I'm going to give you a full stepbystep seller amp tutorial. I'll take you from a beginner to an expert and show you what it does, how to set it up, and I'll walk you through a realtime example of doing deal analysis so you can start sourcing smarter. First things first, let's get you set up and dialed in so seller works exactly how you need it to. Now, the key part of this is making sure that you're actually set up correctly because if you get it wrong, every calculation, all the deal analysis is going to be incorrect. And the last thing we want you doing is not making profit on your deals that you're buying. So let's jump in and get it set up correctly. Okay. So when you install Seller Amp, obviously you're going to come in and you're going to load any Amazon web page to start with. And you're going to see something like this. And I've already filled out some details, so don't worry about it. Really fundamentally what you're going to do is come down and click on the settings icon down the bottom here. And we've already got some pre-installed settings. But what you're going to need to do is come down first of all, choose your home marketplace. So obviously where you sell for me.com. Then you want to put in your shipping cost per pound which I really recommend. You can do anything. Speak to your warehouse. They're going to let you know or itself genate like a dollar. It will kind of be useful per pound. I'd really recommend doing Amazon optimized splits because it's probably going to be the best for most sellers. And there are other options but that's probably going to be the best one. Um I don't put any other fees in and we always sell it to FBA and obviously if you're doing EN you can do that as well. Now, the next one you might be looking at is VT, and that's only applicable for people in the EU. And if you're not sure, always leave it as to not applicable or not registered because generally that's what you're going to be. You're only going to need to edit it if you are actually that registered. And then really coming down here, top ones I like to put in is like top 2% BSR, $2 profit, and 25% ROI. So, it just helps change the colors as you're doing deal analysis. And then finally, prep fees. Speak to your warehouse. They're going to let you know. For us, it's about $1.50, so you can put it in there as well. and then any other fees you want to do. You can see all the settings we've got there and what's going on. Very nice and simple. The final bit you might want to do is click here, create a new profile. And what we're fundamentally going to do, you might call it like Tom, for example, and I'll click okay. And then what I'm going to do is turn it to active. Now, the next one you probably want to do is jump over to SAS panels. This is quite useful. You can turn on all the different settings or like turn on the panels. So, it's worth just playing around, figuring out what you want. But specifically, the one that you really want to look at is what's known as Google Sheets. This is basically when you found a deal that you like, you're going to want to click a button. So, it basically takes that information from that deal and then exports it to a Google sheet for you. So, getting that set up is going to be really important. What you're going to click here is just click on configure. And I've already got some sheets set up, but you can just literally connect to a new create a new sheet or connect an existing sheet. Now, I'll try to choose one we've got here. So, I'll lally say like edit. and you can see what happens. So you can give it a name for example, you can put in your Google sheet ID, choose the tab that you want. Now when we scroll down, you're going to get what's known as field mappings. And this is really important because this basically says when you click that export button, what is it going to look like? What is the order of the data being output? So you can basically see here kind of like all the different names. So you can click on them and choose what is the information you want. If you were me, I would just set them up. I've got them export date, product name, as category, cost price, sale price, source URL. We have some blank ones because we do some stuff internally. Then we do ROI, break even, sales rank, prep fee, inbound fee, EM barcode I like to know as well. And then Amazon URL, and then the profit. Really, really simple. And then what you should do is click test and write headers. What that will do is basically write the headings to the Google sheet. So you've got a nice heading there. And then every time you now click the export button on seller AMP, it's now going to write to a new line onto that sheet. Really, really helpful. And that's pretty much it. You're all set up, ready to go. Now, I did mention just a minute ago when you click the export button, what do I specifically mean? Well, right here, you can see Google Sheets under this tab. And it's got the names of my staff. And when they click that button, so for example, if I click that button right now, it will spin and then show me a tick, which basically means that product has now been exported to that Google sheet. And specifically the information which I'll go through in more detail is all the buy and the sell cost price and the sell price right here is going to be export to that sheet. So that means that when I make the purchase I've already recorded all that information which