and the opt-ins like what do you mean when you say fueled you mean fu oh generated the creativity so so basically you've had one-on-one sales conversations that showed you the questions that people have in their minds and then when you're creating sales messages for a group you pulled from that knowledge base so for example one of our main optins 17 bucks is called follow-up flow and it's because we we did 250k in follow-ups after a webinar that didn't sell in one week like five days and we did you did a webinar nobody bought on the web no bought 1,200 people showed up 1200 people on a webinar and nobody bought we didn't understand though we we honestly uh I'm telling you it was a disability to not know like the right stuff but people would but here's the thing people would say that was so good like I really enjoyed it like they would understand that it was important but they weren't like there were so many missing pieces to the sales marketing mechanism but we had conversations right but you could followed up with conversations you you know how to talk that's that's so cool like I don't even know if y'all got that like they did a webinar nobody bought 1,200 people a webinar nobody bought you know what most people would do they would say this doesn't work I'm never going to do it again but instead y'all did follow up phone calls let's go we going to call these people and find out why they didn't buy and then we're going to close them exactly so not only did did that happen all you know a sales conversation is rooted in what do you want what what are you interested in right now where are you at what's going on for you and when someone says well you know I really want to pay for private school so I need to go find I'm working on this other thing all you got to do is connect the dots logically mhm to the notion that they desire which is putting their kids in a reputable amazing School in a great school district and they do connect people think that their problem and your solution are not connected right so the sales girl has to connect those dots for them and we did that Time After Time After Time and um and honestly the conversations are way easier than people make them but they resist it because they're afraid that they're maybe they're going to cry again like I did when I didn't know what I was doing I let the emotions bubble up but the cool thing about our brain is that that those emotions that you feel well they're in those emotions are in a part of your brain that has no capacity for language which is the limpic brain the subconscious meat that like holds so much of your unconscious Brilliance it it needs to connect to the neocortex The Logical so all that planning and thinking and orchestrating that you do of your offer all youve got to do is connect those things and feel what someone else is Desiring like you you um what is the word I'm looking for like you hone it like you just like harness it toward what they desire most and they feel it they can feel that magnetism desire is like a magnet is what Dennis Whitley says so how can you P like honestly draw them in by just giving them what they want so good it's really easy yeah and I think like if you think about a webinar okay and and the reason we love starting with conversations is because there's so many hurdles to do an online sales event the tech the oh my don't get me started on the slide deck that you you know it's just so much work don't get me started doing that either it it'll take a year sometimes to do that often months it would take I mean it it was it was so challenging and the conversations are just like right there right and the thing about a webinar is people see themselves as a teacher when they're teaching a webinar okay and I want you to just to think about it like a college professor the tone is everyone sit down and listen sit down and listen to my subject and let me get through my content and then you can you know make your decision that's kind of the relationship right but I I would rather people look ATS more like a college tour guide which I know you probably haven't been on any college tours have okay you so you remember the tour because of the guide more than the tour tour itself 100% right the tour is like come here everybody let me show you right and they're able to kind of customize the tour based on who's who's in the tour so let's say someone says I really want to be a football player okay well we got to go we got to make a pit spot to the to the locker room so that he can see who he can become M right they can move on their feet and they bring dead things to life so they take a locker room and they bring it to Life by painting a vision of you being the star quarterback of the national championship and when you kind of separate those identities you're like okay I'm not going to be a teacher on this webinar I'm actually going to get on the field on the path with them and guide them and show them what's possible for them that is what you can do in a conversation if you can kind of marry those two in a Sales Event that's a game changer but you got to like the and the thing about a tour guide is they are a representation of who you can become and they were there not that long ago you know like a teacher they not all the time but they're they've been there for 20 years and they're actually not a representation of who you want to be they're they're like I don't want to be a teacher that's why I'm in school because I want to be a doctor so you really have to kind of and that's this $2 million identity step into this identity if I'm going to guide people and show them a vision of what's possible for them and that is an identity of a sales girl through and through and so good you develop that skill through convers all day so good yeah and do you find do y all find it as fascinating as I find it that you develop those skills through conversations through sales conversations Day sales conversations but people who would like to get better at a thing in general but in sales at sales in particular they seem to resist most the only thing that can give them the transformation which is having the sales conversation that's fascinating and you know Mar I've heard you call it a sales presentation you meaners ation like you're like I gave a presentation every it's 100% a conversation it's a conversation but people hear presentation and they think that you're standing up