How to Make Money on Pinterest

Jun 5, 2024

How to Make Money on Pinterest

Introduction

  • No-nonsense, serious discussion on making money on Pinterest.
  • Acknowledges resistance from established Pinterest users.
  • Simplified approach with three key steps: Research, Creation, Scale.

1. Research

  • Tool: trends.pinterest.com
    • Free tool that shows growth trends, popular topics & keywords.
    • Example: Bohemian bedroom decor, cozy house.
  • Discover Trends:
    • Shows top yearly trends (e.g., Nails, Wallpaper, Fall nails).
    • Importance of identifying sub-niches (e.g., home decor).
    • Focus on popular search volume keywords (e.g., bedroom ideas).
  • Advanced Tool: pin clicks (paid tool)
    • Created by Tony Hill.
    • Provides long-tail keywords for more specific targeting.
    • Example: Exporting keywords for “bedroom ideas for small rooms”.
  • Keyword Segmentation:
    • Segments 283 keywords into general themes.
    • Utilizes Chat GPT for categorizing themes (e.g., aesthetics, styles, colors).
    • Framework for creating boards and pins.

2. Creation

  • Data-Driven Creation:
    • Importance of creating content based on research.
    • Utilizes Chat GPT for generating pin titles & descriptions.
    • Example: “Stylish bedroom ideas with white walls”.
  • Visual Content Creation:
    • Tool: Ideogram.
    • Generates hyper-realistic images based on keywords.
    • Example: Men's bedroom with white walls.
  • Pin Posting Workflow:
    • Upload image, input title & description, publish pin.
    • Option to create multiple pins for better reach.
  • Scaling Content Creation:
    • Capacity to produce hundreds of pins per day.
    • Essential to exhaust the keyword for better results.

3. Scale

  • Scaling Strategy:
    • Use AI and tools to automate and maximize content creation.
    • Example tools: Ideogram, Chat GPT, Pin clicks.
    • Create variants of pins for comprehensive coverage.
  • Enhanced Content Strategy:
    • Creating a visually appealing cover for boards.
    • Ensuring every pin links to the appropriate URL for potential monetization.

Monetization

  • Key Steps:
    • Create a dedicated website or landing page with content related to your pins.
    • Ensure every pin leads back to a website with relevant information and images.
    • Emphasize mobile-friendly content layout (majority of Pinterest traffic is mobile).

Community and Support

  • Importance of engaging with communities like the Maverick Forum for detailed strategies and support.
  • Resources available: Forum discussions, Mega Posts, GPT templates.

Conclusion

  • Emphasizes experimentation and pushing boundaries for success on Pinterest.
  • Encourages interactive learning and community engagement for sharpening skills.