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International Business Management Assignment Briefing
Jul 12, 2024
Assessment Briefing for BSS 0443 International Business Management
Assignment 1 Details
Type
: 3,000 word written report
Weight
: 40% of unit grade
Due
: End of week 8
Remaining
: 60% in end-of-unit exam
Objective
Task
: Apply understanding of international business market selection and entry modes to a specific company.
Goal
: Recommend a new market and optimal entry mode considering political, legal, cultural risks, etc.
Main Output
: Construct an argument for a specific company to enter a new national market using a particular entry mode.
Elements to Include
:
Economic rewards
Manageable risks
Political, legal, cultural landscapes
Practical matters: currency exchange, supply chains
Domestic market and competition
Required Elements
Formal Report Structure
Company Agreement
: Either propose a company or get assigned one through tutor
Appendices
:
Appendix A
: Process log with template available on Brio
Appendix B
: Reflection using Gibbs or other reflective models
Unit Concepts & Theories to Use
Avoid relying on SWAT, PESTEL, or Porter's 5 Forces
Use specific international business tools and techniques covered in the unit
Relevance of theories and tools will vary based on the argument and company chosen
Examples: Currency exchange risks (transaction, translation, economic risk), political and legal risk assessments (systemic, procedural, distributive, catastrophic)
Information Sources
Mix of academic and credible non-academic sources
Academic Sources
: Strong citations to support theories and models
Non-Academic Sources
: Credible sites for current landscape (e.g., Harvard Business Review, TheConversation.com, World Bank, UN, IMF)
Avoid
: Wikipedia, Investopedia, Businessballs, Dictionary.com
Assessment Timeline
Week 1
: Review assignment brief, unit materials on Brio, start brainstorming
Week 3
: First online session, company proposal submission (template and link on Brio)
Week 5
: Focus on finding information and suitable academic models, informal presentation of recommendations
Week 7
: Final report structure, reflection, and process log preparation
Week 8
: Final submission
Online Assessment Sessions
Week 3
: Understanding the task and initial brainstorming
Week 5
: Research and academic model discussion
Week 7
: Final structure, presentation, reflection
Company Proposal
Submit a proposal by end of week 3
Criteria: Must allow demonstration of research ability and not be too big or too small
Random assignment if no proposal or rejected proposal
Structure Guidance
Focus on constructing a strong argument
Structure should follow the argument, no fixed sections/subsections
Use of Tools like Grammarly, ChatGPT, AI
Plagiarism
: No acceptable level; focus on academic integrity
AI Generated Text
: Not allowed; use AI for brainstorming and research but not for writing assignments
Homework Help Services
: Not allowed
Writing Help Services
: Can use tools like Grammarly but must understand the outcome and keep original drafts
Google Translate & Translation Services
: Not for large parts or entire assignment; understand and keep original drafts
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