DM Sorcery System Overview and Workflow

Apr 10, 2025

Lecture Notes: DM Sorcery System

Overview

  • Invented by: Creator of "DM Sorcery."
  • Achievements: Booked over 5,000 appointments in 3 years.
    • 70% show rate
    • 20% conversion rate
    • 600-700 high-ticket clients
    • Revenue: $5-$6 million

System Introduction

  • Objective: Walkthrough of the DM Sorcery system for personal implementation.
  • Approach:
    • Focus: Not a quick fix; provides a structured system.

Platform Selection

  • Platforms: LinkedIn, Facebook, Instagram, Twitter, or any platform allowing cold DMs.
  • Niche: Choose platforms where your niche can be contacted.

Workflow Structure

Step 1: Connection

  • Actions:
    • Send friend or connection requests.
    • Follow on social media.
  • Goal: Establish permission to message.

Step 2: Trojan Horse Soft Pitch

  • Method: Use voice note or video (avoid text).
  • Message Example:
    • Politely ask for permission to pitch.
    • Example permission message format: "Hey [Name], thanks for connecting. I know you receive pitches frequently, but may I have your permission to pitch you something?"
  • Purpose: Gives control to the prospect, breaks typical pitch pattern.

Step 3: Native Video Sales Letter (VSSL)

  • Video Length: Max 1 minute 59 seconds.
  • Content:
    • Transparent introduction.
    • State the offer and social proof.
    • High-level explanation of services.
    • Casual selfie style to maintain authenticity.
  • End with Call to Action: Request permission to send a scheduling link.

Follow-Up Strategy

  • Initial Permission Video: 2 follow-ups to encourage viewing.
  • Post-Pitch Follow-Up:
    • 9 follow-ups if no response.
    • Use gifs, memes, and messages as pattern interrupts.
    • Aim to redirect back to the video.
  • Calendar Link: Sent upon permission.
  • Post-Calendar Link Follow-Up: Additional 9 follow-ups to ensure scheduling.

Multi-Platform Integration

  • Explore contacts on multiple platforms (LinkedIn, email, phone, Facebook).
  • Use multi-platform follow-ups to redirect to respective actions.

Key Metrics

  • Booking Rate: Approximately 10% conversion at certain stages.
  • Revenue Performance: High profitability through systematic follow-ups.

Conclusion

  • Additional Resources: Training and courses available for deeper implementation.
  • Access: Training links provided for detailed understanding.

Final Notes: For those interested in integrating this system into their business, further resources and training are available for a fee.

Full transcript