doing what you're doing up here and I know what you meant I knew that you were sitting at a table presenting an offer but it was through a conversation I've had so many one onone conversations with people in s I've sold millions of dollars oh yeah in sales had millions of dollars in sales with one-on-one conversations with individuals and people think the art of a conversation is dead you don't need it it can be automated sell in your sleep and we say you cannot sell in your sleep until you can sell it when you're awake well oo another bar that part are you you should be a composer I think we're going to you're going to become you're become the sales girl composer you know so whatever it takes to get the me message out exactly so so good so so what would you say to women who believe well I could never sell because I'm too busy as a mom or I could never sell because I don't know I'm I'm maybe I'm a pastor's wiper I could never sell because and then they have whatever so talk to those women I mean you can't afford not to sell you can't afford it is a skill that will cost you so much because everything is easier when you know how to sell and our definition of selling is guiding people into action just picturing a mother who doesn't know how to sell to their child is so frustrated so D I was hoping you were going to say that what what you just said oh about a mom who can't if you can't sell you can't persuade your children to do the things that are in their own best interest you know sales is so cool because it's it's mul it's like a diamond like it's multi multifaceted and part of it is like Showmanship and like really bringing the things to life and playing big and and becoming kind of like an actor or an actress of the belief you're trying to yeah you're demonstrating it you're not just declaring I remember my first child being you know kids do dangerous things and you just don't want them to die today like come on like let's Thrive baby and my my little lucy was two years old and she would just stand up in the bathtub slippery old bathtub and I'm like okay she's not going to understand what I'm saying if I just tell her so I got to seller her you know when you sit you're safe when you sit you're safe so I'm like how can I make this positive the logical thing that's sitting the emotional thing that's safe and make it fun and bring it to life and it's so little but it's because of the software and I don't want someone to hear that and be like well duh because it's in the moment that you need it you can't plan for when you need to have a hard conversation you know your child's on on the bench they're down on thems because they got a bad grade or they think that they're honestly crazy and stupid because they're dyslexic right right you got it you can sell them on who they can become and it's just devastating to think and and of course Parenthood is like a critical Mission um but it's sad for business too because like Macy said it is the receipts that you have not just knowledge but wisdom which is applied knowledge I can actually do this with my hands and and show people that things that are possible um so to not be able to do that like skills are wisdom as you have taught so many times and you just can't afford not to so good so good so I know that there are hundreds potentially thousands potentially tens of thousands of people who watch this video and they will like they will be thinking to themselves I want to learn what they know so how can the people who are watching this video find out more about how to become a sales girl and how to learn how to develop these sales sales skills and how to learn how to have these selling conversations so that they may not ever have a $1.2 million hour or a $1.2 million day but maybe they could make $1.2 million in a year or three years so how can they find out more where do where do they need to go to learn more from the two of you the dynamic duo of sales I well first of all I just want to just place a seed and a vision in a woman's mind and let you know that there's been so many circumstances where I know you said phone calls we actually do a lot of voice memos in in on Instagram DMS really the the amount of time that's actually how we did our follow-ups with Instagram DMS with voice memos get this so we everything would be zapier or you know zaed onto a spreadsheet and mayay and I on the day after a webinar would say hey in the morning I'll start at the top you start at the bottom we'll meet you in the middle and all these followups it was her and I doing it so many people are quick to Del the yeah and and what do they Outsource and yeah yeah the amount of times that I have walked to the playground in my neighborhood with my child on my hip voice memoing handling an objection at the same time played with him on the playground and walked back to my house to see a sale come through from that D I can't tell you how many times that has happened countless times so when you say you're voice memoing DMS in Instagram you're doing that one person at a time one account at a time not some automated bot thing the tone is more important than anything that's why you have to use a voice memo and you have to use your tone and you have to be warm and curious and enthusiastic that speeds it up you think an automation speeds it up no no no no your tone and your warmth is what speeds it up amen so I just want to plant that Seed where you're like they might not have a $ 1.2 million I'm like they're going to have it way quicker than they think if they can get this down pad and you do that on our challenge it's called the sell your offer Challenge and we'll put all the links in the description also persuade for good that book is a really great place to start it's 10 myths that you might be believing that's keeping you from persuading for good and so those those myths are these mental blocks people talk about like I have a mindset block well they're just false beliefs that's what the mindset block is and so this book is going to kind of lay out what those myths are and also get rid of them so that you can keep moving forward to being closer to that person that can sell on autop pilot truthfully wow so good so so people who want to learn from you all need to come to the sell the sell your offer challenge your offer challenge but honestly reading persuade for good first read persuade for good first read persuade for good