is super helpful. I love seller. It's an amazing tool. That's why I want to give you 50% off seller for your first month. Now down in the description you're going to find a link that you've got to use and a code to put in. If you use both of them together you're going to get 50% off your first month whilst using seller app. So check in the description, click the link, enter the code, and get that 50% off your first nuts. Okay, so we've now talked through the settings of seller amp. But now let's go through and show you what everything does. Okay, so let's come back to this product right here, the one we were looking before. So really, really simplistically, whenever you load up the product, you're going to see this kind of like window pop up. Now, it might be different for you. So why? Because down the bottom right here, you can change the location. For example, flick it over. You can move it over this side. You can have it kind of like hiding in the window which is fine or you can kind of have it floating on the right hand side. So really really useful. Now for me I like to have it on that side. It works really well but again the U doesn't really matter. Whatever makes you happy. Now really simplistically up the top here you've got information that comes in with the product. So you can jump to quick info. You can she say set alerts. You can jump to different areas of the tab or of the actual application really quickly. Which means maybe you want to go to Google Sheets. So you can click on that and you can jump to it. It's going to be really helpful. Now at the top you'll have this kind of like window which tells you about the product. So it basically shows you a little image. It shows you the name of the product and it shows you the reviews which again is all coming from the website as you can see here. Number of reviews five star and the number of actual reviews here. So star rating and the review count. You got the AS and you can click copy and you got the UPC you can click copy as well. Now also as well you can see some information about the dimensions which is helpful. You can also see description information. You can also link to the open the Amazon product page and also you can search it on Google which can be really helpful. So voila you can search and then also as well you can open it in SAS web app which I really like. It's a dedicated web page just for doing this analysis. So it's basically the entire application on a web page which is great. Now on top of that you now get this quick info and this is generally the area you spend most of your time doing some quick analysis. So you have what's known as up here, eligibility sale and alerts. And this is basically when you're logged into your Amazon seller central account, it's going to tell you if you're eligible to sell this product. So for example, right now I can sell this Maybelline product. I'm eligible to sell that. But if we jump over to this product right here, you can see it says no, I'm not eligible to sell. Also, coming back, we've got nine alerts. You can have a look, but you can notice it's green. And so when I hover over it, it's green, but it just tells you what all those alerts are. Kind of like FYI. But because it's colored green, it's saying look, they're really not a big problem, so don't worry. But let's show you some examples where you might have some problems. So right here, this is obviously green under yes, great. But it is saying private label. And this is because this product is sold by just one brand, which is generally a red flag or one seller. Now the next one is you got variation. So got to be careful about variation listings. And I have videos on my channel talk about them. This product right here again off the eligible to sell sell is no. It's also a dangerous goods which basically means you can't ship it in unless you're part of the dangerous goods program. So you got to be careful of that. Also as well careful could be private label. This product right here dangerous goods and variations. This product right here obviously are not eligible to sell dangerous goods private possible private label but also sell US which means unknown fulfillment fees. You may see this sometimes on some especially new listings. Basically, it means that Amazon has not shared the fulfillment fee data. So therefore, all the calculations are going to be off. It's quite rare, but just be careful. Now, a final one you might see is this. You got a big H. H is called hazmat. Hazmat is basically anything which is hazardous to ship. And generally, you can't sell it in Amazon or ship it into Amazon FBA because they're hazardous products. For example, this is a lead acid battery. Got to be careful. If you want to buy and resell it and you see a housemap, that's going to be a big red flag. You're probably not going to be able to sell it on Amazon. Uh, this one also has got an S size. It's huge. You probably look at the thing. It's absolutely massive. You wouldn't want to be shipping this to your house or to the prep center and then obviously to Amazon and then to the customer. That's going to cost you a fortune. So, just be aware. Okay. So, let's come back to the product we're analyzing. So, right now you got this elderated sale. You got the alerts. You got the BSR which is called bestseller rank. Now, in the past, everyone used to talk about this. It was great. It was the way we used to analyze