Quiz for:
Building Strong Customer Relationships

Question 1

Goodreads and Hulu are examples of which type of customer relationship?

Question 2

What aspect is critical for a business when deciding on customer relationships?

Question 3

What is an advantage of community building in customer relationships?

Question 4

Which business is known for using dedicated personal assistance and loyalty programs, according to the notes?

Question 5

How does a co-creation relationship benefit companies?

Question 6

What relationship strategy did Ashlyn’s Bike Repair Service implement to encourage customer self-service?

Question 7

What type of relationship often uses special offers to retain customers?

Question 8

How did Ashlyn’s Bike Repair Service cultivate community building?

Question 9

What type of relationship does 'The Running Company' use that involves personal engagement?

Question 10

Why might a business choose multiple types of customer relationships?

Question 11

Which type of relationship involves no direct contact but provides tools for customers to handle themselves?

Question 12

Which relationship type is characterized by regular interactions and emotional connections with customers?

Question 13

What is a key element in nurturing customer relationships discussed in the notes?

Question 14

What is a characteristic of a transactional relationship?

Question 15

What differentiates dedicated personal assistance from personal assistance?