You don't stop there after the logistics business that you manage starts to grow Sudono Salim expands into other businesses in the field of soap production and products needed by the army for those who have just joined don't forget to like subscribe and Turn on notifications to get information about financial business and a successful mindset [Music] hello hello business shakers back again with me ikhvan Do you like eating Indomie instant noodles that are cheap and delicious or do you often listen to the voice of this Legend Indomie Seleraku or have you ever passed by smelling fried chicken at KFC then When you stop by at the minimarket you see various brands such as Supermi Indomilk Popmie qtela Citos Chitato and laz well all of that turns out to belong to a food product business entrepreneur in Indonesia who else if not the Salim group it can be said that almost all Indonesians have tasted food products made by Indofood to Bogasari Salim group business is so octopus, right? Not only is it the ruler of the food business but it also expands into the banking business Salim Group was once the controlling shareholder of Bank BCA which is the largest private sector in Indonesia as an octopus business conglomerate Salim group business is spread across almost all sectors starting from automotive retail toll roads property telecommunications plantations and so on the Salim group business empire began with trade run by Sudono Salim his first business was buying and selling cloves Sudono Salim used to be a teacher in a tofu and cracker factory in Kudus even before arriving in Kudus he had been a homeless man for four days in Surabaya having the passion to be a successful person he was not satisfied with just being a bad person while working he tried to find business inspiration that was possible to run at that time until finally Sudono Salim saw that the clove and tobacco trade was a promising opportunity Sudono Salim got business capital from his father-in-law who was known as one of the famous merchants in Kudus from that capital Sudono Salim was able to follow in his father-in-law's footsteps to become a respected clove dealer in the city of Kudus in just one year he died really the secret is that Sudono Salim was able to collaborate with clove suppliers from Sumatra to Sulawesi seen from the kindergarten Sudono has an agile nature and is able to see business opportunities that make him able to become a famous entrepreneur even though the capital he has is only a gift from his father-in-law he can develop it as best as possible so that the business he manages can immediately skyrocket but of course there is no successful entrepreneur who has never gone bankrupt Sudono Salim had to go through a bitter experience because the clove business he managed went bankrupt through no fault of his own the clove business went bankrupt because of the invasion of the Japanese which made almost all activities of the Indonesian people come to a standstill Yes Sudono Salim has been an entrepreneur since the Logan's colonial era ah it is certain that that era was a difficult era to be an entrepreneur as a result he had to look for other business solutions within three years of the Japanese occupation in 1945 after Japan had given independence to Indonesia Sudono Salim's business intuition was again tested he tried to look for other business opportunities that were able to restore its glory days seeing the Indonesian nation still struggling against the Dutch who wanted to rule again He decided to do business in logistics needs medical needs to weapons for soldiers wow it didn't stop there after the logistics he managed began to develop Sudono Salim expanded into other businesses in the field of soap production and products needed by soldiers especially members of the Indonesian Army Sudono Salim's business instinct was certainly beyond the public's reason layman yes because it is clear that at that time the situation was very chaotic but he was able to see a promising business opportunity until in the 1950s Sudono Salim opened a new business in the banking sector and focused on providing credit loans this business idea also emerged because Sudono Salim read the complaints of people who could not afford to buy goods sold in cash this is what became the forerunner to the formation of Bank Central Asia in 1960 which is now known as BCA after BCA's performance could be said to be established he returned to look for other brilliant business ideas knowing that Indonesian people were too dependent on rice needs Sudono Salim began to develop a wheat flour business well Bogasari branded wheat flour existed as an effort to reduce public consumption of rice products ownership of several companies by all Salim moved him to form a main company named Salim Group Indonesia his old age coupled with the condition of Indonesia which experienced a monetary crisis in 1998 Sudono Salim decided to pass on his business to his son Anthony Salim Anthony had a very big challenge at the beginning when he became the main holder of the Salim Group because after the Indonesian monetary crisis the Salim Group was on the verge of bankruptcy because it had a debt that was not playing around, reaching 55 Trillion Rupiah Ah, it's really crazy, the impact of the monetary crisis is indeed quite powerful Because it can make a giant company go bankrupt, but Hi Anthony Salim as the owner of the Salim Group also inherited his father's business instincts as an effort to pay off the debt, Anthony Salim is willing to sell or release a number of shares in several subsidiaries of the Salim Group such as BCA Indosemen and also Indomobil, this decision has been proven to be able to save the Salim Group and a number of its subsidiaries from the brink of bankruptcy under the leadership of Anthony Salim in managing the Salim group, Indofood and Bogasari have been successfully touted as the largest producers of instant noodles and flour not only in Indonesia but also in the world, it is proven that Indomie has reached Africa, even African people really like to eat Indomie. This is certainly real evidence that the glory days of the Salim Group have returned until now, even the same decision made by his father, Anthony Salim also started to develop SBY in a different sector, now the Salim Group has become one of the giant and most influential companies in Indonesia, hearing the story above, it is true that entrepreneurs have to be crazy first, because the Anthony Salim group can survive even during war crises and monetary crises. If you are interested in becoming a Business people share your opinion in the comments column [Applause] [Music]