products and specifically sales. There are three things you care about when you're analyzing deals. How much money am I going to make? How much ROI or margin will I get, which is return on investment? And then the final one, how well does it actually sell? If it doesn't sell, you're not going to make that money. So, specifically in the past, everyone used to talk about rank, which is the number here, like BSR, top 1%. But really nowadays, we just don't really bother. We really just look at estimated sales, which is a lot more helpful. So, you can see right here, this is saying 300 sales per month. And that's basically getting it from here. It gives you a really good idea of what to look at when you're reviewing your products. And again, we need profit, we need ROI or margin, and we need sales. So, the three things we're always looking at when we do analysis, and that's a number that we're looking for. Now, we also have this max cost number, which I'll come back to in a minute, but is really, really helpful and it's going to be so useful. Now, when we come down, we have cost price and sell price. So, really simply, this is the price I'm buying at. So, if I'm finding it on Walmart, for example, how much do I buy it for? Well, that's going to be $5 and I can sell it, which is 13.96, which is usually the price showing right here. Obviously, if you want to, you can change it to like to 15 if you want to put the price up. Obviously, sometimes you may want to do that, but you don't have to. Um, and obviously you can change the price here. One really good little tip I will just share with you is it might be the case that you're buying this product for $5, for example, but you might be like, hey, I've got a discount code of 10%. So, what you can do is you can do, you know, minus 10%. Equals. is going to take 10% off that price which is really helpful. So within the calculator it has a kind of calculator itself which is really useful. So you can just put it into the cost price that's just going to speed up your analysis. Now you can do exactly the same thing on the sale price. So if you want to add on or something you can do that as well. So we'll put this back 13 uh 96. There we go. Brilliant. Now what we also get down here is what profit and ROI. So you can see how much money I'm actually making which is great. And then also as well the ROI and they're going to be colorcoded based off the settings uh we put in that settings tab earlier on. So we have the profit and the ROI numbers we're looking for. As you can see this just all goes green. So we're like great looks like a great deal. Now let's just quickly come back to max cost. Max cost is really interesting. Why? Because when you load up a product in time. So you're probably going to see that this product will be when I first load this product up, it goes to zero zero price. The thing is is I might be just looking at any product on Walmart going how much can I buy it for? $5 for example and I can sell it for what $13.96. So what you might think is you have to put in the number five to do the calculation for example. But what I don't actually have to do that what I can do is just leave it at zero and I can just look at this max cost. And the max cost basically tells you if you want to achieve your target profit and ROI and this is the sale price you're looking for then so long as you're buying it at or cheaper than this 497 you are going to achieve your profit and ROI figures. So without even having to calculate anything put anything into seller amp I just by loading the page up I can immediately see what my max cost is and I can know if it's going to be profitable or not which is super helpful. So remember that number right there is going to help you just load it up and to go yeah that's great. Obviously if you need to do calculations like I showed you earlier like 10% off you obviously you want to use the calculator but if it's a straight look at Walmart look at Amazon use the max cost to understand what price does it need to be at or below to purchase to make my target ROI and profit for sale price. So, for example, if I put in 497 here, it goes green. But if I put in $498, that goes red. Why? Because my target profit is $3. You can see that. So, super helpful. Now, also as well down here, we have alerts. And really, when we talk about these nine alerts up here, you can see them down here. So, it basically just gives you all the information, a bit more detail. Most of the time, we don't really need to look at that. I kind of understand what I'm looking at, but you'll kind of understand what's happening there. Now, the next tab that I really love and we use all the time, I jumped here by a lot, is the offers tab. Now, the offers tab is, as you know, on Amazon, when you're selling a product, it's not just you. There might be other sellers selling. And so, the offers tab basically tells you who are all the other sellers. So, for example, right now, if I scroll down and click on this bit here, all the other sellers, what this is going to do is show me all the people selling. And so, you can see here, you've got like Everyday Seller, Hazel Beauty, Confectionary Deals. And if I hover over these right now, Hazel Beauty, everyday sellers, confectionary deals, which is great. So basically, it just shows me this information a little bit cleaner. But then not only that, it shows me if they're an FBA seller or an Amazon seller