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Andrade's Doodling Study Summary

Aug 27, 2025

Overview

This lecture covers Andrade's doodling study, exploring the effects of doodling on attention and memory during a boring task.

Introduction to Multitasking and Attention

  • Multitasking involves quickly switching attention between tasks, not doing them simultaneously.
  • Attention means the concentration or mental effort on a specific stimulus.
  • A primary task is what you are supposed to focus on; a concurrent task is done alongside the primary task.

Andrade's Doodling Study Design

  • Andrade defined doodling as drawing unrelated sketches while performing another task.
  • The study hypothesized doodling would increase attention on a boring auditory primary task.
  • The experiment was laboratory-based using independent groups: doodling and control.
  • 40 participants (opportunity sample) were recruited after a previous study to ensure boredom.
  • The control group had lined paper with no instruction to doodle; the doodling group had to shade shapes on paper.

Procedure and Tasks

  • All participants listened to a monotonous 2.5-minute phone call.
  • The monitoring task: recall names of people attending a party (told in advance).
  • The recall task: remember names and places mentioned unexpectedly.
  • Counterbalancing was used to control order effects in recall questioning.
  • The dependent variable was the number of correct answers (names and places), adjusted for errors and false alarms.

Results

  • Doodling group filled in an average of 36.3 shapes; the control group did not doodle.
  • Doodling group recalled a mean of 7.5 names/places; control group recalled 5.8 (29% less).
  • Doodling group showed higher recall of both monitored and incidental information.

Conclusions and Explanations

  • Doodling improved concentration on the primary task.
  • Possible explanations: increased attention/arousal or improved memory processing.
  • Study limitations: lack of data on daydreaming and memory processing details.

Key Terms & Definitions

  • Primary Task — the main activity requiring attention (e.g., listening to a lecture).
  • Attention — mental effort focused on a stimulus.
  • Concurrent Task — a secondary activity done alongside the primary task.
  • Doodling — making irrelevant sketches during another task.
  • Opportunity Sample — participants selected based on availability.
  • Monitoring Task — instructed recall of targeted information during a task.
  • Recall Task — unexpected memory test of incidental information.
  • Counterbalancing — method to control for order effects in experiments.

Action Items / Next Steps

  • Review the definitions and study design for exam preparation.
  • Consider the study's limitations for critical evaluation questions.