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W6 V1 / Post-World War II Period: 1946-1963

Jul 2, 2024

HAS 206 Lecture - Week Six: Post-World War II Period (1946 - 1963)

Overview

  • Time Period: 1946 - November 22, 1963
  • Main Topics: Early Cold War, Early Civil Rights, JFK's Assassination
  • Context: Follows the Great Depression (1929-1945) and WWII

Post-WWII America

Economic Context

  • Depression and War Effects: High unemployment, rationing, limited economic mobility
  • Post-War Demand: Increase in consumerism; people eager to buy after rationing

Consumerism

  • Definition: Spending for material satisfaction, new lifestyles, and less frugality
  • Key Factors:
    • Credit availability (e.g., Diners Club credit card)
    • Toys and accessories (e.g., Barbie and its products)
    • Automobile industry (e.g., General Motors' yearly new car models, tiered brands like Cadillac, Oldsmobile, Chevrolet)

Suburbanization

  • Post-war migration to suburbs
  • Drivers:
    • Availability of new homes (Levitt towns)
    • GI Bill funding for veterans
    • The idea of homeownership as part of the American dream
    • White Flight: Migration of white Americans to suburbs, reducing city tax revenues and changing city demographics

Cultural Shifts

  • Rebellious Youth Culture:
    • Influences from movies (Marlon Brando, James Dean) and music (Elvis Presley)
    • Emergence of motorcycle culture and youthful individualism
  • Television:
    • Became affordable, popular, and democratized entertainment
    • Competed with the movie industry

Early Cold War

Internationalism and Nuclear Monopoly

  • Atomic Monopoly: US aims to keep nuclear technology exclusive
  • International Institutions: Establishment of the United Nations, World Bank, International Monetary Fund
    • UN General Assembly and Security Council
    • Permanent members of the Security Council: USA, UK, France, China, Russia

Preview of Upcoming Topics

  • The Truman Doctrine
  • President Eisenhower's policies

End of Lecture Notes