or maybe an FBM seller, for example. It also shows me the stock, what price, and if I were to sell at their price, so 1381, what profit and ROI would I generate? So it helps you to understand like depending on the competition, how much money would I make based off my cost price here. Now the reason why I really like this is because specifically I want to know is not only can I sell it, am I going to be profitable when I'm doing my analysis, which is up here in the quick info, I'm also going to be looking at who are my competition. Now if I find competitors that I don't like or looks really competitive, i.e. I've got, you know, 50 sellers all at the same price, I probably say I'm not too interested. But if I'm seeing like just a few sellers, then I might be really interested. So, for example, here we've got Amazon selling. Me generally, I just don't like selling on listings where Amazon is a seller. So, for me, probably I'd say, you know what, I'm probably not going to sell on this product. But out the other ones, we can see right now this guy's got eight stock. He's got 79. He's got 281. And what you can also do is just hover over on the stock. And what you'll see is it says at the top cumulative 368. So, what it's doing is adding up the 8 plus the 79. You see 78 there and it adds on the 281. So you can basically just see like what's going on. And sometimes this works really well if you're basically trying to say I'm going to wait for other sellers to sell out. So for example, this guy's got eight units of stock. He's selling at 1381. I know already it's selling at 300 units per month. So this guy will probably sell that stock pretty quickly because eight will sell out really quick in the velocity of the sales. So therefore, I'm probably likely to get this price 1396 rather than 1381 because he'll sell out and I can probably sell at this price, which means I might make my 299 profit rather than 286. That's a guess, but it kind of helps you to do that math. And again, looking at these sellers is really, really useful. Now, when we come down, we've got these charts. Now, one of the big things behind selling on Amazon is the price you see today may not be the price that it has been in the past. For example, this product right now is selling for what? is selling for 1369. And if we have a quick look and what I'll do is this chart, I will actually make it bigger so it's easier for us to see. Now, you might be looking at this straight away and going, "Oh my god, Tom, this is really confusing." And don't worry, I really understand. And there are hundreds of videos out there on Keeper, Amazon Keeper, and I'll share some of them with you obviously on my channel as well. Fundamental level, what are we thinking about here? What you saw earlier on is that the price of this product was $13.96. Now what we need to understand is have this product always been 1396 or has it changed and is 1396 a price which is a historic norm price or is it a really expensive price or is it a really cheap price and why? Because if we're buying it for as we know $5 and we're selling it for 13 we're making like nearly $3 profit. So we might be like cool I'm happy but what happens if this product never normally sells for $13.96. What happens if this product normally sells for guess what? $10. Then all of a sudden, we will not be as profitable as we thought we were. That could be a big problem. So, these charts that I'm about to show you help you understand what this product was, not just today, but over the history of time. That's really important. And I'll kind of go through it lightly right now, but what I'd really recommend is spending some more time to understand how these charts work. Let's jump back and remember, as we know, it's 1396 today. So along here we've got this is the price along this axis and along this here we've got time. So if we go right here you can see if I just hover right there I if I can get it to exactly today but basically it's saying on the Sunday the 22nd of June at 355 the price was 1394. So we can see that price and we look at the pink line which the buy box. If we just follow this line back, it's been about 1370 1350 and then it kind of popped up here 1540 and then 1377 and then we can see like 1539 and you can see like 1349 and then 1329 29 29 1329 and we keep going, keep going, keep going and we can see it's been about 1296. So what are we seeing? We're basically seeing that the price changes and we can see those price changes which is really really important. We can also see on here Amazon's price. You can see that in the orange and also as well FBA which is like lowest FBA seller. And we can also see that sales rank change. So I'm not too worried about that. But I am specifically interested in that buy box price. Now remember also as well when we have this 300 sales per month. You can also see that in this middle chart down here. So you can see monthly sold 300 and it's pretty much 300 all the time. So it's consistently selling 300 all the time. Now the final one we have down the bottom right here is really going to be we're looking at the off account. So remember when we came in we had a look at this we can see right here there are four sellers great. So when we look at this we can see if we hover over here off the count number of sellers four and then we can see how that's changed over time. If you three three three pop down to two 3 three three pop