first that book is phenomenal yeah get the get the book and then join the challenge and read the book before the challenge and after this five day I mean people are making like I think there was a girl that made like a $50,000 sale from The Challenge I mean the challenge alone will rearrange your brain so much that you I mean who knows what could happen on that challenge alone plus the book my gosh Game Changer wow well I know there are a lot of people right now watching who are going to love your challenge every time I have a conversation with y'all I'm just I'm blown away that y'all can be that young and know that much about sales but y'all had the y'all had enough sales conversations to develop the skills yeah thousands truly right thousands exactly and um and I don't know did have you ever done anything other than selling I was in children's ministry and uh but you know what's so interesting like as a staff member on a a staff member I was in charge of and when I look back at that role I'm like if I knew how to sell I would have stayed there because I would because it's so many volunteers which is just people you know and sales is and it's people you know saying what's not working what you should change and I'm like man those are those are just objections like all I had to do is handle the objection and get them on board and I could have been fueled by those conversations rather than disheartened by them so I wish when I look back I'm like man Ministry really needs to train these people on how to sell and handle people because because we're not in the any business but the people business Tru you know it's really it's really fascinating to me because I think about the fact that y'all came into my coaching program and it was well when you first came in you did 350,000 and then you upgraded to the million-dollar coaching program and I don't remember when but at some point like y'all said okay man I think we want to buy the coaching program that your coach sells also and so you join Russell brunson's Inner Circle and like the very first event y'all came to y'all met somebody and you did like a $125,000 sale that's like yeah you're talking I Annie okay yeah so you know what and this kind of goes back to that impact conversation because we were doing those sales just imagine me and Cat okay doing our voice memos doing our voice memos just grinding grinding grinding thinking our thoughts were we want a 100 students per quarter that's what like what our mission was 100 students so me and Cat you have to talk to more than 100 people to get 100 sales okay so we are grinding talking to these people and then when we shifted to thinking about money we started to think met you morea more creatively we're like okay what are new ways started here all these new ways to make different offers over $100,000 offer what well when we met when we met Annie Grace she help she certifies coaches to help them coach other people in their alcohol control and the thing about a certification just because you're certified in something doesn't mean you can sell to be able to use your certification and of course and's like I want my coaches to do their thing with their certification can you train my coach es and we said oh my gosh there's nothing more than we would love so they all came for 3 days but here's what's so cool it was $125,000 sale with one conversation how many conversations one one conversation $125,000 and not only did we train her coaches but this training is going to be for all of her coaches for years to come so the amount of impact that that one conversation made we made more money than we had in any other offer at the time that is so much more impactful than what we thought was impact and now we're helping coaches actually help people manage their alcohol and like be the mom who can look at their kid in the eye and read their a book T you know going to bed the dad who is actually excited to connect with his daughter when she comes home from school because he didn't have a beer like that is impact that's huge good and that is when I was like oh my goodness we think we are being selfish by not thinking about money by thinking how we want to we want to do 100 students per quarter because of how what we can show how good we are now it's like no no this isn't about us let's think about how much money can we make because there's really only a couple ways to make that much money so let's find the best way so that we can make the best thing impact so good so good it's been y'all if like I could sit here and talk to y'all for the rest of the day so um sell sell your offer challenge sell your offer challenge you think I'd be easier for me to remember make more offer challenge sell your offer sell your offer challenge like you some of you may be thinking I don't have an offer you do have an offer or you have a transformation that you can offer you just haven't turned that transformation into an offer yet my recommendation to you would be to get enrolled any lady out there who'd like to make more money maybe to put your children in private school maybe to pay for a better vacation for your family maybe to just show your daughters that it can be done that's right amen sign up for the sell your offer challenge with Macy and Cat and get their book persuade for good you will be glad you did I promise I read their book persuade for good and I thought it was absolutely phenomenal you're are going to learn something it's going you're going to learn an applicable real everyday skill that will take your life to another level get register today for the sell your offer challenge you will be glad you did always good to talk to y'all but when y'all bring this kind of heat it's another level we going have to hey crank up the air conditioning y'all they just they just overheated the building thank you myin you know we love you and we're so thankful for you thank you thank you this was a great conversation um thank you for what you do for women thank you for what you do in the marketplace and for being such a great example for women and for young people and for salese y'all like y'all are a triple threat that don't have to be our next interview the triple threat of the sales girls all right it's been great having the sales girls on this video appreciate y'all watching in the meantime in between time we'll see you on the next video Stay Blessed by the best thanks for watching