The meeting centered around the announcement of the acquisition of Consulting.com, plans for its future direction, and the delivery of exclusive value to past and current clients.
Additional topics included a major client advisory event at Coworth Park, community feedback, and plans for further business ventures and a forthcoming limited-run book.
Key decisions included integrating the advisory firm offer under the Consulting.com brand and increasing program prices based on client feedback.
Several testimonials highlighted the high perceived value and transformational experiences clients gained from the advisory programs and live events.
Action Items
No explicit due dates or owners were mentioned in the transcript, so action items are generalized:
Announce and facilitate free access for previous product customers to Consulting Accelerator and Uplevel Consulting programs.
Release further information and open a waitlist for Alex's upcoming book.
Prepare and distribute event recordings to attendees in the coming weeks.
Continue to gather and publicize client testimonials and outcomes to support future pricing and positioning decisions.
Acquisition and Strategic Direction for Consulting.com
Consulting.com was acquired, including all IP and domain, for an amount between $1 million and $10 million.
The new owner highlighted the company’s legacy ($75–80M in historical revenue) and intentions to revive the brand rather than simply liquidate assets.
All prior customers of associated programs (e.g., Monetize, Apex) will receive free access to premium Consulting.com content (Consulting Accelerator and Uplevel Consulting).
The advisory firm’s B2B offering will be rebranded and operated under Consulting.com, targeting info businesses globally.
Client Event at Coworth Park (AFL Event)
A 3-day, fully-immersive event for approximately 80 clients was held, focused on sharing operational insights and networking.
The event included presentations, deep dives into business strategy (e.g., achieving 8-figure profitable events), and social activities (e.g., black tie dinner, clay pigeon shooting).
Executive team emphasized transparency, sharing step-by-step breakdowns of successful launches and answering all client questions, at times off-record for sensitive content.
Event provided a unique environment for high-caliber networking and knowledge-sharing, with testimonials emphasizing the unmatched value and authenticity versus other industry events.
Community Building, Product Philosophy, and Industry Positioning
A focus on elevating the info product and digital education space, positioning it as a respected alternative to traditional education.
Management is committed to transparency, ongoing product improvements, and continued customer value—even for customers from many years ago.
Price increases for advisory offerings will be implemented, as repeated client feedback suggests programs are undervalued for the results delivered.
Plans discussed for further ventures, including launching physical locations for eyewear business and exploring passion projects (e.g., a private club, possible stake in a football club).
Book Release – Alex's New Book
Announcement of a limited-edition book, planned for release in September or October, containing exclusive photos and diary passages reflecting three years of business and personal life.
The book will be a collector’s item and details will be shared as the waitlist and pre-orders open.
Client Testimonials and Event Feedback
Multiple clients attested to the transformative impact of both online and in-person advisory offerings, citing deep access, lack of ego, and actionable guidance as major differentiators.
Positive feedback noted on the community’s supportive culture and willingness of leadership to answer any business question directly.
Decisions
Integrate advisory firm under Consulting.com brand — Chosen for strategic expansion and leveraging the legacy and reach of the acquired company.
Raise program prices — Direct response to consistent client feedback indicating current offerings are undervalued for the results and access provided.
Open Questions / Follow-Ups
Further information and timing for Alex’s book release and how to join the waitlist.
Details and process for clients to access the newly unlocked Consulting.com programs.
Ongoing plans and updates for potential new ventures (e.g., private club, football club investment, physical store in 2026).
Confirmation of when event recordings will be available to attendees.