down to two again and pretty much down to two. So really useful. Now again these charts are really useful because they show you what all those data points have been over time. So you can get an understanding of like is today normal, is today abnormal, and what should I really do? So specifically for us, what we do know is that right now this price is about 1396. And we know that in the past, usually it's been probably about 1329, maybe 13. So let's call it 1329 is the number we want to use. Why is this important? Because we might come back up and put our calculator in here, not at today's price, 1396. We might use 1329 for our analysis. So again, that's why we might want to change that product, which is going to be helpful. And again, the charts help you do that. So you can see right here what's going on. And these charts here are just a smaller version of what I showed you and bigger. But again, these charts are really complex and understanding them is something really worth doing. So definitely check out some of the Keeper training videos on my channel. Now again, you can change these and like show me the whole year, show me three months, show me one month. You go down to day or even all times. It really really zoomed out. So really, really helpful. And you can change that. I like it. They have this rank and price information. And the thing I like about this is going to be helpful is when you're doing this analysis, looking at all these charts can actually be really confusing. And you're like, what do I do? Like what price should I choose? Well, what's really useful here is coming down to these ranks and prices, you can say, hey, give me a time period. So currently, 30-day, 90day, 180, all times. It might be like, look, I like to look over 90day for example. And instead of the current buy box price, which is 1396, and you'll see that here, 1396. If I click on 90day, it will show you what the average buy box price has been over that 90-day period, which is 1374. So instead, I might say, actually, I want to use that 1374. What you can do is you can click on it, and you'll notice it's actually just updated. So again, it will change your calculations for you. So again, really kind of like intuitive. You're clicking things, making your life so much easier. So, for me, generally, what I would probably think about is if you're struggling to read this information up here, then maybe use this kind of like buy box information over like 90-day period can be helpful. Or you can do it to the current price. Again, you got buy box, you've got Amazon information, number of sellers, drops, loads of other bits of information like estimated sales, and anything else. So, really, really useful, very helpful. Just going to help simplify the operation. But again, I would strongly recommend learning how to read the graphs. that's going to make you from a beginner to an expert level seller. Then on top of this, we also have here, so this is a basically a repetition of this calculator up here. This is a very simple way of doing it. And then down here, the automatic copies, this gives you the full breakdown of how the profit numbers are calculated. So for example, again, you've got the same cost price and sale price. You can change your storage. You can or fulfillment method from like FBM to FBA. And you can see all this changes down here. You can add in like, oh, I'll have one month storage. Some people like putting it in. I don't personally. We sell pretty quick, so I'll put that to zero. And then what you're going to see is profit. You can basically drop down the profit. It'll give you the sale or a highlight of the profit information. You can see the ROI. And then you can also see the max cost. But then this is the big one that I like to understand. You can actually see all the fee information. So it shows you all the costs that you're going to have to pay to buy this product for $4.98 and sell it for 1374. So all the fees. So you can see here like referral fee, FBA fee, paid to Amazon. You can also see if we've got like inbound shipping fees, all of them in there. Very very useful. And all the other information we've got. Now coming down, you can actually if you want, so you're making this money. So you can see how much profit you can generate. If you want, you can put, oh, I want to buy a,000 units. How much money am I going to make? and it will show you how much money. Never use it because I'm really interested that if one product's going to be profitable or one unit is going to be profitable, then lots of units will be. But that's kind of like a vanity metric for me. But if you like it, you can use it. Now coming down, we've got the Google Sheets. And again, we talked about that very earlier on the setup. Once you have a product that you like and you want to export it or save a copy of it because obviously you're going to go buy it from Walmart, for example, you want to click that Google sheet button and it will export to the Google sheet, which is going to be super helpful. Then if you want, you can add notes. a good use case for some of these notes. So, we can click add note for example, you know, I can type something in, you know, I can add notes, save it. It might be like discount code or like don't buy this product or even if you're like using it for something else, it can be really helpful to save notes and it will save to that as which is super helpful. Then on top of