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Katerina Mallet on Gaming Inclusivity
Oct 18, 2024
Lecture Notes: Katerina Mallet on Gaming Industry and Inclusivity
Introduction
Speaker: Katerina Mallet
Background: Returned to the gaming industry after a break.
Theme: Importance of games in delighting and inspiring players.
Gaming Industry Overview
Larger than music and movie industries combined.
Games offer immersion, play, and player choice.
Games like "The Sims" allow players to explore and influence perceptions.
The Sims
Impact: Over 1 billion hours played in 2021, 560 million franchise copies since 2014.
Features:
Life simulation game reflecting diverse identities.
Includes same-sex relationships and gender-neutral pronouns.
Societal Impact: Influences cultural norms and expectations.
Inclusivity in Gaming
Goal: Authentic representation of diverse identities.
Efforts:
Gender expression options expanded.
Collaboration with experts and diverse teams.
Challenges:
Complexities in global language inclusivity.
Maxis Studio Culture
Values: Create collaboratively, challenge ourselves, champion inclusivity, and be authentic.
Hiring Practices:
43% of new hires are women.
Diverse recruitment panels and inclusive job descriptions.
Remote Work Benefits:
Increases geographic diversity and inclusivity.
Allows hiring from a broader pool of talent.
Inclusivity and Team Dynamics
Listening tours to understand team needs and preferences.
Examples of inclusive collaboration:
Diverse educational backgrounds for expansion packs.
ERGs and external consultants for cultural authenticity.
Community Engagement
Open communication with the player community.
Feedback loops for features like customizable pronouns.
Striving for a positive, safe community environment.
Remote Work Transformation
Pandemic’s effect on work dynamics.
Emphasis on empathy, family, and blending work and home life.
Use of digital tools to facilitate communication and engagement.
Future Outlook
Commitment to inclusivity and diverse talent.
Embracing non-traditional skills and experiences.
Growth and innovation goals for "The Sims" franchise.
Conclusion
Katerina expresses pride in working at Maxis.
Encouragement for ongoing conversation and engagement.
Acknowledgement of industry challenges and excitement for future initiatives.
Katerina will be available in the wrap-up room for further discussions.
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Full transcript