Luxury Watch Trends 2025

Aug 14, 2025

Overview

This review highlights the top 11 luxury watches gaining traction and value in 2025, emphasizing models with collector appeal, rising demand, and investment potential.

Orus Diver 65 60th Anniversary Edition

  • Limited edition at $2,600, highly noticed among collectors.
  • 40mm stainless steel diver with 1960s-inspired design and domed sapphire crystal.
  • Powered by caliber 7331 automatic movement with 41-hour power reserve.
  • Includes both steel bracelet and leather strap for versatility.

Grand Seiko Elegance Collection

  • Listed at $5,400 but selling above $6,000 due to demand.
  • Features an ivory dial, domed sapphire crystal, and Zaratu polished lugs.
  • 39.5mm case with blue GMT hand and brown crocodile strap.
  • Focused on craftsmanship over hype, steady value increase.

Tudor Black Bay 58GMT

  • Priced at $5,561, often exceeding $7,000 on the secondary market.
  • 39mm case with red/black "Coke" bezel and vintage-inspired design.
  • Equipped with iconic snowflake hands and tool-free adjustable bracelet.
  • Heritage focus with modern upgrades.

Tudor Pelagos FXD Chrono Yellow

  • $5,600 matte carbon composite case, 43mm and lightweight.
  • Stealth closed case back and bold legible dial.
  • Black and yellow strap for sporty look, designed for performance and durability.

Omega Speedmaster Professional Moonwatch

  • $7,300 entry into horological history; increasing demand limits retail availability.
  • 42mm steel case, step dial, Hesalite crystal, iconic dot-over-90 bezel.
  • Powered by manual-wind caliber 3861; NASA heritage.

Tag Heuer Monaco Chronograph by Golf

  • $8,200 special edition prized by motorsport collectors.
  • Polished 39mm square steel case, deep blue sunray dial with golf stripes.
  • Perforated blue leather strap inspired by vintage driving gloves.
  • Collectible status due to motorsport legacy and scarcity.

Omega Speedmaster Silver Snoopy Award 50th Anniversary

  • $11,200 retail, trading above $15,000 on secondary market.
  • Blue nylon strap, silver dial, blue PVD hands, Snoopy on dial.
  • Animated case back with moving Snoopy module; high collector demand.

Rolex GMT Master 2 “Pepsi”

  • $13,495 for a neo-vintage classic with rising demand.
  • Red and blue bezel, 40mm case, creamy tritium lume.
  • Worn on Oyster bracelet; known for heritage and daily wearability.

H. Moser & Cie Pioneer Spiced Aqua

  • $17,638 for sport-elegant watch with robust 42.8mm steel case.
  • Sunray blue dial, luminous hands, open case-back with 72-hour power reserve.
  • Water resistant to 120m, fitted with white rubber strap.

Vacheron Constantin 222

  • $33,300 modern reissue of the 1970s legend.
  • Subtle fluted bezel, integrated bracelet, matte blue dial with lime green lume.
  • Maltese cross at 5:00, exclusive grail status, rising value among collectors.

Audemars Piguet Royal Oak Jumbo

  • $37,900, trading for nearly double in secondary market.
  • 39mm case, signature brushed finish, blue “Petite Tapisserie” dial, white gold markers.
  • Bracelet features seamless integrated links; new ultra-slim caliber 7121.

Market Trends and Recommendations

  • Most watches highlighted are appreciating in value and have limited availability.
  • Rising demand and thinning stock suggest urgency for buyers and collectors.
  • Models featured exemplify investment potential and enduring design appeal.