that, you can see lookup details. So, you can see here every time you've loaded this product, it will show up right here. And when you save a URL, so say for example, ww.wallmart.com/prouct Walmart.com/prouct1 I can literally save that when I click export it will actually save that URL along with the Amazon data to my Google sheet which is great and then also as well what I can do is when I click save when I come back to the product and let's just for example right now let's refresh what you are going to notice wait for this to load is it will actually save that URL so the really useful kind of feature here see there there is what we can do is save all our suppliers to sell a ramp and every time we visit that page again we can just click on them load them up going to be super super helpful you can see load more find more products and then also as well we have discounts so like I showed you before when you come into cost price you might put like 10 might be $10 or $5 for example and we have a 10% discount code minus 10% for example so voila I'm now going to get 10% off I can do that calculation or I can just use the discount buttons if I want to three for two I could apply a discount and what that's going to is take uh a discount off the price for me. It's going to make it so useful. And then on top of that, we also have seller central. So we have we can add products to seller central. So when you click on that, it will load up seller central. It will load up maybe inventory page or maybe your orders page if you're interested. That's going to be super super helpful for you. Just jumping to where you need to be. Okay. So that's how the calculator works. Obviously we walked through not only the settings but also the step by step the areas you need to look at and I've kind of explained how they've worked. Now the next question you want to ask is actually how do you do an analysis of a product? So what I want to do now is walk you through step by step how I think about doing analysis and what I'm looking at specifically on seller amp to help me understand if this is a product I really want to buy or if it's not. So let's go back to the same product now and I'll walk you through step by step how I analyze a product. Okay. So what we're going to do now is load up this product and I'm basically going to set the price to zero and just do it exactly as we would think about it. So, right now, this product, the moment it loads up, the first things I'm going to be looking at straight away are two things. Number one, I'm just going to get a general fill of the colors. I'll say I want to see green on eligibility to sell. If I can sell the product, great. If I can't, probably I'm going to see if I can get ungated. If I can't, I'm not going to bother. I'll just skip right then. Then I'm going to look at alerts. If I'm not seeing any like red flags, dangerous goods, hazmat, for example, I'm probably going to be okay. And you'll get to know the products that are like dangerous goods and hazmat as you go. Now, the next thing I would look at is max cost because I already know the product I'm buying. So, if I'm getting this from Walmart right now for like $5, for example, and I know that my max cost is $4.94, then I'm going to like that's too expensive. Or if say, for example, if I'm actually it is $5, but I know I can get a 5% discount code for Walmart. So, I'm like, ah, I think that might be good. So, so long as I'm under the man's cost, then I'm going to be like, great, this could be a good deal. Let's have a look. So remember, I can get it for $5, but I can also get a 5% discount. So we'll take off that 5%. So I'm going to do $5 minus 5%. That gives me $4.75. So now I'm going to type it in, and I can see straight away profit and ROI. Looking good. And I will just check like the sale price versus the price here. I always like to check that. Just go, yeah, that's actually the same price. I'm happy. Really, really good. Next thing I'm going to do is come down and have a really quick look at the sellers. I'm very interested to know how much competition is happening with this product. And again, when we're doing that analysis, I want to be like, I don't mind a couple of other people selling against me. That's absolutely fine. If I see, and let's kind of jump back this product right now. You scroll down, I can see one seller on the listing for me, that's a potential warning sign. So, if I see just one seller, I'm going to have a look. I can see it's a guy or someone called Carbon Beauty. They got lots of reviews. So, I'm like, these guys could be private label. I need to be careful. Um, and if I do see that, for example, one seller, I will immediately come down and have a quick look at this graph down here. And specifically, I'll open it up just to make it a bit easier for you. I'm looking at this bottom graph, and I'm looking at that number of sellers. Now, you can see down this bottom graph here, this blue line, which is called off account, over the last 3 months has consistently been one seller. And again, that's a big red flag for me. I want to sell products whereby there are lots of other sellers coming and going because if other sellers are coming and going without problem, it's probably likely that I'm going to be able to come in sell my product to get gone without problem. But if I'm seeing just one seller for the entire time, that probably means if I buy this product, come