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W6 V1 / Post-World War II Period: 1946-1963
Jul 2, 2024
HAS 206 Lecture - Week Six: Post-World War II Period (1946 - 1963)
Overview
Time Period: 1946 - November 22, 1963
Main Topics: Early Cold War, Early Civil Rights, JFK's Assassination
Context: Follows the Great Depression (1929-1945) and WWII
Post-WWII America
Economic Context
Depression and War Effects
: High unemployment, rationing, limited economic mobility
Post-War Demand
: Increase in consumerism; people eager to buy after rationing
Consumerism
Definition
: Spending for material satisfaction, new lifestyles, and less frugality
Key Factors
:
Credit availability (e.g., Diners Club credit card)
Toys and accessories (e.g., Barbie and its products)
Automobile industry (e.g., General Motors' yearly new car models, tiered brands like Cadillac, Oldsmobile, Chevrolet)
Suburbanization
Post-war migration to suburbs
Drivers
:
Availability of new homes (Levitt towns)
GI Bill funding for veterans
The idea of homeownership as part of the American dream
White Flight
: Migration of white Americans to suburbs, reducing city tax revenues and changing city demographics
Cultural Shifts
Rebellious Youth Culture
:
Influences from movies (Marlon Brando, James Dean) and music (Elvis Presley)
Emergence of motorcycle culture and youthful individualism
Television
:
Became affordable, popular, and democratized entertainment
Competed with the movie industry
Early Cold War
Internationalism and Nuclear Monopoly
Atomic Monopoly
: US aims to keep nuclear technology exclusive
International Institutions
: Establishment of the United Nations, World Bank, International Monetary Fund
UN General Assembly and Security Council
Permanent members of the Security Council: USA, UK, France, China, Russia
Preview of Upcoming Topics
The Truman Doctrine
President Eisenhower's policies
End of Lecture Notes
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