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Understanding Idols in Behavioral Science
Mar 13, 2025
Lecture Notes: "What's My Idol?"
Introduction to Behavioral Science Through "What's My Idol?"
Activity Introduction:
"What's My Idol"
is a game played in the first sessions of the class.
Inspired by the work of
St. Thomas Aquinas
, focusing on behavioral aspects rather than religious ones.
Key Concepts
Behavioral Science Insight:
Aquinas identified that people chase certain idols (money, power, pleasure, honor) which often lead to regret.
Behavioral Idols: They beckon falsely; empirical evidence shows chasing idols leads to unmet desires and regret.
The "What's My Idol" Game
Purpose:
Help students identify personal idols by elimination.
Process:
Identify Four Idols:
Money, power, pleasure, honor (prestige/fame).
Elimination Method:
Determine which idol is least significant by eliminating one at a time.
Population Mean:
Eliminating an idol means you have the average level of it.
Game Walkthrough (Example)
Elimination Sequence:
Power:
Reason: Disinterest in exerting control over others; discomfort with power dynamics.
Money:
Reason: Taste and discernment can substitute money; not much that interests with material wealth.
Money provides opportunities, but not primary interest.
Pleasure:
Reason: Self-discipline and low priority on sensual pleasure.
Remaining Idol:
Honor (prestige/fame).
Temptation: Driven by a desire for recognition.
Personal Insight: Acknowledge its influence and manage it.
Personal Reflections
Power Over Others:
Discomfort with hierarchical structures and the passive-aggressive nature of power.
Leadership experience revealed a dislike for being called "boss."
Money as Opportunity:
Money opens avenues but can bring unhappiness.
Culture allows obtaining nearly everything needed for minimal costs.
Behavioral Management
Temptation Management:
Acknowledge the temptation of honor.
Use knowledge to manage personal desires and decisions.
Conclusion: Empowering Students
Understanding Personal Idols:
Helps students avoid errors and feel empowered on their life journey.
Encourages envisioning future pathways in a multi-dimensional manner.
Study Tips
Reflect on personal idols and how they influence behavior.
Practice self-awareness and self-discipline to manage personal desires.
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Full transcript