in and sell try and sell the product, I'll probably have a problem because no one else has been able to do that. And while I think I'm special, I'm really not. So again, this is going to help me understand. So, right now I can see there are other sellers and I'm happy about that. Now, normally, as I said before in the analysis earlier, there's Amazon on the listing. I'm just not really interested in Amazon because Amazon doesn't play fair. We think they should share the buy box. They should rotate it around so all the sellers get a chance to sell. Yeah, we'd love that, but unfortunately Amazon just doesn't do that. So, I'm like, nope, not intricate. So, for me, that would be a no because Amazon's not listening. But let's pretend Amazon is not. So, right now we've got this seller right now. They got 871 reviews. They've got a bit of stock. These guys are a bit bigger. They've got 6,000 reviews. And these guys have got 4,000 reviews. So, they're much bigger than me. For example, if you're probably selling right now, you've probably got something like, I don't know, 10, 20, 100 reviews, for example. And so, these guys are going to be quite big. So, I'm probably not going to be winning a lot of the buy box or getting a lot of rotation of sales. What do I mean by winning the buy box, getting sales? Well, think about it this way. This product is selling 300 units per month. And those 300 units are going to be divided across the sellers. Now, you might think, well, look, if there's four sellers, add me in, that's five. 300 divided by five, we should all get a good fair amount of sales. But what we have generally seen is if Amazon's on the listing, they want to take a big chunk of that. I generally say about 60%. Number two, if there are other sellers and they are much bigger than me by way of reviews, they will probably get more of the sales than I will. So therefore, if I'm smaller than them, I probably won't get so many. Now, it might be wrong, but I generally don't want to go and buy a lot of stock only to find out that I'm just not getting many sales of this product and I have to then crash my price to get down. So, what do I think about? It said, well, look, who are my competition? I have like other competitors and how big are they relative to me? Well, they seem pretty big. So, I might think that actually 300 divided by five, you know, you're probably looking like 60 each. Well, I might say, well, actually, if I was going to buy this, I might think about maybe getting like 20 or 30. Why? Because I think they're going to get more sales than I will, but I can still get some sales. That's good. And again, I don't want to put all my eggs in one basket. Again, maybe 20 or 30 units, and we can already see it's profitable, so I'll be like, looks pretty good. But again, I'm going to be looking at the number of sellers. I'm going looking at their stock and say, is there anything to worry about? So, this is a pretty fast selling product and I can see there's 368 units on the listing right now within contention of the buy box and the buy box is remember 1394. Amazon's above it and I'm going to rule it out because normally I wouldn't sell against Amazon. But what I'm going to say is like potentially we might buy this product, but I probably wouldn't go too crazy because obviously the other sellers are bigger. But there's not too much stock on the listing which I really like. And again, we were looking at the buy box. What I did earlier on that analysis looking at the price I can see it's pretty flat. you know, it has gone down to like 13 and it's been about 1383 and now about 1394. So, today's a little bit high, but not too high. So, I just want to make sure like I'd always look at what's the lowest price. So, you can see here 13 that's been right there. Or if I come back to this, go hover the buy box. It'll basically show you the minimum 1278. And I like that little trick. So, what I might do is come back up and I'm just going to have a quick look 1278. And I'd be like, well, if it did go down to the lowest it's ever been over the last 90 days, what would I be making? I'd still be making $221. Well, which is fine. Why? Because what I'm trying not to do is lose money. If I can make money even in the worst time, the worst is 1278. I'm still going to be making money. So, I like that. That's pretty good. Now, I'll see when I come down. And pretty much for me, I then get the supplier URL. I'll drop it into here and I'll click save. And then I'll finally just click export. That's it. And that was going to be my analysis process when I'm analyzing these deals, looking through seller AMP, using that to help me understand whether this is a deal that I want to buy or not. Okay, so I've shown you how to use Seller Amp, which is an incredibly useful tool, and we still use it every single day in my Amazon business. If you don't apply it correctly, you're going to struggle to analyze profitable products. But the one thing you need to understand is actually how to find them. That is why I want to share with you 11 proven techniques I've personally used to source profitable products for my online arbitrage business. Check out the video around here and learn each one step by step. Now, if you found this video helpful, make sure you give it a big thumbs up and don't forget to hit the subscribe button so you don't miss future videos. Thanks for watching and I'll catch you in the next