HTTP 203: Writing Good Alt Text

Introduction

• Episode focuses on writing effective alt text for images.
• Discussion between DevRel professionals on the challenges and nuances of creating alt text.

Importance of Alt Text

• Alt text provides image context for users who can't view them.
• Not every detail of an image needs to be described in alt text.

Context Matters

• Alt text should be determined based on how the image will be used.
• Examples:
  • If an article is about businesses, alt text could focus on hotel fronts.
  • If about bikes, focus shifts to a city bike customer cycling.

When to Use Empty Alt Text

• Avoid redundancy if the caption already describes the image fully.
• An empty alt attribute is better than no alt attribute as it indicates consideration.

Emotional Content

• Emotion in images can guide alt text creation.
• Example: Jake Archibald hiding behind a plant could convey silliness.
• Consult accessibility experts for guidance.

Judging Images for Alt Text

• Some images may not require alt text if they lack emotional or significant context.
• Consider what the image conveys beyond a standard headshot or portrait.
  • E.g., cool sunglasses, a silly hat, or an unusual expression might deserve alt.

Sensitive Contexts

• Consider the context such as race, speaker's personal experience, or diversity in alt text.
• Consult with the speaker on how to frame sensitive contexts in alt text.

Inclusivity and Representation

• Acknowledge industry trends like including pronouns in profiles.
• Visual presentation might matter depending on talk context.

Conclusion

• Alt text should be contextually relevant and emotionally descriptive when necessary.
• Encourage consistent writing of alt text to enhance accessibility.

Final Note

• Emphasize the importance of alt text for accessibility and context.