The KDP Coloring Book niche is huge and profitable, but highly competitive.
Profits in this niche can support a comfortable lifestyle.
Paul Marles provides insights on making money in this niche, focusing on market analysis, interior design, and essential keywords.
Market Analysis
Amazon Search Strategy: Use general short-tail keywords (e.g., "coloring book") in the Amazon "all" category for better visibility than specific categories like "books".
Competition: Approximately 80,000 results found for "coloring book" on Amazon indicating high competition.
Profitability Indicators: Books with best sellers ranks like 1, 123, or 45 can be highly profitable.
Niching Down
Long-Tail Keywords: Essential due to high competition. Examples include "adult coloring book for stoners" and "coloring book for adult animals drinking" with significantly fewer results, making them easier to rank for.
Profit Potential: Books with lower search results can still have profitable sales with best sellers ranks of 328 or 38,000.
Creating Interiors
Challenges: Interior creation is the most difficult part.
Solutions: Use online images, or tools like Canva, and free vector software like Gravit Designer.
Outsourcing: Utilize platforms like Fiverr and Upwork to find affordable illustrators.
Collaborations
Consider partnering with graphic designers for royalty-sharing schemes.
Keyword Importance
Keyword Strategy: Keywords are crucial for visibility in title and subtitle.
Research Tools: Use Chrome plugins like Keywords Everywhere and AMZ Suggestion Expander to find and expand on relevant keywords.
Google Search Insights: Keywords with low Amazon search results but high Google searches can be particularly strong.
Keyword Research Techniques
Manual Research: Compile lists by entering keywords into Amazon and noting suggestions.
Commercial Options: Keyword lists are available for purchase, offering a time-saving alternative.
Utilizing High Competition Keywords
Ads Usage: Employ Amazon ads for more competitive keywords.
Manual Niching: Use high competition keywords as starting points to find niche keywords with fewer search results.
Conclusion
The KDP Coloring Book niche offers significant profit potential despite its challenges.
Hard work and strategic planning in keyword research and interior creation are key to success.
Stay informed and act quickly on new opportunities for optimal benefits.